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  1. NTU Theses and Dissertations Repository
  2. 管理學院

商學研究所 : [1318] Collection home page

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Collection's Items (Sorted by Title in Ascending order): 21 to 40 of 1318
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Publication Year TitleAuthor(s)Department
2012Facebook用戶按「讚」行為之探討
Exploring Why Facebook Users Press the 'Like' Button
Chun-Tan Cheng; 鄭竣丹商學研究所
2016FinTech初探:超漲與超跌股票在處置期間的股價反應與交易策略探討
FinTech Exploration: Trading Strategy Analysis about Stocks of Excessive High Price and Excessive Low Price in Restricted Period
Chang-Ju Tsai; 蔡昌儒商學研究所
2018FinTech創新:進出口貿易流程再造
The Innovation of FinTech: Import and Export Process Re-engineering
Chih-Chieh Chan; 湛址傑商學研究所
2011Google行動付費平台策略分析
Strategy Analysis of Google Mobile Payment Platform
Hsin-Yi Chou; 周欣怡商學研究所
2024GPU晶片設計商創新商業模式探討─以NVIDIA為例
The Innovative Business Model of GPU IC Design - A Case Study of NVIDIA
何翊慈; Yi-Tzu Ho商學研究所
2005How Would Bias Knowledge Influence Consumers' Attitude toward Products: Correction Behavior for Endorser & Mood BiasesPo-Chang Wu; 吳柏蒼商學研究所
2020IC設計產業廠商之經營與發展策略分析—以瑞昱半導體股份有限公司為例
The Corporate Strategy Analysis of an IC Design Firm——A Case Study of Realtek
SiSi Li; 李思思商學研究所
2025Individualism and collectivism in transition: A comparison study of Japan and Taiwan regarding cultural shifts and their impact on social media activities
Individualism and collectivism in transition: A comparison study of Japan and Taiwan regarding cultural shifts and their impact on social media activities
吉中悠乃; Yuno Yoshinaka商學研究所
2024IT賦能專案集群贊助委員會有效治理的必要知識
Essential Knowledge for Effective IT-Enabled Program Sponsoring Group Governance
何宣霈; Hsuan-Pei Ho商學研究所
2020LightGBM與CatBoost在類別資料集下之效能探討
A Study on Performance of LightGBM and CatBoost under categorical datasets
Li-Yu Shao; 邵立瑜商學研究所
2005The Market-Average Effects in a Non-Dominant Two-Dimensional Choice SetChing-Yu Chang; 張靜尤商學研究所
2005NASDAQ最大跌幅投機型個股之日內報酬率-買賣單不對稱關係
Intraday Return-Order Imbalance Relation in NASDAQ Speculative Top Losers
Chih-Hui Li; 李致慧商學研究所
2005Numerical Anchoring Effects of Reference Prices: The Main Influence of Anchor Plausibility and the Moderating Effects of Price Knowledge and Brand TypeMeng-Jung Lin; 林孟蓉商學研究所
2005Numerical Anchoring Effects: The influences of Anchor Plausibility, Product Knowledge and Source Credibility on Products PerceptionsShu-Wei Lin; 林淑微商學研究所
2006ODM 經營模式之研究-以台灣無線通訊產業為例
ODM Business Model Study -- Wireless Communication Industry in Taiwan
Molly Lin; 林夢如商學研究所
2016OEM 自有通路與終端消費市場之定價與競爭策略研究
Buyer Market Structure, OEM Selling Channel, and Supply Chain Performance
Kevin Jean; 簡立商學研究所
2020OMO情境下消費者零售通路選擇與消費行為樣態分析─以品牌A為例
Analysis of Customer’s Channels Selection and Buying Behavior Pattern in OMO Situation─the Case of Brand A
Wei-Chia Shaw; 蕭維嘉商學研究所
2012Online to Offline 餐飲服務購買行為研究
A Catering Service Purchase’s Behavior Research of Online to Offline
Ho-lung liu; 劉 鶴 龍商學研究所
2011Online to Offline營運模式分析與比較研究
Analysis and comparison research on Online to Offline business models
Pin-Han Lee; 李品翰商學研究所
2018P2P保險商業模式-以車輛保險與寵物保險為例
The P2P Insurance Business Model on Vehicle and Pet Insurance
Meng-Hsiang Chen; 陳夢翔商學研究所
Collection's Items (Sorted by Title in Ascending order): 21 to 40 of 1318
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  • 14 e-commerce
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