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  1. NTU Theses and Dissertations Repository
  2. 管理學院
  3. 管理學院企業管理專班(Global MBA)
Please use this identifier to cite or link to this item: http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/97081
Title: 台積電亞利桑那廠與文化融合個案研究
Case Study on TSMC Arizona and Cultural Integration
Authors: Clinton Marrs
Clinton Marrs
Advisor: 謝源弘
James Hsieh
Co-Advisor: 堯里昂
Leon van Jaarsveldt
Keyword: None,
Workforce Integration,Cross-Cultural,Semiconductor Industry,Employee Experience,Intercultural Effectiveness Scale,
Publication Year : 2025
Degree: 碩士
Abstract: None
This thesis explores the Taiwan Semiconductor Manufacturing Company’s (TSMC) Arizona operation. TSMC’s Arizona operations face cultural and operational challenges, including misalignment between Taiwanese leadership and U.S. employees, workforce integration issues, and employee dissatisfaction. These barriers impact productivity and operational harmony, making them critical areas for improvement. This thesis explores solutions to these issues, such as cross-cultural training, improved onboarding processes, and employee journey mapping. These strategies focus on identifying pain points and bridging cultural gaps to foster collaboration and employee satisfaction. The aim is for TSMC to achieve a cohesive, productive workforce in Arizona while aligning with broader operational goals. The Arizona semiconductor industry represents a strategic opportunity for TSMC to expand its operations and bring its solutions closer to clients. This expansion offers a pathway for growth and innovation, but the issues TSMC faces in Arizona must be overcome with speed and finesse.
URI: http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/97081
DOI: 10.6342/NTU202500284
Fulltext Rights: 同意授權(全球公開)
metadata.dc.date.embargo-lift: 2025-02-27
Appears in Collections:管理學院企業管理專班(Global MBA)

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