台灣珠寶飾品加工業的關鍵成功因素 — 以B公司為例

Abstract

台灣珠寶飾品製造業一直以來都是扮演產業中螺絲釘的角色，而且習慣默默隱身在幕後；但實際上，他們對產業的根本及產業未來的發展都很重要，台灣金工技術在世界上並不會落後人家，只是台灣優秀的金工人才得不到專業上的肯定與社會認同，也讓他們的價值難以凸顯。 本論文的撰寫，希望能讓大家更了解台灣珠寶飾品製造業的生態，同時將整個產業上下游的串聯作一個簡單介紹，讓大家在配戴珠寶飾品的同時，可以稍微對這些珠寶飾品的來源有一些概念，知道每件產品背後，都有辛苦工匠的努力，才能成就每一件美麗的工藝作品。 透過對個案公司的關鍵成功因素作分析，我們看到台灣珠寶飾品加工企業努力轉型的過程，他們以技術為本位，以誠信為信念，朝世界一級加工廠的製作技術邁進。並且希望能夠帶動台灣珠寶產業一起為產業的提升作努力，讓台灣的金工文化能永久傳承下去。

The jewelry manufacturers always play an invisible but important role in Taiwan’s jewelry industry. Jewelry manufacturers usually stand behind the scenes; In fact, jewelry manufacturers are very important to the fundamentals and the future of the development of the jewelry industry. Although Taiwan owns world-class metalworking techniques, consumers often do not realize the market value of such talents because of the lack of professional and social recognition for metalworking experts. This thesis aims to enhance consumers’ understanding of the jewelry manufacturing industry eco-system in Taiwan, including the linkages of its upstream and downstream sectors. If consumers acquire some idea about the origin of the jewelries they wear, they may appreciate more about the hard-work of craftsmen in accomplishing the masterpieces behind the scenes. Through the analyses of case studies, the report identified and analyzed key successful factors of Taiwan’s jewelry manufacturing industry, and the process of their industrial transformation. Based on technology and integrity, Taiwan’s jewelry manufacturers strive to acquire world-class manufacturing processing techniques, with the hope to jointly upgrade the Taiwan jewelry industry and ensure the sustainability of the metalworking cultural heritage in Taiwan.