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  1. NTU Theses and Dissertations Repository
  2. 管理學院
  3. 國際企業管理組
請用此 Handle URI 來引用此文件: http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/21011
完整後設資料紀錄
DC 欄位值語言
dc.contributor.advisor湯明哲, 陳俊忠,黃恆獎(Ming-Je Tang)
dc.contributor.authorTsung-Yu Chenen
dc.contributor.author陳宗裕zh_TW
dc.date.accessioned2021-06-08T03:15:30Z-
dc.date.copyright2017-02-20
dc.date.issued2017
dc.date.submitted2017-02-07
dc.identifier.citation[1] Automotive Advanced Driver Assistance Systems (ADAS) Market Report
2016-2026: Forecasts & Analysis of the Evolution Towards Autonomous,
Self-Driving & Driverless Cars, 2016
[2] Global Advanced Driver Assistance System (ADAS) Market (2016-2022) - Rise
in Demand in Automotive Industry Owing to Future Demand for Driverless
Vehicles, 2016
[3] ADAS Market by Type (ACC, HUD, TPMS, LDWS, Blind Spot Detection,
Adaptive Front Lights, Electronic Brake Assist, Park Assist, Night Vision,
Pedestrian Detection, Road Sign Recognition, Drowsiness Monitor), Sensor
Technology (Ultrasonic, Image, RADAR, LIDAR, Infrared), Vehicle Type, & by
Region - Forecast to 2021, 2016
[4] Global Advanced Driver Assistance System (ADAS) Market Report 2016-2022 -
Analysis, Technologies & Forecasts - Vendors: Magna International, Autoliv,
Continental - Research and Markets, 2016
[5] Advanced Driver Assistance Systems (ADAS) Market Report 2016-2026:
Forecasts & Analysis of the Evolution Towards Autonomous, Self-Driving &
Driverless Cars, 2016
[6] Rankings and market shares of Top Tier-1 ADAS Suppliers 2015 & forecast
2016-2020, 2015
dc.identifier.urihttp://tdr.lib.ntu.edu.tw/jspui/handle/123456789/21011-
dc.description.abstract此論文為以先進行車輔助系統為主題的商業計畫書,文中對先進行車輔助系
統的亞洲市場與行銷方式提供精闢的分析,並對各子系統(FCW/ BSD/ LDW)進行
詳細的介紹,最後再根據以上之研究,預估營收成長與提出募資資金需求
zh_TW
dc.description.abstractThis is a business plan for Advanced Driving Assistant System(ADAS)。 We
provide market research and selling forecast in detail of Advanced Driving Assistant
System in ASIA。 There is also the explanation of each ASAS sub-system such as
Forward Collusion Warning (FCW),Lane Departure Warning(LDW),Blind Side
Detection(BSD)。Finally, we provide revenue prediction and found raising plan。
en
dc.description.provenanceMade available in DSpace on 2021-06-08T03:15:30Z (GMT). No. of bitstreams: 1
ntu-106-P03746020-1.pdf: 1354191 bytes, checksum: 171f4f40bdab8dd007e27503537d3b22 (MD5)
Previous issue date: 2017
en
dc.description.tableofcontents口試委員會審定書 ........................................................................................................... #
誌謝 ....................................................................................................................................i
中文摘要 .......................................................................................................................... ii
ABSTRACT .................................................................................................................... iii
CONTENTS .....................................................................................................................iv
LIST OF FIGURES ..........................................................................................................vi
LIST OF TABLES .......................................................................................................... vii
Chapter 1 Market Analysis ....................................................................................... 1
1.1 市場機會 ........................................................................................................ 1
1.2 車用電子產業 ................................................................................................ 4
1.3 汽車安全系統 ................................................................................................ 5
1.4 競爭者分析:Mobileye (那斯達克 IPO 公司) .......................................... 15
1.5 先進行車輔助系統之產品生命週期 .......................................................... 19
Chapter 2 Products .................................................................................................. 20
2.1 前車防撞 (FCW,Forward Collision Warning) ......................................... 22
2.2 車道偏離警示(LDW,Lane Departure Warning) ....................................... 24
2.3 盲區偵測 (BSD,Blind Side Detection) .................................................... 25
2.4 環車視覺 (AVM,Around View Monitor) ................................................. 26
2.5 競爭分析 ...................................................................................................... 27
Chapter 3 核心團隊 (Core Team) .......................................................................... 28
3.1 團隊成員 ...................................................................................................... 28
Chapter 4 Revenue Forecast ................................................................................... 35
4.1 ADAS 汽車前後裝市場 ............................................................................. 36
4.2 營收估測 ...................................................................................................... 37
Chapter 5 Found Raising Plan ................................................................................ 39
Chapter 6 Conclusions ............................................................................................. 41
Chapter 7 Reference ................................................................................................ 43
dc.language.isozh-TW
dc.subject智慧頭燈zh_TW
dc.subject先進行車輔助系統zh_TW
dc.subjectADASzh_TW
dc.subjectADASen
dc.title先進行車輔助系統商業計畫書zh_TW
dc.titleBusiness Plan of Advanced Driving Assistant Systemen
dc.typeThesis
dc.date.schoolyear105-1
dc.description.degree碩士
dc.contributor.oralexamcommittee陳俊忠(Chun-Chung Chen),黃恆獎(Heng-Chiang Huang)
dc.subject.keyword先進行車輔助系統,ADAS,智慧頭燈,zh_TW
dc.subject.keywordADAS,en
dc.relation.page43
dc.identifier.doi10.6342/NTU201700359
dc.rights.note未授權
dc.date.accepted2017-02-07
dc.contributor.author-college管理學院zh_TW
dc.contributor.author-dept國際企業管理組zh_TW
顯示於系所單位:國際企業管理組

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