動物園之ESG與數位化轉型研究—以L動物園為例

Abstract

本研究旨在探討動物園在時代變遷中的轉變趨勢，特別關注ESG和數位轉型對動物園的影響。動物園已不僅是娛樂場所，更是提供環境保育與教育的場所，其環境、社會與管理和動物福祉日益受到重視。 本研究將透過對L動物園的個案分析，藉由環境、社會與管理三大層面，探討動物園在ESG政策方面和數位轉型的實際應用和影響，並提倡動物保育意涵與實務操作。同時，將討論動物園在科技創新和社會進步的時代，如何應對未來可能面臨的挑戰。動物園提供動物觀賞，還能創造ESG與社會價值，並將環境保育與商業結合，永續發展並具有教育意義，提出相應的策略。 綜合上述，本研究將填補現有動物園相關研究的空白，實際深入探討ESG和數位轉型對動物園的影響，並提供建議以引領動物園在現代社會中更有效率地運作和發展。

This study aims to explore the trends of zoos in the changing times, with special attention to the impact of ESG and digital transformation on zoos. Zoos are no longer just places of entertainment, but also places that provide environmental conservation and education. Their environment, society and management, and animal welfare are increasingly valued. This study will use a case analysis of L Zoo to explore the practical application and impact of the zoo's ESG policy and digital transformation from the three aspects of Environment, Social and Government, and promote the meaning and practical operation of animal conservation. At the same time, it will be discussed how zoos can respond to the challenges they may face in the future in the era of technological innovation and social progress. Zoos provide animal viewing, can also create ESG and social values, combine environmental conservation with business, achieve sustainable development and have educational significance, and propose corresponding strategies. Based on the above, this study will fill the gap in existing zoo-related research, actually delve into the impact of ESG and digital transformation on zoos, and provide suggestions to lead zoos to operate and develop more efficiently in modern society.