尋「愛」之旅：行動交友APP使用者互動策略分析

Abstract

行動交友提供了前所未見的快速配對方式，讓我們面臨超乎過往的交友選擇。本研究透過深度訪談近二十位交友APP使用者，想了解使用者在交友APP使用過程中採行的互動策略，如何形成、轉變，並且如何促成親密關係的發展。試圖回答科技與親密關係轉變所帶來的選擇性，為現代親密關係下的個人帶來什麼影響，也將不斷流動的配對交友過程予以解構分析。 本研究把交友APP的互動過程分為兩個階段：第一個階段是個人檔案的評估，第二階段則是對話框的訊息往來。研究發現，交友APP乃是一個講求效率化的場域，使用者會依此進行最符合自身利益的選擇，在無限的選擇中，做最快速且精確地篩選。而能夠有所獲得的關鍵，需要交友行為上的「高度實作」，無論是在配對前的個人檔案設立，還是配對後的訊息互動，都要求我們投入心力去提升「自我」在交友APP上的價值。弔詭之處在於，使用者雖高度投入，卻對發展關係「低度期待」，將心力投注在自我價值的建立，反而更有助於使用者與他人關係的建立。不過低度期待並不是毫無期待，交友APP使用者只是以此做為自己的保護機制，也保有自己繼續享有無窮盡的選擇權。

Mobile Dating offers an unprecedented way to quickly match, giving us more options to meet people than ever before. Through in-depth interviews with nearly 20 dating APP users, this study wants to understand how the interaction strategies adopted by users in their using process are formed, transformed, and how to promote the development of intimate relationships. The selectivity brought about by the transformation of technology and intimacy, how impacts individuals. It also analyzes the constantly flowing process of matching. This study divides the interaction process of dating apps into two stages: the first stage is the evaluation of personal files, and the second stage is the process of messaging on dating APP. The study found that dating APP is a field of efficiency, users make the best choices in their interests. They make the fastest and most accurate matching among infinite choices. The key to developing relationships requires 'high degree of action' in dating behavior. Whether it is both before and after matching, we are asked for improving our value of 'self' on the dating APP. The paradox is that although users are highly engaged in matching, they have 'low degree of expectations' for developing relationships. Focusing their efforts on building self-worth, which is more effective for building relationships with others. However, “low degree of expectations” doesn’t mean there are no expectations. Dating APPs users use this as self-defense mechanism, and retain their endless right to choose.