請用此 Handle URI 來引用此文件:
http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/20068
標題: | 利用穿戴式裝置連接實體與虛擬世界 Bridging the Physical World and Virtual World with Wearable Technology |
作者: | Allen Houng 洪彥倫 |
指導教授: | 許瑋元 |
關鍵字: | 穿戴式,大數據, Wearable,Big Data, |
出版年 : | 2018 |
學位: | 碩士 |
摘要: | This business plan describes a wearable smart hardware device and software-as-a-service (SaaS) contact sharing and management product business dedicated to increasing the efficiency, effectiveness, timeliness, and intuitiveness of the information exchange and customer relationship management process. The plan projects a potential to transform this business into an intelligent, dynamic web and mobile service for the entire lifecycle of natural contact sharing and lead optimization between senders and recipients.
Networking at tradeshows and conferences is cumbersome, and managing the business cards of the people you meet is a tedious job. The process is very ineffective and can be a large inconvenience. Contact information has to be manually imported into existing CRM databases, and the authenticity of each individual can be lost during the process. Usually exhibitors must scan each attendee coming into their booth, which can be very awkward and lead to inaccurate post-show data analysis. A company’s performance and brand impact are not accurately represented at the end of each day or at the end of a tradeshow, and this slows the lead sales and marketing process. Meeting new leads and business partners can become very static, with the results not being elevated to their true potential in a timely fashion. There are several networking platforms and ways to exchange contact information, but the process is not unified or streamlined. Due to this, less contact information is exchanged daily, valuable relationships are not formed, and the uniqueness of each new connection may fade away. |
URI: | http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/20068 |
DOI: | 10.6342/NTU201800954 |
全文授權: | 未授權 |
顯示於系所單位: | 管理學院企業管理專班(Global MBA) |
文件中的檔案:
檔案 | 大小 | 格式 | |
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ntu-107-1.pdf 目前未授權公開取用 | 5.17 MB | Adobe PDF |
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