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NTU Theses and Dissertations Repository
Browsing by Advisor Heng-Chiang Huang
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Showing results 1 to 20 of 25
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Publication Year
Title
Author(s)
Department
2024
Covid-19後多合一快篩試劑開發及國際市場進入策略分析 -以S公司為例
Development and International Market Entry Strategy Analysis of Post-Covid-19 Multiplex Rapid Test Kits: A Case Study of Company S
葉尚典
;
SHANG-TIEN YEH
生物科技管理碩士在職學位學程
2024
STEAM教育背景下WH教育公司的戰略轉型研究
Research on the strategic transformation of WH Education Company under the background of STEAM education
賈浩
;
Hao Jia
臺大-復旦EMBA境外專班
2025
公司治理品質與製藥公司臨床試驗達成率相關性之實證研究
An Empirical Study on the Correlation Between the Quality of Corporate Governance and the Achievement Rate of Clinical Trials in Pharmaceutical Companies
馮韞志
;
William Y. Feng
生物科技管理碩士在職學位學程
2023
功效性保養品之新產品開發流程剖析— 以D公司個案為例
An Analysis of the New Product Development Process of Functional Comecuticals Product: A Case Study of Company D
梁育菁
;
Yi-Ching Liang
生物科技管理碩士在職學位學程
2023
半導體自動化設備商之經營與發展策略分析 -以S公司為例
Analysis of the Strategies of A Semiconductor Automation Equipment Company- The Case Study of S Company.
范揚生
;
Yang-Sheng Fang
事業經營碩士在職學位學程
2022
台灣病友服務之產業分析與市場進入策略
Patients Services in Taiwan: Industry Analysis and Go-to-Market Strategy
余學林
;
Hsueh-Lin Yu
生物科技管理碩士在職學位學程
2023
台灣食道癌免疫治療之市場分析及前景
Market Analysis and Prospects of Immunotherapy for Esophageal Cancer in Taiwan
鐘士勛
;
Shih-Hsun Chung
生物科技管理碩士在職學位學程
2025
售票與非售票音樂活動的行銷策略: 超世代台灣音樂節與台北跨年音樂晚會之分析
Marketing Strategies of Ticketed and Non-Ticketed Musical Festivals: An Analysis of Ultra Taiwan Music Festival and Taipei New Year's Eve Countdown
蔡家耀
;
Chia-Yao Chai
企業管理碩士專班
2023
國產新能源汽車的行銷策略淺析 —以D公司新能源汽車為例
Analysis of marketing strategy of Chinese new energy vehicle —Take D Company as an example
沈震元
;
Zhenyuan Shen
臺大-復旦EMBA境外專班
2024
從感激、信任到推薦:探討藥廠業務代表與醫師之間的 關係行銷影響力
From Gratitude, Trust to Recommendation: Exploring the Influence of Relationship Marketing between Pharmaceutical Representatives and Doctors
張庭岳
;
Ting-Yue Chang
生物科技管理碩士在職學位學程
2025
探索原產國效應對泰國消費者對台灣與中國電腦認知與購買決策之影響
Exploring the Country-of-Origin Effect on Thai Consumers’ Perceptions and Purchasing Decisions for Taiwanese and Chinese Computers
黃天綺
;
Haruethai Suksasil
企業管理碩士專班
2023
探討台灣長期照護產業之營運策略及未來發展: 以Y長照機構為例
An Analysis of the Operational Strategy and Future Development of Taiwan's Long-term Care Industry: The Case of Y Long-term Care Institution
蔡政松
;
Cheng-Sung Tsai
生物科技管理碩士在職學位學程
2023
探討頂級保養品牌之多通路體驗行銷策略
Investigating Multichannel Experience Marketing Strategies of Premium Skincare Brands
林靜怡
;
Ching-Yi Lin
事業經營碩士在職學位學程
2022
敵人的敵人是朋友?外國進口產品態度形成之研究
My Enemy’s Enemy is My Friend? Analysis of Attitude Formation towards Imported Products
吳采諭
;
Tsai-Yu Wu
國際企業學系
2022
新創醫材便攜式製氧機台灣市場行銷策略-以F公司為例
The Marketing Strategy of the New Medical Device, Portable Oxygen Concentrator, in Taiwan - Taking F Company as An Example
王仁傑
;
Jen-Chieh Wang
生物科技管理碩士在職學位學程
2025
永續虛擬旅遊:收藏體驗如何提升記憶性與存在感
Sustainable Virtual Tourism: How Collectable Experiences Drive Memorability and Sense of Presence
張芝瑚
;
Zhi-Hu Zhang
國際企業學系
2023
深度學習框架應用於Steam 遊戲評論分類
Application of Deep Learning for Steam Game Review Classification
黃昕
;
Hsin Huang
國際企業學系
2025
物質主義與損失厭惡對大學生易受騙性影響之研究
A Study on The Impact of Materialism And Loss Aversion on College Students' Vulnerability to Fraud
蔡宛辰
;
Wan-Chen Cai
國際企業學系
2024
生成式AI與醫療衛教:探討慢性病病患之科技介入與焦慮處理策略
Generative AI and Health Education: Exploring Technological Interventions and Anxiety Coping Strategies for Chronic Disease Patients
袁治平
;
Chih-Ping Yuan
生物科技管理碩士在職學位學程
2024
短影音的受歡迎程度衡量指標與內容策略研究
A Study on Popularity Metrics and Content Strategy for Short Video Content
黃千瑜
;
Chien-Yu Huang
國際企業學系