請用此 Handle URI 來引用此文件：
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| DC 欄位 | 值 | 語言 |
|---|---|---|
| dc.contributor.advisor | 邱玉蟬 | zh_TW |
| dc.contributor.advisor | Yu-Chan Chiu | en |
| dc.contributor.author | 金西芷 | zh_TW |
| dc.contributor.author | Seojoo Kim | en |
| dc.date.accessioned | 2025-08-05T16:17:50Z | - |
| dc.date.available | 2025-08-06 | - |
| dc.date.copyright | 2025-08-05 | - |
| dc.date.issued | 2025 | - |
| dc.date.submitted | 2025-07-28 | - |
| dc.identifier.citation | 112通訊市場調查結果報告。(2023)。國家通訊傳播委員會（NCC, National Communications Commission）。
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| dc.identifier.uri | http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/98418 | - |
| dc.description.abstract | 本研究旨在探討台灣年輕族群中，社群媒體照片功能使用、身體意象與健康食物癡迷之間的關聯，並進一步驗證身體意象於其中所扮演的中介角色。隨著社群媒體上大量呈現理想化身材與健康飲食的內容，年輕族群面臨越來越高的外表期待與飲食焦慮，而過度追求健康飲食的現象──健康食物癡迷（Orthorexia Nervosa）也因此逐漸受到關注。本研究透過線上問卷回收有效樣本共 424 份，研究對象為18至30 歲。問卷內容包含社群媒體使用狀況、身體意象評估、健康食物癡迷量表及基本背景資料。資料分析方法包括皮爾森積差相關分析、多元迴歸分析與拔靴法中介效果檢驗。結果顯示：社群媒體照片功能使用與身體意象、健康食物癡迷三個構面皆呈現顯著正向關聯；其中，身體意象對健康食物癡迷有完全中介效果。 | zh_TW |
| dc.description.abstract | This study aims to examine the relationships among social media photo-based feature usage, body image, and orthorexia nervosa among young adults in Taiwan, with a particular focus on the mediating role of body image. As idealized body shapes and health-oriented dietary content become increasingly prevalent on social media platforms, young people face heightened appearance-related expectations and food-related anxiety. In this context, the phenomenon of orthorexia nervosa—an excessive preoccupation with healthy eating—has garnered growing scholarly attention. This research collected 424 valid responses from individuals aged 18 to 30 through an online survey. The questionnaire assessed social media usage, body image, orthorexia nervosa, and basic demographic information. Data were analyzed using Pearson’s correlation, multiple regression, and bootstrapped mediation analysis. The results indicated that the use of photo-based features on social media was positively associated with both body image and the three dimensions of orthorexia nervosa. Moreover, body image fully mediated the relationship. | en |
| dc.description.provenance | Submitted by admin ntu (admin@lib.ntu.edu.tw) on 2025-08-05T16:17:50Z No. of bitstreams: 0 | en |
| dc.description.provenance | Made available in DSpace on 2025-08-05T16:17:50Z (GMT). No. of bitstreams: 0 | en |
| dc.description.tableofcontents | 論文口試委員會審定書 i
謝辭 ii 摘要 iii Abstract iv 目次 v 圖次 viii 表次 ix 第一章 緒論 1 第一節 研究重要性與動機 1 一、健康飲食的兩面：從自律美德到強迫桎梏 1 二、從健康形象到身體不滿：社群媒體影響外表評價 4 第二節 研究目的 5 第二章 文獻回顧 6 第一節 健康食物癡迷 6 一、健康食物癡迷概念 6 二、健康食物癡迷診斷 7 三、健康食物癡迷量表發展 7 四、健康食物癡迷量表構面 8 五、年輕族群與健康食物癡迷相關研究 11 第二節 身體意象 12 一、身體意象之定義與意涵 12 二、身體意象的測量 13 三、身體意象與飲食失調之相關研究 14 第三節 社群媒體使用與身體意象、飲食失調之關係 15 一、年輕世代的社群媒體使用行為 15 二、社群媒體使用風險：身材焦慮與飲食失調 16 三、社群媒體使用與身體意象 18 四、社群媒體與健康食物癡迷 19 第三章 研究方法 21 第一節 研究對象與調查方式 21 第二節 研究變項定義與衡量 21 一、社群媒體照片功能之使用 21 二、健康食物癡迷 22 三、身體意象 25 四、個人背景條件 26 第三節 研究架構 27 第四節 研究工具 28 第五節 資料分析方法 30 一、描述性統計分析 30 二、信度分析 30 三、推論性統計分析 30 第四章 資料分析與結果 32 第一節 樣本背景變項之描述統計 32 第二節 信度分析 34 第三節 推論性統計分析結果 34 一、皮爾森積差相關分析 34 二、多元迴歸分析 37 三、中介效果分析 52 第五章 結論與建議 54 第一節 研究假設驗證 54 第二節 討論 54 一、社群媒體照片功能使用與身體意象之關聯 54 二、社群媒體照片功能使用與健康食物癡迷之關聯 55 三、身體意象對健康食物癡迷之預測 56 四、身體意象之中介角色 56 第三節 研究貢獻與建議 57 一、研究貢獻 57 二、個人建議 58 三、政府、教育機構建議 59 第四節 研究限制與未來研究方向 59 參考文獻 61 附錄 75 附錄一 問卷 75 附錄二 研究變項操作型定義 81 附錄三 受訪者學歷、職業、月平均收入分佈情形 85 | - |
| dc.language.iso | zh_TW | - |
| dc.subject | 健康食物癡迷 | zh_TW |
| dc.subject | 身體意象 | zh_TW |
| dc.subject | 社群媒體照片 | zh_TW |
| dc.subject | 社群媒體使用 | zh_TW |
| dc.subject | 健康飲食 | zh_TW |
| dc.subject | Social Media Photos | en |
| dc.subject | Social Media Use | en |
| dc.subject | Healthy Eating | en |
| dc.subject | Orthorexia Nervosa | en |
| dc.subject | Body Image | en |
| dc.title | 社群媒體照片功能使用、身體意象與健康食物癡迷相關之研究 | zh_TW |
| dc.title | A Study on the Relationship Among Photo-Based Social Media Use, Body Image, and Orthorexia Nervosa | en |
| dc.type | Thesis | - |
| dc.date.schoolyear | 113-2 | - |
| dc.description.degree | 碩士 | - |
| dc.contributor.oralexamcommittee | 劉桂君;黎伊帆 | zh_TW |
| dc.contributor.oralexamcommittee | Anita Liu;Yi-Fan Li | en |
| dc.subject.keyword | 健康食物癡迷,健康飲食,社群媒體使用,社群媒體照片,身體意象, | zh_TW |
| dc.subject.keyword | Orthorexia Nervosa,Healthy Eating,Social Media Use,Social Media Photos,Body Image, | en |
| dc.relation.page | 86 | - |
| dc.identifier.doi | 10.6342/NTU202502345 | - |
| dc.rights.note | 同意授權(全球公開) | - |
| dc.date.accepted | 2025-07-29 | - |
| dc.contributor.author-college | 生物資源暨農學院 | - |
| dc.contributor.author-dept | 生物產業傳播暨發展學系 | - |
| dc.date.embargo-lift | 2025-08-06 | - |
| 顯示於系所單位： | 生物產業傳播暨發展學系 | |
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| 檔案 | 大小 | 格式 | |
|---|---|---|---|
| ntu-113-2.pdf | 1.58 MB | Adobe PDF | 檢視/開啟 |
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