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完整後設資料紀錄
DC 欄位 | 值 | 語言 |
---|---|---|
dc.contributor.advisor | 林博文 | zh_TW |
dc.contributor.advisor | Bou-Wen Lin | en |
dc.contributor.author | 盧彥良 | zh_TW |
dc.contributor.author | Yen-Liang Lu | en |
dc.date.accessioned | 2024-01-28T16:19:55Z | - |
dc.date.available | 2024-01-29 | - |
dc.date.copyright | 2024-01-27 | - |
dc.date.issued | 2023 | - |
dc.date.submitted | 2023-06-21 | - |
dc.identifier.citation | 中文:
1. JOE-Money101(2022)。未來新趨勢「開放銀行」什麼是開放銀行?要開放什麼?來了解一下吧。檢自:https://www.money101.com.tw/blog/%E4%BB%80%E9%BA%BC%E6%98%AF%E9%96%8B%E6%94%BE%E9%8A%80%E8%A1%8C-%E9%96%8B%E6%94%BE%E9%8A%80%E8%A1%8C%E4%B8%89%E9%9A%8E%E6%AE%B5-%E7%B4%94%E7%B6%B2%E9%8A%80-openbanking 2. 中華開發金融控股股份有限公司(2021)。2021中華開發金控股東會年報。中華開發金融控股股份有限公司出版。 3. 玉山金融控股股份有限公司(2021)。2021玉山金控股東會年報。玉山金融控股股份有限公司出版。 4. 李貴敏(2022)。金融監理沙盒上路四年僅落地三件,政府思維仍以保護傳統金融業者為主,而非建構公平環境。檢自:https://www.thenewslens.com/article/169729/fullpage 5. 金融監督管理委員會(2015)。數位化金融環境3.0。檢自:https://www.fsc.gov.tw/ch/home.jsp?id=96&parentpath=0,2&mcustomize=news_view.jsp&dataserno=201501130003&toolsflag=Y&dtable=News 6. 國泰金融控股股份有限公司(2021)。2021國泰金控股東會年報。國泰金融控股股份有限公司。 7. 麥肯錫(2017)。數位轉型發展。檢自:https://www.mckinsey.com/industries/financial-services/our-insights/a-roadmap-for-a-digital-transformation 8. 麥肯錫(2023)。全球銀行業年度報告(2022)。檢自:https://www.mckinsey.com/industries/financial-services/our-insights/global-banking-annual-review 9. 數位時代(2022)。引領金融創新,開發金控攜手Red Hat從三大方向加速轉型。檢自:https://www.bnext.com.tw/article/73307/redhat202212 英文: 1. Alt, R. B., Beck, R., & Smits, M. T. (2018). FinTech and the transformation of the financial industry. Electronic Markets, 28, 235–243. 2. Baskarada, S. (2014). Qualitative case study guidelines. The Qualitative Report, 19, 1–25. 3. Florian Diener, Miroslav Špaček(2015), Digital Transformation in Banking: A Managerial Perspective on Barriers to Change 4. Furst, K., Lang, W.W. and Nolle, D.E. (2002) ‘Internet banking’, Journal of Financial Services 5. Gomber, P., Koch, J.-A., & Siering, M. (2017). Digital finance and FinTech: Current research and future research directions. Journal of Business Economics, 87(5), 537–580. 6. Johan von Solms & Josef Langerman Digital technology adoption in a bank Treasury and performing a Digital Maturity Assessment 7. KPMG(2023) Pulse of Fintech H2’22 8. Michael Hammer, James Champy(2016), Reengineering the Corporation: Manifesto for Business Revolution 9. Samar Rahi(2020) Factors propelling the adoption of internet banking: the role of e-customer service, website design, brand image and customer satisfaction 10. Tanguy Catlin , Johannes-Tobias Lorenz , Bob Sternfels , and Paul Willmott(2017) A roadmap for a digital transformation 11. Thakor, A. (2020) Fintech and banking: What do we know? Journal of Financial Intermediation, 41, 100833. 12. Thomas H. Davenport and George Westerman(2018) Why So Many High-Profile Digital Transformations Fail 13. Tornjanski, V., Marinkovic, S., Savoiu, G., Čudanov, M., (2015) “A Need for Research Focus Shift: Banking Industry in the Age of Digital Disruption” 14. Yasir Rashid (2019) Case Study Method: A Step-by-Step Guide for Business Researchers 15. Yin, R. K. (1994) Discovering the future of the case study. Method in evaluation research. Evaluation Practice, 15, 283–290. 16. Yin, R. K. (2009) How to do better case studies. The SAGE Handbook of Applied Social Research Methods, 2, 254–282. 17. Yin, R. K. (2017) Case Study Research: Design and Methods(6th edition) 18. Zavolokina, L., Dolata, M., & Schwabe, G. (2016) The FinTech phenomenon: Antecedents of financial innovation perceived by the popular press. Financial Innovation | - |
dc.identifier.uri | http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/91512 | - |
dc.description.abstract | 因受疫情的影響以及消費者數位化消費習慣與公司內部作業優化的需求,金融業者對於數位化的發展與轉型日趨熱絡,我國金融業的數位發展又以金控為首的金融業為推動相關發展的主力,如玉山金控、國泰金控…等,甚至以創設獨立部門也進行數位轉型與發展的推廣,並以母公司的角度推廣其所屬子公司,如銀行、證券商、保險公司作數位發展,最終將服務、營運流程數位化,並打造所屬的金融服務生態圈。
本研究所挑選的個案公司-中華開發金融控股公司,甫達到典型金控所需擁有銀行、證券與保險子公司的階段,以集團為首帶領所屬子公司進行數位發展、協調與轉型的階段仍屬早期,且其儘管有諸多策略合作夥伴,其生態圈建構仍未完整,仍有技術上、組織上與人力資源上的問題待克服。本文以個案研究法對個案公司自身訂定的策略進行剖析,並結合產業現況、競爭者分析等方法下,提供個案公司在數位金融趨勢下,應如何以內部與外部資源數位發展的策略建議。 | zh_TW |
dc.description.abstract | Due to the impact of the pandemic and the demand for digital service and optimization of internal operations, financial institutions are increasingly enthusiastic about the development and transformation towards digitization. In our country's financial industry, financial holding companies, such as E.Sun Financial Holdings and Cathay Financial Holdings, are at the forefront of driving related developments. They even establish independent departments to promote digital transformation and development, and promote digital development in their subsidiary companies, such as banks, securities firms, and insurance companies. Ultimately, they aim to digitize services and operational processes and create their own financial service ecosystems.
The selected case company for this study is Zhonghua Development Financial Holding Corporation, which has recently reached the stage where a typical financial holding company needs to have subsidiary companies in banking, securities, and insurance. The stage of leading the subsidiary companies in digital development, coordination, and transformation is still in its early phase for the group. Although it has numerous strategic partners, its ecosystem construction is still incomplete, and there are still technical, organizational, and human resource challenges to overcome. This paper uses a case study approach to analyze the strategies set by the case company itself, and combines industry trends, competitor analysis, and other methods to provide strategic recommendations for the case company's digital development using internal and external resources in the digital financial trend. | en |
dc.description.provenance | Submitted by admin ntu (admin@lib.ntu.edu.tw) on 2024-01-28T16:19:55Z No. of bitstreams: 0 | en |
dc.description.provenance | Made available in DSpace on 2024-01-28T16:19:55Z (GMT). No. of bitstreams: 0 | en |
dc.description.tableofcontents | 口試委員會審定書 i
中文摘要 ii 英文摘要 iii 目錄 v 圖目錄 vii 表目錄 viii 第一章 緒論 1 第一節 研究背景與動機 1 第二節 研究目的 2 第三節 研究流程 2 第二章 文獻探討 3 第一節 數位發展架構 3 第二節 金融生態圈 5 第三節 金融科技相關研究 6 第三章 研究方法 9 第一節 個案研究法 9 第二節 資料蒐集方式 11 第四章 金融服務業產業數位發展概況 13 第一節 全球金融服務業科技發展現況 13 第二節 我國金融服務業產業概況 15 第三節 個案公司主要競爭者之數位金融發展 17 第五章 個案公司研究 20 第一節 個案公司簡介 20 第二節 個案公司數位發展歷史 21 第三節 個案公司近期數位化相關發展策略 23 第四節 個案公司數位化策略挑戰 27 第六章 結論與建議 30 第一節 策略建議 30 第二節 研究限制與後續研究議題 32 參考文獻: 33 | - |
dc.language.iso | zh_TW | - |
dc.title | 金控數位發展策略之探討-以中華開發金融控股公司為例 | zh_TW |
dc.title | Analysis on Digital Strategy of Financial Holdings Corporations: A case study of China Development Financial Holding Corporation | en |
dc.type | Thesis | - |
dc.date.schoolyear | 111-2 | - |
dc.description.degree | 碩士 | - |
dc.contributor.coadvisor | 劉念琪 | zh_TW |
dc.contributor.coadvisor | Nien-Chi Liu | en |
dc.contributor.oralexamcommittee | 郭佳怡;吳肜泰 | zh_TW |
dc.contributor.oralexamcommittee | Chia-I Kuo;Rung-Tai Wu | en |
dc.subject.keyword | 數位發展策略,數位轉型,金融科技,金融生態圈,中華開發金控, | zh_TW |
dc.subject.keyword | Digital development strategy,digital transformation,financial technology,financial ecosystem,China Development Financial Holding Corporation, | en |
dc.relation.page | 34 | - |
dc.identifier.doi | 10.6342/NTU202301053 | - |
dc.rights.note | 同意授權(限校園內公開) | - |
dc.date.accepted | 2023-06-26 | - |
dc.contributor.author-college | 管理學院 | - |
dc.contributor.author-dept | 商學研究所 | - |
顯示於系所單位: | 商學研究所 |
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