越南新創環境與台越新創合作模式探討

Abstract

近年來，越南的經濟快速發展，結合政治穩定、地理優勢、自由貿易協定以及人口紅利等優點，使其成為眾多企業投資的熱門目的地。根據台灣經濟部的統計數據，越南是東南亞地區台商投資最多的國家。過去，台灣企業主要將投資產業集中在傳統產業，如成衣、鞋業和五金產業，近年來也有越來越多的台灣高科技電子產業進駐越南。隨著越南市場的成長和國民消費能力的提升，加上其擁有一億人口的巨大市場潛力，越南將吸引更多台灣的新創企業投資。 相對於台灣的傳統產業或電子產業，台灣的新創企業在海外發展時較少獲得政府和中介機構的協助。目前，台灣與越南的創業中介組織數量有限，台灣的新創企業主要以獨自行動的方式進入越南市場。然而，台灣新創企業在越南發展過程中將面臨法規、當地網絡和關係、人才以及資訊障礙等多重問題，這些問題將影響到企業的進展速度和營運效果。 本研究將運用個案分析法和二手資料分析法，介紹越南的新創環境，探討台灣新創企業在越南投資所面臨的機遇和挑戰，以及台越創業中介組織在其中扮演的角色。本研究的結果強調了台越創業中介組織的重要性，以及他們在台灣和越南新創合作中扮演的多重角色和價值。這樣的組織能夠整合台灣和越南雙方的資源，提供一站式的跨地域和跨領域新創平台。未來，台灣的新創企業應加強與創業中介組織的合作，以充分利用台越創業中介組織提供的資源和支持，促進台越新創合作的順利進展。

In recent years, Vietnam has experienced rapid economic development, combining political stability, geographical advantages, free trade agreements, and demographic dividends, making it a popular destination for many businesses to invest in. According to Taiwan's Ministry of Economic Affairs, Vietnam is one of the countries in Southeast Asia with the highest Taiwanese investment. In the past, Taiwanese companies mainly concentrated their investments in Vietnam's traditional industries such as textiles, footwear, hardware, etc but in recent years, there has been an increasing presence of Taiwanese high-tech electronics industries in Vietnam. With the growth of the Vietnamese market and the increasing purchasing power of its population, coupled with its enormous market potential of one hundred million people, Vietnam will attract more Taiwanese startups to invest. Compared to Taiwan's traditional or electronics industries, Taiwanese startups receive less assistance from the government and intermediaries when expanding overseas. Currently, there is a limited number of entrepreneurship intermediary organizations between Taiwan and Vietnam, and Taiwanese startups mainly enter the Vietnamese market independently. However, Taiwanese startups will face multiple challenges in the development process in Vietnam, including regulations, local networks and relationships, talent, and information barriers, which will impact the speed of progress and operational effectiveness. This study will employ a case analysis and secondary data analysis approach to introduce the startup environment in Vietnam and explore the opportunities and challenges faced by Taiwanese startups investing in Vietnam, as well as the role played by Taiwan-Vietnam startup intermediary organizations. The results of this study emphasize the importance of Taiwan-Vietnam startup intermediary organizations and their multiple roles and value in Taiwan-Vietnam startup collaborations. These organizations can integrate resources from both Taiwan and Vietnam, providing a comprehensive cross-border and cross-disciplinary startup platform. In the future, Taiwanese startups should strengthen their cooperation with startup intermediary organizations to fully leverage the resources and support provided by Taiwan-Vietnam startup intermediary organizations, promoting the smooth progress of Taiwan-Vietnam startup collaborations.