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http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/85287| 標題: | 商業計畫: 二維碼雲端門禁系統 Business Plan: QR Code Cloud-based Access Control System |
| 作者: | Irina Cheng 鄭竹君 |
| 指導教授: | 陳家麟(Chialin Chen) |
| 關鍵字: | 門禁系統,二維碼,雲端, Access Control System,QR Code,Cloud-Based, |
| 出版年 : | 2022 |
| 學位: | 碩士 |
| 摘要: | 在這篇論文中,二維碼雲端門禁系統的商業計畫運用眾多分析方法來分析此商業計畫的可行性,整篇論文分成以下六點。第一點,介紹疫情改變人們的生活型態, 加速了現有的科技發展。本論文將介紹、分析和推薦一種新的二維碼雲端門禁系統,作為最新、最有效的門禁解決方案。 第二點,分析現有門禁系統市場方向及疫情對門禁系統市場的影響, 並分析現有門禁系統的產品及分類。最後利用波特五力分析模型來探討現有門禁系統市場及策略方向。第三點,介紹現有公司歷史、市場及願景。第四點,探討二維碼雲端門禁系統的原型及詳細功能介紹。並經由公司訪談做出價值主張圖。第五點,運用 SWOT 分析工具來分析產品的優勢、弱點、機會與威脅。最後綜合以上分析方法來建立商業模式畫布圖。第六點,總結二維碼雲端門禁系統的商業計畫及模式將會成功並可即刻銷售。 In this thesis, the business plan for a QR code cloud-based access control system analyzes the project’s feasibility based on several analytical methods. The thesis consists of six sections. Firstly, people’s lifestyles have fundamentally changed due to the pandemic, which has accelerated the advancement of existing technologies. In this thesis, a new QR code cloud-based access control system will be presented, analyzed, and recommended as the latest and most effective entrance access control solution. The second part analyzes the overview of the current access control system market and the Covid-19 pandemic’s impact and explores the present market and product segmentation in-depth. Porter’s Five Forces analysis examines the strategic direction of the existing access control system market. The third part introduces the current company background, vision, and product market. The fourth part presents the prototype and the functions of QR code cloud-based access control systems. The paper depicts the value proposition map through interviews with companies that look to benefit from this system. Fifth, this paper presents the SWOT analysis to analyze the product’s strengths, weaknesses, opportunities, and threats. Lastly, this study combines the abovementioned methods to map the business process canvas. Finally, the thesis concludes that the business plan for the QR code cloud-based access control system is well constructed, and the system is adequately positioned to generate success and growth in the future. |
| URI: | http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/85287 |
| DOI: | 10.6342/NTU202201838 |
| 全文授權: | 同意授權(限校園內公開) |
| 電子全文公開日期: | 2022-08-12 |
| 顯示於系所單位: | 管理學院企業管理專班(Global MBA) |
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| 檔案 | 大小 | 格式 | |
|---|---|---|---|
| U0001-2807202215581200.pdf 授權僅限NTU校內IP使用(校園外請利用VPN校外連線服務) | 2.31 MB | Adobe PDF |
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