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| DC 欄位 | 值 | 語言 |
|---|---|---|
| dc.contributor.advisor | 雷立芬(Li-Fen Lei) | |
| dc.contributor.author | Yee-Cin Ang | en |
| dc.contributor.author | 洪于鈞 | zh_TW |
| dc.date.accessioned | 2022-11-24T03:03:10Z | - |
| dc.date.available | 2021-07-23 | |
| dc.date.available | 2022-11-24T03:03:10Z | - |
| dc.date.copyright | 2021-07-23 | |
| dc.date.issued | 2021 | |
| dc.date.submitted | 2021-07-09 | |
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| dc.identifier.uri | http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/80243 | - |
| dc.description.abstract | 隨著時代的演變與經濟的蓬勃發展，穆斯林市場已成為各產業爭先加入的一個市場。而在眾多與食品相關的認證當中，清真認證隨著穆斯林市場的崛起開始成為各個產業重視的一項指標。清真認證的管轄範圍是從產地到餐桌，而非僅專注於食品的製程。本研究運用邏吉特模型探討影響居住臺北市之非穆斯林支付清真食品溢價之因素。本研究發現產品功能性價值、食品安全性和社會結構將提高受訪者支付溢價購買清真食品的機率，反之時間成本則降低支付溢價購買清真食品的機率。此外，本研究也發現年齡、教育程度和薪資正向影響支付溢價的機率。根據本研究發現，建議有意投入清真市場的台灣食品廠可強調其在製程的管控較一般食品嚴格，以吸引非穆斯林消費者購買，擴大更多商機。 | zh_TW |
| dc.description.provenance | Made available in DSpace on 2022-11-24T03:03:10Z (GMT). No. of bitstreams: 1 U0001-0707202114264400.pdf: 1310599 bytes, checksum: cb593bad731bac2288c9441e39b06bd2 (MD5) Previous issue date: 2021 | en |
| dc.description.tableofcontents | Table of Contents Acknowledgement iii 摘要 iv Abstract v Lists of Table vii Chapter 1 Introduction 1 1.1 Background and Motivation 1 1.2 Objectives 4 Chapter 2 Literature Review 7 2.1 Functional Value and Food Assurance 7 2.2 Country of Origin 9 2.3 Time Opportunity Costs 11 2.4 Social Structure 12 2.5 Socio-Demographic 13 Chapter 3 Methodology 15 3.1 Questionnaire 15 3.2 Empirical Research Tools and Techniques 18 Chapter 4: Result and Discussion 23 4.1 Pre-test 23 4.2 Descriptive Statistics 24 4.2 Reliability Analysis 28 4.3 Validity Analysis 29 4.4 One-way Analysis of Variance (ANOVA) 29 4.5 Factor Analysis 32 4.6 Logit Regression 36 Chapter 5 Conclusion 38 References 41 Appendix 44 | |
| dc.language.iso | en | |
| dc.subject | 邏吉特模型 | zh_TW |
| dc.subject | 清真認證 | zh_TW |
| dc.subject | 非穆斯林 | zh_TW |
| dc.subject | 溢價 | zh_TW |
| dc.subject | Halal certification | en |
| dc.subject | non-Muslim | en |
| dc.subject | Logit regression | en |
| dc.subject | premium | en |
| dc.title | 影響非穆斯林支付清真食品溢價之因素-以臺北市為例 | zh_TW |
| dc.title | Factors Affecting the Non-Muslim to Pay for Premium of Halal Food Products-A Case of Taipei City | en |
| dc.date.schoolyear | 109-2 | |
| dc.description.degree | 碩士 | |
| dc.contributor.oralexamcommittee | 羅竹平(Hsin-Tsai Liu),葉國俊(Chih-Yang Tseng) | |
| dc.subject.keyword | 清真認證,非穆斯林,溢價,邏吉特模型, | zh_TW |
| dc.subject.keyword | Halal certification,non-Muslim,premium,Logit regression, | en |
| dc.relation.page | 48 | |
| dc.identifier.doi | 10.6342/NTU202101325 | |
| dc.rights.note | 同意授權(限校園內公開) | |
| dc.date.accepted | 2021-07-09 | |
| dc.contributor.author-college | 生物資源暨農學院 | zh_TW |
| dc.contributor.author-dept | 農業經濟學研究所 | zh_TW |
| 顯示於系所單位： | 農業經濟學系 | |
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