請用此 Handle URI 來引用此文件：
http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/74699完整後設資料紀錄
| DC 欄位 | 值 | 語言 |
|---|---|---|
| dc.contributor.advisor | 陳立宗(Louis Chen) | |
| dc.contributor.author | James Tsai | en |
| dc.contributor.author | 蔡和杰 | zh_TW |
| dc.date.accessioned | 2021-06-17T09:06:11Z | - |
| dc.date.available | 2025-01-14 | |
| dc.date.copyright | 2020-01-14 | |
| dc.date.issued | 2020 | |
| dc.date.submitted | 2020-01-08 | |
| dc.identifier.citation | Bengtson, V. L., Silverstein, M., Putney, N. M., & Harris, S. C. (2015). Does Religiousness Increase with Age? Age Changes and Generational Differences Over 35 Years. The Society for the Scientific Study of Religion.
Central Intelligence Agency. (2019, August 14). The World Factbook—Taiwan. The World Factbook. https://www.cia.gov/library/publications/the-world-factbook/geos/tw.html Davis, J. (2018). How Three Circles Changed the Way We Understand Family Business. Cambridge Family Enterprise Press. https://johndavis.com/how-three-circles-changed-the-way-we-understand-family-business/ Department of Statistics. (2018, March 3). 107年第9週內政統計通報. Ministry of Interior R.O.C. https://www.moi.gov.tw/chi/chi_site/stat/news_detail.aspx?sn=13553 Dept. of Human Resources Development. (2018). Population Projections for the R.O.C(Taiwan): 2018～2065. National Development Council. https://pop-proj.ndc.gov.tw/main_en/download.aspx?uid=4105&pid=4104 DGBAS. (2019). Report on the Survey of Family Income and Expenditure, 2018 (p. 173). Directorate-General of Budget, Accounting and Statistics Executive Yuan, Republic of China. http://win.dgbas.gov.tw/fies/doc/result/107.pdf Grove, A. S. (1999). Only the paranoid survive! How to exploit the crisis points that challenge every company. Currency Doubleday. National Religion Information Network. (2019). 寺廟登記概況. Ministry of Interior (M.O.I.). https://religion.moi.gov.tw/Home/ContentDetail?cid=Report&ci=1 Norris, P., & Inglehart, R. (2011). Sacred and secular: Religion and politics worldwide (2nd ed). Cambridge University Press. Pew Research Center. (2017a, April 5). The Changing Global Religious Landscape. https://www.pewforum.org/2017/04/05/the-changing-global-religious-landscape/ Pew Research Center. (2017b, April 26). In America, Does More Education Equal Less Religion? https://www.pewforum.org/2017/04/26/in-america-does-more-education-equal-less-religion/ Pew Research Center. (2018). The Age Gap in Religion Around the World (p. 97). https://www.pewforum.org/2018/06/13/the-age-gap-in-religion-around-the-world/ Quartly, J. (2016, July 15). The Way of the Gods – Folk Religion in Taiwan. Taiwan Business Topics. https://topics.amcham.com.tw/2016/07/the-way-of-the-gods/ Taguiri, R., & David, J. (1982). The Influence of Life Stages on Father-Son Work Relationships in Family Companies. Harvard Business School. 余祥. (2016, January 15). 環保香不環保？消基會：僅生意噱頭恐危害健康. 中時電子報. https://www.chinatimes.com/realtimenews/20160115004227-260405?chdtv 劉得臣. (2008). Https://hdl.handle.net/11296/85ukkf [南華大學]. https://hdl.handle.net/11296/85ukkf 周佳欣. (1997). 臺灣中小企業策略性轉型之研究 [碩士論文, 東吳大學企業管理學系]. https://hdl.handle.net/11296/hqz36j 沈能元. (2019, June 6). 燒香釋PM2.5 增罹癌風險. 財團法人中華民國消費者文教基金會. https://www.consumers.org.tw/contents/events_ct?c=4&page=1&id=1704 游玉玲. (2005). 文化創意產業之智慧財產權管理與經營以霹靂布袋戲為例 [世新大學]. https://hdl.handle.net/11296/g64ae4 賴宛琳. (2015, April 5). 台灣人有多愛拜, 數字告訴你. 看雜誌, 第154期. https://www.watchinese.com/article/2015/18972 鍾文榮. (2014). 拜拜經濟學: 有拜有保庇!?大廟小廟香火鼎盛背後的經濟性與趣味性. 時報文化. | |
| dc.identifier.uri | http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/74699 | - |
| dc.description.abstract | This thesis is the elaboration of a business transformation plan for sustaining growth of a small family business whom specializes in the manufacturing of religious garment products in Taiwan. This thesis proposes, on a macro and strategic level, a business transformation strategy for the company to sustain growth and success by utilizing the 6 key components framework by Grove. The business transformation, product transformation, market transformation, horizontal/vertical integration, operation transformation, and diversification are used to analyze the case company’s potential opportunities for change. Based on the framework, the author will propose a strategic transformation plan that the author believes will critically revamp the company’s competitive strength and guide the company into sustainability and growth. | en |
| dc.description.provenance | Made available in DSpace on 2021-06-17T09:06:11Z (GMT). No. of bitstreams: 1 ntu-109-R06749030-1.pdf: 4562970 bytes, checksum: 799ba1bdb89d414a1012b9cd3443d4ac (MD5) Previous issue date: 2020 | en |
| dc.description.tableofcontents | ACKNOWLEDGEMENTS ii
ABSTRACT iii TABLE OF CONTENTS iv LIST OF FIGURES vi LIST OF TABLES viii EXECUTIVE SUMMARY ix I. Introduction 1 II. Market Analysis 4 2.1. Population Contraction 4 2.2. Household Disposable Income 5 2.3. Decreasing Religious Commitments 6 2.3.1. Existential Insecurity 6 2.3.2. Generational Effect 7 2.3.3. Rising Education 7 2.4. External Business Risks 8 2.5. Change in Customer Behavior 9 III. Business Analysis and Attractiveness 11 3.1. The General Folkish Religious Practice in Pragmatism 11 3.2. Aging Population 12 3.3. Income Inequality 13 3.4. Estimation of Market Size 15 3.5. Market Projection in 2065 16 3.6. Business Attractiveness 17 IV. Business Transformation 18 4.1. Business Transformation 19 4.1.1. Production Downsizing 19 4.1.2. Sales Strategy - Defending Market Share 21 4.2. Product Transformation 25 4.2.1. Value Proposition Design 25 4.2.2. Product Innovation 28 4.2.3. Product Comparability 31 4.2.4. CRM Service 32 4.3. Market Transformation 34 4.4. Horizontal/Vertical Integration 37 4.5. Operation Transformation 40 4.5.1. Management Risks 43 4.6. Diversification 44 4.6.1. Innovation within the Business 44 V. Conclusions 48 REFERENCES 50 APPENDICES 52 | |
| dc.language.iso | en | |
| dc.subject | 文化事業 | zh_TW |
| dc.subject | 組織轉型 | zh_TW |
| dc.subject | 企業變革 | zh_TW |
| dc.subject | 策略性轉型 | zh_TW |
| dc.subject | 策略轉折點 | zh_TW |
| dc.subject | 策略重生 | zh_TW |
| dc.subject | 企業改造 | zh_TW |
| dc.subject | 宗教事業 | zh_TW |
| dc.subject | Religious Business | en |
| dc.subject | Organizational Transformation | en |
| dc.subject | Strategic Transformation | en |
| dc.subject | Strategic Inflection Points | en |
| dc.subject | Regenerating Strategy | en |
| dc.subject | Business Reengineering | en |
| dc.subject | Organizational Change | en |
| dc.subject | Culture Business | en |
| dc.title | 中小型家族企業轉型策略之探討 - 以一家台灣佛具刺繡用品製造公司為例 | zh_TW |
| dc.title | A Business Transformation Strategy for a Small Family Business - Based on a Religious Embroidery Manufacturing Company in Taiwan | en |
| dc.type | Thesis | |
| dc.date.schoolyear | 108-1 | |
| dc.description.degree | 碩士 | |
| dc.contributor.coadvisor | 陳家麟(Chialin Chen) | |
| dc.contributor.oralexamcommittee | 陳坤志(Kun-Chih Chen) | |
| dc.subject.keyword | 企業變革,組織轉型,策略性轉型,策略轉折點,策略重生,企業改造,宗教事業,文化事業, | zh_TW |
| dc.subject.keyword | Organizational Change,Organizational Transformation,Strategic Transformation,Strategic Inflection Points,Regenerating Strategy,Business Reengineering,Religious Business,Culture Business, | en |
| dc.relation.page | 67 | |
| dc.identifier.doi | 10.6342/NTU202000047 | |
| dc.rights.note | 有償授權 | |
| dc.date.accepted | 2020-01-08 | |
| dc.contributor.author-college | 管理學院 | zh_TW |
| dc.contributor.author-dept | 企業管理碩士專班 | zh_TW |
| 顯示於系所單位： | 管理學院企業管理專班(Global MBA) | |
文件中的檔案：
| 檔案 | 大小 | 格式 | |
|---|---|---|---|
| ntu-109-1.pdf 未授權公開取用 | 4.46 MB | Adobe PDF |
系統中的文件，除了特別指名其著作權條款之外，均受到著作權保護，並且保留所有的權利。