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http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/73421完整後設資料紀錄
| DC 欄位 | 值 | 語言 |
|---|---|---|
| dc.contributor.advisor | 陳忠仁 | |
| dc.contributor.author | Chia-Ching Lu | en |
| dc.contributor.author | 盧嘉謦 | zh_TW |
| dc.date.accessioned | 2021-06-17T07:33:54Z | - |
| dc.date.available | 2024-07-03 | |
| dc.date.copyright | 2019-07-03 | |
| dc.date.issued | 2019 | |
| dc.date.submitted | 2019-05-20 | |
| dc.identifier.citation | [1] Boston Consulting Group, The Experience Curve-Reviewed IV. The Growth Share Matrix or The Product Portfolio, 1973
[2] Chen C. , Zhange J., Guo R. (2016) The D-Day, V-Day and blek days of a disruptive technology: A new model for ex-ante evaluation of the timing of texhnology disruption. European Journal of Operational Research, 251(2016) 562-574 [3] Gartner, Market Share: Semiconductors by End Market, Worldwide, 2017 (04 April 2018) [4] Gartner, Gartner's PC Quarterly Statistics Worldwide, 2014 ~ 2017 [5] IC Insights News, IC Wafer Fabs Closed or Repurposed From 2009-2017 , March 01, 2018 [6] Lado, A. A. & Wilson, M. C. (1994). Human resource systems and sustained competitive advantage: A competency-based perspective. Academy of Management Review, 19, 699-727. [7] Porter M. E. (1985) Competitive Advantage: Creating and Sustaining Superior Performance. New York: Free Press [8] Porter M. E. (2008) The Fice Competitive Forces That Shape Strategy. Harvard Business Review. Jan2008, Vol. 86 Issue1, P78-93 [9] Prahalad, C. K. and G. Hamel. (1990) The core competence of the corporation. Harvard Business Review, 68 (3): 79-91. [10] Statista, Worldwide tablet shipments 2010 – 2017, (21 August 2018) [11] Teece, D.J. G. Pisano and A. Shuen (1997) Dynamic Capabilities and Strategic Management. Strategic Management Journal, 18(7): 509-533 [12] Ulrich, David & Lake, Dale (1991) Organizational Capability: Creating a Competitive Advantage, Academy of Management Executive 1 5 (1) [1] 周旭華(譯) (2010)，Michael Porter E.著，競爭策略：產業環境及競爭者分析，台北市，遠見天下文化 [2] 朱文儀、陳建男(譯) (2015)，Charles W.L. Hill，Grareth R. Jones，Melissa A. Schilling等原著，策略管理 (Strategic Managemnet Theory 11 Edition) [3] 章寶鸞 (2002)，坐看雲起時：華邦電子十五週年紀念，新竹市：華邦電子 [4] 蔡明介 (2002) ，競爭力的探求—IC設計、高科技產業實戰策略與觀察，財訊出版社 [5] MIC產業情報研究所 (2017)，2017年全球暨台灣平板電腦產業發展趨勢 [6] 資訊工業策進會 (2017)，2017半導體產業年鑑 | |
| dc.identifier.uri | http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/73421 | - |
| dc.description.abstract | 台灣半導體產業的發展在於不同時期的應用市場驅使下，產業聚落歷經整合元件設計(IDM)時期，發展到專業晶圓代工(Foundry)的新典範，更帶動兩岸如雨後春筍般的晶片設計公司(Fabless, Design House)。在產業的演化中，不同的企業轉型決策可以是併購合作、或是切割出新企業背水一戰，該如何充分了解自身核心能力及成長過程形成的關鍵因素，因應潮流趨勢以調整組織及商業策略，邁向永續經營之路。
本研究分析個案N公司，理解其在產品線發展組合及客戶經營方法，在各階段進行的策略與改變，作為經營多元產品線企業的資源佈局和發展規劃參考。 | zh_TW |
| dc.description.abstract | The semiconductor industry in Taiwan is driven by different generation application market, and relaed industry clusters have gone throung IDM to Foundry that created a brand new paradiam in the world. The transformation also inspires lots of start-up Fabless IC design house not only in Taiwan but also in mainland China.
In the industry evolution, firms can choose various business descision like M&A, spin-off.., etc. As sustainability plan, how to understand its core competence and formed key factors during business growth process, then adjust the oragnizaition and strategy in order to adapt market trend will be important. The case study is about our understanding on combinational product lines operatoin and related manner of customer management, varities of business strategy during different development stages. Diversified manament firms may refer the conclusion on resource arrangement and growth planning. | en |
| dc.description.provenance | Made available in DSpace on 2021-06-17T07:33:54Z (GMT). No. of bitstreams: 1 ntu-108-P06e41019-1.pdf: 2513725 bytes, checksum: 8f7856f475c60771d90e95e812dbd0aa (MD5) Previous issue date: 2019 | en |
| dc.description.tableofcontents | 誌謝 i
中文摘要 ii ABSTRACT iii 第一章 緒論 1 第一節 研究背景與動機 1 第二節 研究問題與目的 2 第三節 研究方法及限制 2 第四節 研究流程 3 第二章 文獻探討 4 第一節 產業五力分析 4 第二節 企業能耐分析 5 第三節 競爭策略分析 5 第四節 事業組合分析 6 第三章 產業分析 9 第一節 產業概況 9 第二節 產業技術與市場趨勢 12 第三節 產業主要競爭者分析 16 第四節 五力分析與產業關鍵因素 21 第四章 個案公司分析 32 第一節 N公司介紹 32 第二節 N公司資源與能力 37 第三節 N公司事業組合分析 43 第四節 N公司事業競爭策略 46 第五章 結論與建議 56 第一節 研究結論 56 第二節 研究建議 57 參考文獻 59 | |
| dc.language.iso | zh-TW | |
| dc.subject | 半導體產業 | zh_TW |
| dc.subject | 五力分析 | zh_TW |
| dc.subject | BCG矩 | zh_TW |
| dc.subject | 水平市場 | zh_TW |
| dc.subject | 垂直市場 | zh_TW |
| dc.subject | 競爭策略 | zh_TW |
| dc.subject | 三隻腳營運綜效 | zh_TW |
| dc.subject | Tripod Synergys | en |
| dc.subject | Semiconductor Industry | en |
| dc.subject | Five-Force Analysis | en |
| dc.subject | BCG Matrix | en |
| dc.subject | Horizontal Market | en |
| dc.subject | Vertical Market | en |
| dc.subject | Competition Strategy | en |
| dc.title | 台灣半導體產業廠商之經營與發展策略分析—以N 公司為例 | zh_TW |
| dc.title | Analysis of Management and Growth Strategy in Taiwan Semiconductor Industry — A Case Study of N Company | en |
| dc.type | Thesis | |
| dc.date.schoolyear | 107-2 | |
| dc.description.degree | 碩士 | |
| dc.contributor.oralexamcommittee | 郭佳瑋,林博文 | |
| dc.subject.keyword | 半導體產業,五力分析,BCG矩,水平市場,垂直市場,競爭策略,三隻腳營運綜效, | zh_TW |
| dc.subject.keyword | Semiconductor Industry,Five-Force Analysis,BCG Matrix,Horizontal Market,Vertical Market,Competition Strategy,Tripod Synergys, | en |
| dc.relation.page | 60 | |
| dc.identifier.doi | 10.6342/NTU201900775 | |
| dc.rights.note | 有償授權 | |
| dc.date.accepted | 2019-05-21 | |
| dc.contributor.author-college | 進修推廣學院 | zh_TW |
| dc.contributor.author-dept | 事業經營碩士在職學位學程 | zh_TW |
| 顯示於系所單位： | 事業經營碩士在職學位學程 | |
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|---|---|---|---|
| ntu-108-1.pdf 未授權公開取用 | 2.45 MB | Adobe PDF |
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