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| DC 欄位 | 值 | 語言 |
|---|---|---|
| dc.contributor.advisor | 趙義隆 | |
| dc.contributor.author | Shyh-Yeu Tzou | en |
| dc.contributor.author | 鄒仕宇 | zh_TW |
| dc.date.accessioned | 2021-06-16T17:21:06Z | - |
| dc.date.available | 2012-08-20 | |
| dc.date.copyright | 2012-08-20 | |
| dc.date.issued | 2012 | |
| dc.date.submitted | 2012-08-17 | |
| dc.identifier.citation | Achrol, R.S., Reve, T., & Stern, L.W. 1983. The environment of marketing channel dyads: A framework for comparative analysis. Journal of Marketing, 47: 55-67.
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Exercises of power in marketing channel dyads: Power advantage versus power disadvantage. The International Review of Retail, Distribution and Consumer Research, 16(1): 1-22. | |
| dc.identifier.uri | http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/63859 | - |
| dc.description.abstract | 本研究主張企業的網絡位置在其國際化上扮演舉足輕重的角色，並且嘗試從半導體產業的研究範疇對假定的企業網絡位置與其國際化之間的關係，提供一個從網絡觀點的解說。本研究採用量化研究來探討所要研究的問題。按照西元1980年到2010年的三十年間每隔五年對半導體產業經銷通路商的觀察，本研究利用縱橫斷面追蹤資料迴歸分析來檢驗企業網絡位置對其國際化之影響。本研究的樣本是世界半導體貿易統計組織 (World Semiconductor Trade Statistics, WSTS) 的63個會員廠商在台灣的113個授權代理經銷商。WSTS的所有會員廠商可以代表全球半導體產業75%以上的市場。全球前20大半導體製造商都是WSTS的會員。實際上WSTS會員包括了來自美洲、歐洲、中東、非洲、日本，以及亞太區的所有主要半導體製造商。研究結果支持企業網絡位置中心性與其國際化之間的正向關係、企業網絡位置結構洞與其國際化之間的正向關係、以及企業網絡位置經紀性與其國際化之間的正向關係。本研究另外也支持企業加入同業協會與股票上市對結構洞與國際化關係的干擾效果。然而企業加入同業協會與股票上市對中心性與國際化關係的干擾效果卻未得到支持。 | zh_TW |
| dc.description.abstract | This study argues that firm’s network positions play important roles in its internationalization, and intends to provide a network explanation for the purported relationship between firm’s network positions and its internationalization in the context of semiconductor industry. This study adopts the quantitative methodology to explore the research questions. Drawing on thirty years of observations for each of the five years from 1980 to 2010 for distributor firms in the semiconductor industry, this study utilizes panel data regression to examine the effects of a firm’s network positions on its internationalization. The sample of this study is the 113 franchised semiconductor distributor firms in Taiwan of the WSTS’s (World Semiconductor Trade Statics) 63 member companies. WSTS’s member companies represent more than 75% of the world semiconductor market. Worldwide top 20 semiconductor suppliers are WSTS members. This virtually includes all major semiconductor manufacturers from 4 major regions, namely America, EMEA(Europe, Middle East, and Africa), Japan and Asia Pacific. Results of this study support the positive relationship between firm’s centrality of its network positions and its internationalization, the positive relationship between firm’s structural holes of its network positions and its internationalization, and the positive relationship between firm’s brokerage of its network positions and its internationalization. The moderator effects of firm’s joining association and going initial public offering (IPO) in the structural holes-internationalization relationship are supported by this study, while the moderator effects of firm’s joining association and going IPO in the centrality-internationalization relationship are not supported by this study. | en |
| dc.description.provenance | Made available in DSpace on 2021-06-16T17:21:06Z (GMT). No. of bitstreams: 1 ntu-101-D94724014-1.pdf: 1681339 bytes, checksum: 80d088d5be40bc18546788aff594c521 (MD5) Previous issue date: 2012 | en |
| dc.description.tableofcontents | TABLE OF CONTENTS
VERIFICATION LETTER FROM THE ORAL EXAMINATION COMMITTEE i ACKNOWLEDGEMENTS..................................... ii CHINESE ABSTRACT..................................... iii ENGLISH ABSTRACT..................................... iv 1. INTRODUCTION ..................................... 01 2. RESEARCH BACKGROUND AND MOTIVATIONS .............. 04 3. LITERATURE REVIEW ................................ 07 4. THEORY AND HYPOTHESES ............................ 12 5. RESEARCH METHODS ................................. 19 6. RESEARCH FINDINGS ................................ 26 7. CONCLUSIONS ...................................... 29 8. DISCUSSION ....................................... 33 REFERENCE ........................................... 59 APPENDIX ............................................ 71 | |
| dc.language.iso | en | |
| dc.subject | 半導體 | zh_TW |
| dc.subject | 經銷通路 | zh_TW |
| dc.subject | 網絡位置 | zh_TW |
| dc.subject | 國際化 | zh_TW |
| dc.subject | network position | en |
| dc.subject | internationalization | en |
| dc.subject | distribution channels | en |
| dc.subject | semiconductor | en |
| dc.title | 網絡位置與國際化:半導體產業經銷通路之實證研究 | zh_TW |
| dc.title | Network Positions and Internationalization: An Empirical Study of the Distribution Channels in Semiconductor Industry | en |
| dc.type | Thesis | |
| dc.date.schoolyear | 100-2 | |
| dc.description.degree | 博士 | |
| dc.contributor.oralexamcommittee | 方文昌,黃恆獎,連勇智,劉尚志 | |
| dc.subject.keyword | 國際化,網絡位置,經銷通路,半導體, | zh_TW |
| dc.subject.keyword | internationalization,network position,distribution channels,semiconductor, | en |
| dc.relation.page | 71 | |
| dc.rights.note | 有償授權 | |
| dc.date.accepted | 2012-08-17 | |
| dc.contributor.author-college | 管理學院 | zh_TW |
| dc.contributor.author-dept | 國際企業學研究所 | zh_TW |
| 顯示於系所單位： | 國際企業學系 | |
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