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  1. NTU Theses and Dissertations Repository
  2. 管理學院
  3. 管理學院企業管理專班(Global MBA)
請用此 Handle URI 來引用此文件: http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/62874
完整後設資料紀錄
DC 欄位值語言
dc.contributor.advisor許瑋元(Osim Chen)
dc.contributor.authorZaka Totoen
dc.contributor.author賴瑞克zh_TW
dc.date.accessioned2021-06-16T16:13:15Z-
dc.date.available2014-02-21
dc.date.copyright2013-02-21
dc.date.issued2013
dc.date.submitted2013-02-08
dc.identifier.citationLarry Alberts, Francois Tibi, Sunrise in the East: China’s Advance in Solar PV- and The Competitive Implications for the Industry, BCG Research, December 2010
Joe S. Bain, 1956. Barriers to New Competition: Their Character and Consequences in Manufacturing Industries, Harvard University Press.
• _____, 1968. Industrial Organization, John Wiley & Sons
Balu Balagopal, Petros Paranikas, Justin Rose, What’s Next for Alternative Energy?, BCG Research, November 2010
Marie-Beatrice Baudet, Denis Cosnard et Pierre Le Hir, Christope de Margerie: “Le changement climatique c’est serieux”, Le Monde, January 13 2013
Morgan Bazilian, Ijeoma Onyeji, Michael Liebreich, Ian MacGill, Jennifer Chase, Jigar Shah, Dolf Gielen, Doug Arent, Doug Landfear, and Shi Zhengrong, Re-considering the Economics of Solar Power, Bloomberg New Energy Finance, May 2012
Hans Bunting et Al., Green Power 2011, KPMG Research, November 2011
Ian Burbina, « Insiders sound an alarm amid a natural gas rush », New York Times,
June 25 2011.
Edward Hastings Chamberlin, 1933. The Theory of Monopolistic Competition: A Re-orientation of the Theory of Value, 1965, 8th ed. Harvard University Press.
Tom Cheyney, TSMC Solar exclusive: Company head YC Chao talks about the deep-pocketed CIGSSe thin-film ‘start-up’, pv-tech.org, retrieved December 2011
Clayton M. Christensen, Michael E Raynor, Innovator’s solution: creating and sustaining succesful growth, Disruption at work: How minimills upended integrated steel companies p.35, Harvard Business School Press, 2003
Michael Dreimann and Raphael Speck “Solar Power: Managing Uncertainty of Emerging Technologies”
Mark Edelstone et al., Emerging Technology Trends, Morgan Stanley Global Research Team, July 15 2005
Philip Gerbert, Holger Rubel, Solar Storm: Navigating Through the Turbulence to Reap Value in Solar Energy, BCG Research, October 2009
Sunil Gupta et Al., Asia Pacific Cleantech: Solar Industry Inflection Ahead, Morgan Stanley Research, 2009
Jeremy Herron, One-trick Ponies, Photon International, October 2011, p.76
Nuying Huang, Jackie Chang, TSMC to change Motech investments from strategic to financial, says company chairman, DIGITIMES, retrieved in August 8th 2012
Frank Klose, Michael Kofluk, Stephan Lehrke, Harald Rubner, Toward a Distributed-Power World: Renewables and Smart Grids Will Reshape the Energy Sector, BCG Research, June 2010
Peter Lorenz, Dickon Pinner, Thomas Seitz,,The Economics of Solar Power, McKinsey Quaterly, June 2008
Chaim Lubin, Merger and Acquisitions Opportunities in the Solar Energy Market, Lincoln International, 2009
Edward S. Mason, 1939. 'Price and Production Policies of Large-Scale Enterprise,' American Economic Review, 29(1, Supplement), pp. 61-74.
• _____, 1949. 'The Current Status of the Monopoly Problem in the United States,' 'Harvard Law Review, 62(8), pp. 1265-1285.
• _____, 1957. Economic Concentration and the Monopoly Problem, Harvard University Press. Review
Leanordo Maugeri,Oil : The Next Revolution, The unprecedent upsurge of oil production capacity and what it means for the world, Belfer Center for Science and International Affairs,Harvard Kennedy School, June 2012
Stefan Nicola, SolarWorld Soars After Buffett Industry Stake : Frankfurt Mover, Bloomberg.com, January 7 2013, retrieved on the same day
Cornelius Piper, Holger Rubel, Electricity Storage: Making Large-scale Adoption of Wind and Solar Energies a Reality, BCG Research March 2010
Michael E. Porter. 'The Five Competitive Forces that Shape Strategy', Harvard Business Review, January 2008, p.86-104
M.E Porter, Competitive Strategy, Free Press, 1980.
C.K. Prahalad, Gary Hamel,The core competence of the corporation, Harvard Business Review, May-June 1990
Rodl and Partner, M&A in Renewable Energy: Global Outlook, 2011
Paul J.H. Schoemaker and V. Michael Mavaddat, “Scenario Planning for Disruptive Technologies” in “Wharton on Managing Technologies”, G. S. Day and P. J. H. Schoemaker, Wiley, New York, 2000
Rob Wile, « The Whole Oil and Gas Industry is Watching a Tiny Town in Wyoming », Business Insider, retrieved October 2012
Motech Solar Annual Reports2009, 2010, 2011
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dc.identifier.urihttp://tdr.lib.ntu.edu.tw/jspui/handle/123456789/62874-
dc.description.abstractThis paper tries to capture the challenges and opportunities facing Motech Industries through the analysis of the solar photovoltaic (PV) industry, its drivers and the strategic implications that they carry for the firm.
Therefore, the following work will explore the multidimensional knowledge and perspectives necessary to assess the economic potential of solar photovoltaic, as well as analyze all the issues related to the solar PV industry performance as a whole and of the Taiwanese solar photovoltaic industry in particular. Motech Solar performance in the last few years will serve us as a showcase of all of those issues.
Finally, we recommend a set of actions that we think appropriate for the firm to overcome those challenges.
en
dc.description.provenanceMade available in DSpace on 2021-06-16T16:13:15Z (GMT). No. of bitstreams: 1
ntu-102-R99749053-1.pdf: 10494167 bytes, checksum: 066a71c28da2fc37a1d9c385ca363a53 (MD5)
Previous issue date: 2013
en
dc.description.tableofcontentsTable of Contents
Acknowledgment ii
Summary iii
1. Introduction 1
2. Litterature Review 4
3. Industry Drivers 9
3.1. Energy outlook: toward a paradigm shift? 9
3.1.1 The energy dilemma 11
3.1.2 Global energy supply and consumption 12
3.1.3 The Geological Limits of Fossil Fuels – Hubbert’s Peak 16
3.1.4 Shale Oil and Gas: A short term solution 20
3.1.5 Renewable energies 23
3.2 Technology 25
3.2.1 History 26
3.2.2 Basic semi-conductor physics overview 28
3.2.3 Efficiency and Band-gap impact 30
3.2.4 Fabrication process and supply chain 31
3.2.5 Generations 33
3.3 Understand the current market cycle 35
3.3.1 Installed Technology : potential, limitations, issues and trends 35
3.3.2 The commoditization of PV cells and module 38
3.3.3 The challenge of approaching grid parity 42
3.3.4 A change of competitive landscape 46
3.3.5. A comprehensive framework of the current PV market cycle 50
4. Industry Competition and Firm Level Analysis 53
4.1 Industry Level Competition 53
4.1.1 The surge of vertically integrated companies 53
4.1.2 The Taiwanese PV cell and module industry : the rise and failure of « fast-followers » 58
4.2 Exploring the Motech-TSMC alliance 64
4.3 For a stronger alliance with a shared vision 66
4.3.1. Scenario Building 66
4.3.2 Scenario Description 71
4.3.3 Strategic Option Analysis 75
4.3.4 Action plan 78
5. Conclusion and Discussion 88
6. References 91
dc.language.isoen
dc.subject太陽能光伏產zh_TW
dc.subject泡沫破滅後的戰略分析zh_TW
dc.subjectstrategic analyisisen
dc.subjectscenario planningen
dc.subjectsemiconductorsen
dc.subjectphotovoltaic industryen
dc.subjectfast followersen
dc.title太陽能光伏產業泡沫破滅後的戰略分析 --
以茂迪公司為例
zh_TW
dc.titleStrategic Analysis of the Post-bubble Solar Photovoltaic Industry:
Case of Motech Industries Inc.
en
dc.typeThesis
dc.date.schoolyear101-1
dc.description.degree碩士
dc.contributor.oralexamcommittee許瑋元(Carol Hsu),郭佳瑋(Chia-Wei Kuo)
dc.subject.keyword太陽能光伏產,泡沫破滅後的戰略分析,zh_TW
dc.subject.keywordstrategic analyisis,scenario planning,fast followers,photovoltaic industry,semiconductors,en
dc.relation.page94
dc.rights.note有償授權
dc.date.accepted2013-02-08
dc.contributor.author-college管理學院zh_TW
dc.contributor.author-dept企業管理碩士專班zh_TW
顯示於系所單位:管理學院企業管理專班(Global MBA)

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