戰後台灣自行車產業發展的政治經濟分析，1950-2013

Abstract

本文在於討論台灣自行車產業發展的歷史脈絡。從最初是日本的輸出市場,轉 變成受到政府扶持的產業,再轉變成由業者主導發展的自行車產業,其發展過程除 了與台灣總體經濟發展、國際政經因素、國際業者與競爭者、消費市場以及政府獎 勵補助等有關之外,亦與產業發展階段有關,意即自行車產業從OEM製造,轉型升 級至ODM,最後發展OBM等的階段。此外,過程中國內外業者、競爭者、政府、 消費者等行為者的互動也在自行車產業發展的階段引導著產業發展的核心與方向。 因此,本文欲針對這些行為者以及其互動過程瞭解台灣自行車產業發展脈絡,並分 析其政治經濟因素。

The main concern of this thesis is the historic context of the development of Taiwan’s bicycle industry. Originally, Taiwan was an export market for Japan. Afterwards, the bicycle industry was financially supported and subsidized by the government. Thereafter, the industry was transformed to be dominated by the bicycle manufacturers and parts manufacturers. In the process of its development, it was related to the overall economic development of Taiwan, the factors of international politics and economy, the global manufacturers and competitors, the consumption markets, and the rewards and subsidies from the government. Besides, it was associated with the development stages of the industry itself. In other words, it evolved from the stage of OEM into that of ODM and OBM. Moreover, the directions of the industry development was led by the actors, such as the domestic and international manufactures, their competitors, the government as well as the consumers, and their interactions. Hence, by means of the actors and their interactions, this thesis is to know the history and context of the development of Taiwan’s bicycle industry, and to analyze the political and economic factors.