中小企業資訊化微應用模式研究

Abstract

我國企業資訊化通過多年的發展，已經滲透到各行各業的企業生產、經營中。目前的企業資訊化解決方案存在建設投入高、實施難度大、對企業技術能力要求高的特點。很多中小企業無法具備以上條件，所以很難實施資訊化。隨著互聯網、移動互聯網和雲計算技術的發展，基於雲計算技術的微應用能夠較好的解決中小企業資訊化過程遇到的問題。本文主要研究如何立足現有的中小企業資訊化基礎上發展企業微應用、典型的微應用包含哪些、微應用平臺架構如何設計、微應用平臺如何運營及商務模式如何設計這五個方面問題。本文旨在通過對中小企業資訊化微應用模式研究，為中小企業資訊化提供一條新的路徑，減低中小企業資訊化難度，提高中小企業資訊化的成效。 本人在實際從事企業運營管理過程所遇到的問題基礎上，總結本企業在微應用上嘗試的成果，提出通過微應用解決中小企業資訊化問題的模式。本文在本人的實際經驗總結基礎上，採用BPR方法、波士頓矩陣分析方法，結合實際的企業微應用需求調研，提出中小企業微應用需求和主要微應用產品。通過對通信行業、IT行業、教育行業和零售行業的經營、管理、生產、行銷、支撐5個不同層面進行調研分析，得出中小企業資訊化的11個關鍵需求。通過對關鍵需求的分析，提出了領導視窗、千里眼、企信通、考核寶、工作藍、微課堂、考勤通、預算管家、生意寶、就業通、銷售管家、家校通12個微應用，解決普遍性和行業性經營管理問題。在明確微應用產品基礎上，設計中小企業資訊微應用雲平臺和運營模式，系統解決中小企業資訊化存在的問題。 通過本文的研究，本人提出的微應用模式能夠説明中小企業實現低成本、高收益的資訊化需求，是普及中小企業資訊化的可行的方案。同時，建設和運營中小企業微應用雲平臺也能夠為企業帶來較高的收益。由於時間有限，微應用模式的研究還不夠細化，對收益的分析還只是初步估算。本人將在接下來的工作中進一步細化微應用模式的設計、實現和運營方案並逐步落地該模式。

After several years development, our country’s enterprise informationization has already penetrated the manufacture and management of every trades. At present, the enterprise informationization solution has the feature of high investment, high implementing difficulty and high development ability. Many minor enterprises can’t fulfill these requirements, so it is difficult for them to actualize informationization. With the development of Internet, mobile Internet and cloud computing technology, the micro-application based on cloud computing technology can solve these problems. This article mainly study how to develop enterprises micro-application, what typical micro-applications include, how to design the micro-application platform architecture, how should micro-application platform be operated and how should business models be designed. This article aims at providing a new way for the minor enterprises informationization, reducing the difficulty of minor enterprises informationization and increasing the effect of minor enterprises informationization. According to my actual experience of company operation and the micro-application development, I developed a model of the micro-application model of minor enterprises informatization. With the help of BPR, BCG Matrix and the research on the practical enterprises micro-application requirement, this article put forward the products of minor enterprises micro-application. Through the research and analyze of the management, manufacture, marketing and sustainment of telecommunication industry, IT industry, education industry and retail industry, eleven key requirement of minor enterprises informationization is figured out. Through the analyze of key requirement, twelve micro-applications included leading window, information push, enterprises communication, KPI manger, task manager, e-learning, attendance manager, budget manager, business manager, employment manager, sales manager, teachers and parents communication are put forward to solve the common and trade problem. Based on these micro-application products, I designed the platform of micro-application for minor enterprise informationization and the operation model. Through the research of this article, the micro-application model which is a solution that can popularize minor enterprises informationization and can help fulfill the minor enterprises infomationization demand for low cost and high income. Meanwhile, building and operating the micro-application cloud platform can create higher income for the enterprise. Due to the limited time, the research on the micro-application model is not refined enough, the analysis of the profit is a preliminary estimate. I will refine the design of micro-application, realize and operate the scheme in order to implement this model gradually.