請用此 Handle URI 來引用此文件：
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| DC 欄位 | 值 | 語言 |
|---|---|---|
| dc.contributor.advisor | 凱達西(DArcy Caskey) | |
| dc.contributor.author | Gopal Karunanithi | en |
| dc.contributor.author | 葛培 | zh_TW |
| dc.date.accessioned | 2021-06-15T13:39:36Z | - |
| dc.date.available | 2020-09-02 | |
| dc.date.copyright | 2020-09-02 | |
| dc.date.issued | 2020 | |
| dc.date.submitted | 2020-08-18 | |
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The end of global travel as we know it: an opportunity for sustainable tourism. https://theconversation.com/the-end-of-global-travel-as-we-know-it-an-opportunity-for-sustainable-tourism-133783 The United Nations Educational Scientific and Cultural Organization. (n.d.). UNESCO World Heritage Sustainable Tourism Toolkit. http://whc.unesco.org/sustainabletourismtoolkit/sites/default/files/UNESCO%20toolkit%20PDFs%20guide%201C.pdf The World Tourism Organization. (2020, May 7). International Tourist Numbers Could Fall 60-80% in 2020. https://www.unwto.org/news/covid-19-international-tourist-numbers-could-fall-60-80-in-2020 Tourism Transport Forum Australia. (2019). Future Economy Future jobs. https://www.ttf.org.au/wp-content/uploads/2018/06/TTF-NSW-Pre-Budget-Submission-2018-19.pdf Tourism New Zealand. (2020). Restarting the tourism sector. https://www.tourismnewzealand.com/tourism-restart/restarting-the-tourism-sector/ Tourism Statistics Database of the Taiwan Tourism Bureau. (2018). Data Analysis. https://stat.taiwan.net.tw/outboundSearch Travelopment. (2020, August 13). Why all forecasts and scenarios about the travel industry are wrong? https://travelopment.com/free-knowledge-blog/2020/4/5/why-all-forecasts-and-scenarios-about-the-travel-industry-are-completely-wrong?fbclid=IwAR2G5Mb_ISDy8wgwEgRQcXC_m1I46GwWfddr95igL-a0kEz8x8nb2NkEDEo Tsartsara, S. I. (2018). Definition of a new type of tourism niche—The geriatric tourism. International Journal of Tourism Research, 20(6), 796–799. https://doi.org/10.1002/jtr.2232 U.S. Travel Association. (2020). COVID-19 Travel Industry Research. https://www.ustravel.org/toolkit/covid-19-travel-industry-research Weill, P., Malone, T. W., D’Urso, V. T., Herman, G. Woerner, S. (2004, May 6). Do Some Business Models Perform Better than Others? A Study of the 1000 Largest US Firms. Massachusetts Institute of Technology. http://ccs.mit.edu/papers/pdf/wp226.pdf World Economic Forum. (2019). The Travel and Tourism Competitiveness Report. http://www3.weforum.org/docs/WEF_TTCR_2019.pdf World Economic Forum. (2020, July 15). Top factors travellers will consider before planning a trip – what hard-hit countries can consider. https://www.weforum.org/agenda/2020/07/top-factors-travellers-will-consider-post-covid-19-what-hard-hit-countries-can-consider/ World Travel Tourism Council (WTTC). (2020). Economic Impact Reports. https://wttc.org/Research/Economic-Impact Yale University. (n.d.). Yale University Startup Guide. http://ocr.yale.edu/sites/default/files/files/startup-guide.pdf | |
| dc.identifier.uri | http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/51576 | - |
| dc.description.abstract | 人们总是对旅行充满兴趣。如果在国家和文化之间存在一种共同的爱好，那当然就是去新地方体验不同生活方式的愿望。各个年龄段的人都热爱探索世界。参观地点，旅行目的和运输方式已经发生了许多变化，而根本的旅行渴望从未改变。因此，旅行和旅游市场总是有需求。用令人满意的解决方案来满足需求是业务，在这种需求供应过程中对人和环境有益的事情是可持续的社会业务。该项目工作的目的是在旅游业中创建一家初创公司，以向台湾人展示印度泰米尔纳德邦未开发的偏远乡村，然后将其扩展到印度其他州，以吸引所有国际游客。旅行者应与当地社区一起在寄宿家庭中体验真实的生活方式和地道美食，即作为一种共生关系促进乡村旅游，以当地人和外国人的福祉为生。意外的黑天鹅事件COVID-19大流行在2019-2020年对旅行，旅游和运输业产生了重大影响，并将其颠倒了。我们将尝试一些新颖的方法来带动旅游业的增长。为了进行更精确的分析，此书信中表示的所有数据和信息都是COVID发布的，并且大多来自网站。 | zh_TW |
| dc.description.abstract | Abstract There is always a great level of interest to people for travelling. If there is one common hobby across countries and cultures, then it is certainly the desire to visit new places and to experience different lifestyles. People of all ages has a love to explore the world. There has been a lot of changes in the places of visit, purpose of travel and mode of transportation whereas the underlying urge to travel never changed. Hence there is always a demand in the Travel and Tourism Market. Addressing the demand with the satisfying solutions is Business and doing something good to people and environment in this demand-supply process is sustainable social business. The aim of this project work is to create a start-up in the Tourism sector to show-case the unexplored, remote country-side of TamilNadu, India to Taiwanese people and then scaling it to other states of India to all international visitors. Travelers shall experience the real life-style and authentic cuisine by living in home-stays with local communities i.e. Promoting rural tourism for the welfare of locals and foreigners as a symbiotic relationship. The unexpected black-swan event COVID-19 pandemic of 2019-2020 impacted the Travel, Tourism and Transportation sector largely and turned it upside down. We will try some novel methods to bring back growth in the Travel Industry. To have a refined analysis, all the data and information represented in this epistle are post COVID and mostly taken from websites. | en |
| dc.description.provenance | Made available in DSpace on 2021-06-15T13:39:36Z (GMT). No. of bitstreams: 1 U0001-0908202022073300.pdf: 2169834 bytes, checksum: 9cd88af66382be62449ceaa63d9b2a10 (MD5) Previous issue date: 2020 | en |
| dc.description.tableofcontents | Table of Contents
1. Abstract 1 2. Introduction 1 3. Literature Review 2 4. Research 3 4.1 Research Background 3 4.2 Research Questions 4 4.3 Research Motivation 4 5. India - Overview 4 5.1 Indian Geography 6 5.2 Indian Tourism 7 5.3 Indian Economy 8 5.4 Indian Business 9 6. Taiwan Outbound Tourism 9 7. Business Concept Development 11 7.1 Purpose 11 7.2 Business Model 11 7.3 Business Framework 12 7.4 Business Goals 13 8. Tourism Market Research 13 8.1 Current Trends in Tourism Industry 14 9. Road-blocks to Indian Tourism 15 9.1 Safety 15 9.2 Corona panic fear 15 9.3 Fear of exploitation 16 9.4 Washroom and Wi-Fi 16 9.5 Visa documentation currency conversion 17 10. Services Offered 17 10.1 Home-stay and Local Cuisine 18 10.2 Local Transportation and Telecommunication 18 10.3 Student Interpreters 19 10.4 Visit to unexplored places 19 10.5 Local dance and events 20 10.6 Service flow 20 11. Marketing 21 11.1 Customer Persona 22 12. Financing 24 12.1 Initial Investment 24 12.2 Employee payroll 26 12.3 Sample itinerary 26 12.4 Break Even Point (BEP) 27 12.5 Expected profits 28 12.6 Product Pricing 29 13. Business Growth 29 13.1 Lead generation and proof of concept (POC) 29 13.2 Economies of scale and competitive advantage 30 13.3 Risk Analysis 30 13.4 Multiplier effect 30 13.5 Tipping Point 31 13.6 Scale-up 31 13.7 Contingency planning 31 13.8 Back-out strategy 31 13.9 Formalizing the business 32 14. CSR and Sustainability 32 15. Conclusion 33 16. References 34-38 | |
| dc.language.iso | en | |
| dc.subject | 印度旅游 | zh_TW |
| dc.subject | 印度旅行 | zh_TW |
| dc.subject | 乡村旅游 | zh_TW |
| dc.subject | Indian Tourism | en |
| dc.subject | Rural Tourism | en |
| dc.subject | India Travel | en |
| dc.title | 創建永續鄉村旅遊與寄宿家庭之商業模式 印度當地社區與國際遊客之交流 | zh_TW |
| dc.title | Creating New Business Model for Sustainable Village Tourism and Home Stays A Bonding Between International Tourists and Local Communities of India | en |
| dc.type | Thesis | |
| dc.date.schoolyear | 108-2 | |
| dc.description.degree | 碩士 | |
| dc.contributor.author-orcid | 0000-0003-4952-457X | |
| dc.contributor.coadvisor | 許文馨(Audrey Hsu) | |
| dc.contributor.oralexamcommittee | 莫家俊(Mucahid Mustafa Bayrak) | |
| dc.contributor.oralexamcommittee-orcid | 莫家俊(0000-0001-7699-5575) | |
| dc.subject.keyword | 乡村旅游,印度旅行,印度旅游, | zh_TW |
| dc.subject.keyword | Rural Tourism,India Travel,Indian Tourism, | en |
| dc.relation.page | 38 | |
| dc.identifier.doi | 10.6342/NTU202002734 | |
| dc.rights.note | 有償授權 | |
| dc.date.accepted | 2020-08-19 | |
| dc.contributor.author-college | 管理學院 | zh_TW |
| dc.contributor.author-dept | 企業管理碩士專班 | zh_TW |
| 顯示於系所單位： | 管理學院企業管理專班(Global MBA) | |
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