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  1. NTU Theses and Dissertations Repository
  2. 工學院
  3. 工業工程學研究所
請用此 Handle URI 來引用此文件: http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/49305
完整後設資料紀錄
DC 欄位值語言
dc.contributor.advisor蔣明晃
dc.contributor.authorChien-Yu Chenen
dc.contributor.author陳建瑜zh_TW
dc.date.accessioned2021-06-15T11:22:57Z-
dc.date.available2021-08-23
dc.date.copyright2016-08-23
dc.date.issued2016
dc.date.submitted2016-08-19
dc.identifier.citationBecerril-Arreola, R., Leng, M., & Parlar, M. (2013). Online retailers’ promotional pricing, free-shipping threshold, and inventory decisions: A simulation-based analysis. European Journal of Operational Research, 230(2), 272-283.
Chang, H. C. (2013). A note on an economic lot size model for price-dependent demand under quantity and freight discounts. International Journal of Production Economics, 144(1), 175-179.
Christopher, M. (2016). Logistics & supply chain management. Pearson Higher Ed.
Hua, G., Wang, S., & Cheng, T. C. E. (2012). Optimal pricing and order quantity for the newsvendor problem with free shipping. International Journal of Production Economics, 135(1), 162-169.
Hua, G., Wang, S., & Cheng, T. E. (2012). Optimal order lot sizing and pricing with free shipping. European Journal of Operational Research, 218(2), 435-441.
Huang, W. H., & Cheng, Y. C. (2015). Threshold free shipping policies for internet shoppers. Transportation Research Part A: Policy and Practice, 82, 193-203.
Jiang, Y., Shang, J., & Liu, Y. (2013). Optimizing shipping-fee schedules to maximize e-tailer profits. International Journal of Production Economics,146(2), 634-645.
Kim, Y. J., & Hwang, H. (2008). Incremental discount policy for taxi fare with price- sensitive demand. International Journal of Production Economics, 112(2), 895- 902.
Kim, K. H., & Hwang, H. (1988). An incremental discount pricing schedule with multiple customers and single price break. European Journal of Operational Research, 35(1), 71-79.
Li, J., & Liu, L. (2006). Supply chain coordination with quantity discount policy.International Journal of Production Economics, 101(1), 89-98.
Mingming Leng & Mahmut Parlar (2005) Free shipping and purchasing
decisions in B2B transactions: A game-theoretic analysis, IIE Transactions, 37:12, 1119-1128, DOI: 10.1080/07408170500288166
Rachel R. Chen & Lawrence W. Robinson (2012) Optimal multiplebreakpoint
quantity discount schedules for customers with heterogeneous demands: all-unit
or incremental?, IIE Transactions, 44:3, 199-214, DOI: 10.1080/0740817X.2011.568038
Stadtler, H. (2015). Supply chain management: An overview. In Supply chain management and advanced planning (pp. 3-28). Springer Berlin Heidelberg.
Swenseth, S. R., & Godfrey, M. R. (2002). Incorporating transportation costs into inventory replenishment decisions. International Journal of Production Economics, 77(2), 113-130.
Shaposhnik, Y., Herer, Y. T., & Naseraldin, H. (2015). Optimal ordering for a probabilistic one-time discount. European Journal of Operational Research,244(3), 803-814.
Tsai, J. F. (2007). An optimization approach for supply chain management models with quantity discount policy. European Journal of Operational Research, 177(2), 982-994.
Xing, W., Wang, S., & Liu, L. (2012). Optimal ordering and pricing strategies in the presence of a B2B spot market. European Journal of Operational Research,221(1), 87-98.
Zissis, D., Ioannou, G., & Burnetas, A. (2015). Supply chain coordination under discrete information asymmetries and quantity discounts. Omega, 53, 21-29.
Zhou, B., Katehakis, M. N., & Zhao, Y. (2009). Managing stochastic inventory systems with free shipping option. European Journal of Operational Research,196(1), 186-197.
dc.identifier.urihttp://tdr.lib.ntu.edu.tw/jspui/handle/123456789/49305-
dc.description.abstract在B2B或B2C的供應鏈情境下,上游製造商在販售物品時,為了吸引下游零售商或消費者訂購較多數量的產品,總會施行許多的折扣手段,而其中,數量折扣及免運費政策,是時常被使用的。倘若製造商設定得合適,數量折扣門檻及免運門檻政策可以使得零售商增加單次購買量,同時減少處理訂單的成本以達到規模經濟的目的。
本研究以製造商為主導,建構一個極大化製造商利潤的模型,並求解觀察出最適數量折扣門檻及免運門檻,同時也觀察下游零售商的反應行為,了解數量折扣門檻與免運門檻之設立對於下游零售商之影響。
最後,將各項參數帶入實際數值進行分析,而本研究得到的分析結果為:數量折扣率過大時,會失去增加零售商購買量之誘因;數量折扣門檻與免運門檻之差值不應設立太大,否則兩者門檻會產生牴觸效果,單位合約成本過高時,免運門檻就沒有設立的必要了。
zh_TW
dc.description.abstractIn order to attract retailers or customers to order way more items in one time, there are a lot of discount policies used by manufacturers in the B2B and B2C situation. Among the policies, quantity discount and free shipping policy are frequently being used. The quantity discount threshold and free shipping threshold policy may induce the retailers to increase the amount of purchasing each time and reduce the ordering cost which if set in proper.

Manufacturer plays a role as leader in the study and being used to set up a model which can maximize manufacturer’s profit. To solve and observe the optimal quantity discount threshold and free shipping threshold. Simultaneously observing the reaction of the retailer to realize the effect of setting quantity discount threshold and free shipping policy threshold toward retailers.

After the numerical analysis was done, we can get the result of the analysis of the study: If the rate of quantity discount is too big, the retailers would purchase less then before. The quantity between quantity discount threshold and free shipping threshold should set closed, or the effect of the threshold would barely be seen. When the cost of contract per unit is too high, it is not necessary to set the free shipping policy.
en
dc.description.provenanceMade available in DSpace on 2021-06-15T11:22:57Z (GMT). No. of bitstreams: 1
ntu-105-R03546042-1.pdf: 1554116 bytes, checksum: dca54a0d0df8131dbb85c6a0c09a0e79 (MD5)
Previous issue date: 2016
en
dc.description.tableofcontents誌謝…………………………………………………………………………….….….. I
中文摘要……………………………………………………………………….…….. II
ABSTRACT……………………………………………………………………….... III
目錄…………………………………………………………………………………. IV
圖目錄………………………………………………….………………………….... VI
表目錄……………………………………………………………………….…....... VII
第一章 緒論……………………………………………………………….……….. 1
1.1 研究背景與動機…………………………………………………..… 1
1.2 研究目的…………………………………………………………… 2
1.3 研究架構…………………………………………………………… 3
1.4 論文架構…………………………………………………………… 4
第二章 文獻探討……………………………………………….………………….. 5
2.1 供應鏈管理………………………………………………………….. 5
2.2 數量折扣…………………………………………………………….. 6
2.3 免運費政策………………………………………………………….. 8
2.4 小結………………………………………………………………….. 8
第三章 模型建構與求解………..………………………………………………. 10
3.1 研究問題描述…………………………………………………….... 10
3.2 模型假設…………………………………………………………… 11
3.3 模型符號說明……………………………………………………… 12
3.4 模型建構…………………………………………………………… 13
3.4.1 下游零售商利潤函數……………………………………... 13
3.4.2 上游製造商利潤函數……………………………………..... 16
3.5 模型求解…………………………..……………………………….. 18
第四章 數值分析….……………………………………………………………… 19
4.1 相關參數設定……………………………………………………… 19
4.2 數值求解…………………………………………………………… 21
4.2.1 下游零售商數值求解結果……………………….………… 21
4.2.2 上游製造商數值求解結果……………………………......... 22
4.2.3 上下游廠商利潤反覆求解……………………………......... 23
4.3 敏感度分析………………………………………………………… 26
4.3.1 數量折扣率δ對製造商及零售商之影響…………………... 26
4.3.2 數量折扣門檻與免運門檻差額d對製造商與零售商之影響 29
4.3.3 第三方合約單位價格H對製造商及零售商之影響……… 31
4.4 小結……………………………………………………………….. 33
第五章 結論………………………………………………………………………. 34
5.1 研究結論與管理意涵…………………………………………….... 34
5.2 研究貢獻…………………………………………………………… 36
5.3 研究限制…………………………………………………………… 37
5.4 未來研究方向……………………………………………………… 37
參考文獻……………………………………………………………………………. 39
 
dc.language.isozh-TW
dc.subject免運費政策zh_TW
dc.subjectB2Bzh_TW
dc.subject數量折扣門檻zh_TW
dc.subjectquantity discounten
dc.subjectB2Ben
dc.subjectFree shipping policyen
dc.title製造商最適數量折扣門檻及免運門檻之研究zh_TW
dc.titleAn optimal quantity discount and free shipping policy of manufactureren
dc.typeThesis
dc.date.schoolyear104-2
dc.description.degree碩士
dc.contributor.oralexamcommittee黃奎隆,吳文方
dc.subject.keyword數量折扣門檻,免運費政策,B2B,zh_TW
dc.subject.keywordFree shipping policy,quantity discount,B2B,en
dc.relation.page41
dc.identifier.doi10.6342/NTU201601620
dc.rights.note有償授權
dc.date.accepted2016-08-19
dc.contributor.author-college工學院zh_TW
dc.contributor.author-dept工業工程學研究所zh_TW
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