請用此 Handle URI 來引用此文件:
http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/45207
完整後設資料紀錄
DC 欄位 | 值 | 語言 |
---|---|---|
dc.contributor.advisor | 郭瑞祥(Ruey-Shan Guo),陳忠仁(Chung-Jen Chen) | |
dc.contributor.author | Chih-Hou Lin | en |
dc.contributor.author | 林芝后 | zh_TW |
dc.date.accessioned | 2021-06-15T04:08:52Z | - |
dc.date.available | 2013-02-11 | |
dc.date.copyright | 2010-02-11 | |
dc.date.issued | 2009 | |
dc.date.submitted | 2010-02-03 | |
dc.identifier.citation | 中文部份
1. 立法院國會圖書館網站(2009)。毒性化學物質管理法-外國法案介紹。 Retrieved 1 June, 2009, http://npl.ly.gov.tw/do/www/billIntroductionContent?id=29 2. 台灣企業社會責任網站 http://csr.moea.gov.tw/articles/articles_content.asp?ar_ID=UzgGMQcxUmw%3D 3. 台灣企業社會責任網站 (2009)。因地制宜-帝亞吉歐公司的企業社會責任成果 (2008)。Retrieved 3 June, 2009, http://csr.moea.gov.tw/articles/files/July%20Article%20(Chinese).pdf 4. 台灣環境資訊協會(2006)。乙醇替代汽油需求日增,能源與食品市場風貌改變。Retrieved 16 May, 2009, http://e-info.org.tw/node/16464 5. 安妮塔.羅迪克(2001)。打造美體小舖。(聯經出版社譯)。台北市:聯經出版。 6. 行政院環保署環境檢驗所(2009)。六價銘法規管制和分析技術的完全妥協。 Retrieved 28 May, 2009, http://www.niea.gov.tw/analysis/publish/month/26/26th2-2.htm 7. 杜邦公司官方網站http://www2.dupont.com/Taiwan_Country_Site/zh_TW/index.html 8. 杜邦官方網站-杜邦新聞(2009)。杜邦提供乾淨的再生能源,架設最大太陽能發電設備 供應研發實驗室電力使用。Retrieved 16 June, 2009, http://www2.dupont.com/Taiwan_Country_Site/zh_TW/Media_center/taiwan_press_releases/2009/20090212.html 9. 吳韻儀(2007)。CSR 企業二十一世紀的競爭力。天下雜誌,367。Retrieved 2 July, 2009, http://n.yam.com/view/mkmnews.php/469943 10. 吳韻儀(2009)。為什麼社會責任仍然重要。天下雜誌,416。Retrieved 2 July, 2009, http://www.cw.com.tw/article/index.jsp?page=1&id=36857 11. 林佳和(2001),國際勞動人權運動在台灣的興起︰跨國勞動檢查的可能性,於「國際人權委員會與人權的促進與保障」國際研討會,2004年1月2日- 4日。 12. 林宜諄(2008)。企業社會責任入門手冊。台北市:天下遠見。 13. 香港貿易發展局(2009)。運動用品耐克披露生產地資料(2005)。Retrieved 11 June, 2009, http://www.hktdc.com/info/mi/a/imn/tc/1X00C0AQ/1/%E5%9C%8B%E9%9A%9B%E5%B8%82%E5%A0%B4%E7%B0%A1%E8%A8%8A/%E9%81%8B-%E5%8B%95-%E7%94%A8-%E5%93%81-%E5%95%86-%E8%80%90-%E5%85%8B-%E6%8A%AB-%E9%9C%B2-%E7%94%9F-%E7%94%A2-%E5%9C%B0-%E8%B3%87-%E6%96%99.htm 14. 美體小舖官方網站 (2009) http://www.thebodyshop.com.tw/2_aboutus/aboutus_value1.asp 15. 翁望回 (1986),企業正當性之實證研究-社會責任的觀點,國立政治大學企業管理研究所博士論文,未出版,台北市。 16. 馮燕 (2003),企業基金會公益資源運用個案研究,行政院國家科學委員會專題研究計畫。 17. 曾昭明 (2008)。企業若要履行社會責任,應有哪些準備? 載於林宜諄(主編),企業社會責任入門手冊(pp. 168-171;pp. 176-179)。台北市:天下遠見。 18. 達爾尼(Darnil) & 勒胡(Roux) (2008)。綠色企業力:改變世界的八十個人。(平安叢書譯)。台北市:平安文化有限公司。(原著完成年:2005年) 19. 經濟部工業局網站(2009)。環保技術輔導計畫(2004)。Retrieved 10 June, 2009, www.ftis.org.tw/eta/tech_platform/item2h.../epaper020-04.pdf 20. 數位時代(2007)。綠金新經濟:Dupont化學公司不做毒藥改做解藥。數位時代雜誌,163,138-143。Retrieved 8 June, 2009, http://www.microsoft.com/taiwan/office/competitive/bpio/article/019.htm 21. Nike行為準則報告書(2001)。Retrieved 10 June, 2009, http://www.nike.com/nikebiz/gc/mp/pdf/ChineseTraditional.pdf 英文部分 1. Ackerman, R. W., & Bauer, R. A. (1975). Corporate Social Responsiveness. Reston, VA: Reston. 2. American Apparel Official Website (2009) http://americanapparel.net/contact/profile.html 3. American Apparel Official Website (2009). American Apparel Fact Sheet (2009). Retrieved 10 June, 2009, http://americanapparel.net/contact/2009_Fact_Sheet.pdf Fact Sheet 2009 4. Ansett, Sean (2007). Mind the Gap: A Journey to Sustainable Supply Chains. Employ Responsibilities & Rights Journal, 19, 295-303. 5. Aravind Official Website (2009) http://www.aravind.org/aboutus/index.asp 6. Baas, L. W. (1995). Cleaner Production: beyond Projects. Journal of Cleaner Production, 3(1-2), 55-59. 7. Baron, D. P. (1995). Integrated Strategy: Market and Non-Market Components. California Management Review, 37(2), 47-65. 8. Basu K., & Palazzo, G. (2008). Corporate Social Responsibility: A Process Model of Sensemaking. Academy of Management Review, 33(1), 122-136. 9. Berger P, Luckmann T. (1966). The Social Construction of Reality – A Treatise in the Sociology of Knowledge. Penguin: London. 10. Bowen, R. (1953). Social Responsibilities of the Businessman. Harper and Row: New York. 11. Bowers, Simon (2007). Diageo- Solve Kenya's Drink Problem with Cheap Beer. The Guardian, Retrieved 10 June, 2009, http://www.guardian.co.uk/business/2007/dec/11/kenya.internationalnews 12. Burke, L., & Logsdon, J. M. (1996). How Corporate Social Responsibility Pays Off. Long Range Planning, 29, 495-502. 13. Burtscher, H. (1994). Changing Needs and Attitudes towards the Environment. Journal of Cleaner Production, 2(3-4), 229. 14. Business for Social Responsibility. 2000. Introduction to Corporate Social Responsibility. Retrieved 23 June, 2009, http://www.khbo.be/~lodew/Cursussen/4eingenieurCL/The%20Global%20Business%20Responsibility%20Resource%20Center.doc. 15. Carroll, A. B. (1979). A Three-Dimensional Conceptual Model of Corporate Social Performance. Academy of Management Review, 4, 497-505. 16. Carroll, A. B. (1991). The Pyramid of Corporate Social Responsibility: Toward the Moral Management of Organizational Stakeholders, Business Horizons, 34(4), 39-48. 17. Carroll, A. B. (1999). Corporate Social Responsibility: Evolution of a Definitional Construct. Business & Society, 38, 268-295. 18. Chand, M., & Fraser, S. (2006). The Relationship Between Corporate Social Performance and Corporate Financial Performance: Industry Type as a Boundary Condition. The Business Review, Cambridge 5(1), 240–245. 19. Christensen, C. (1997). The Innovator’s Dilemma. Boston: Harvard Business School Press. 20. Christensen, C. M., Baumann, H., Ruggles, R., & Sadtler, T. M. (2007). Disruptive Innovation for Social Change. Harvard Business Review, 85(4), 136-136. 21. Commission of the European Communities. (2001). Promoting a European Framework for Corporate Social Responsibilities, COM (2001) 366 final, Brussels. 22. CosmeticsDesign-Europe.Com (2009). The Body Shop Welcomes EU Animal Testing Ban. (2002). Retrieved 10 June, 2009, http://www.cosmeticsdesign-europe.com/Products-Markets/The-Body-Shop-welcomes-EU-animal-testing-ban 23. Cramer, J., Der Hiejden, A. Van & Jonker, J. (2006). Corporate Social Responsibility: Making Sense Through Thinking and Acting. Business Ethics, 15(4), 380–389. 24. Dahlsrud A. (2005). A Comparative Study of CSR-Strategies in the Oil and Gas Industry. Paper presented at Navigating Globalization: Stability, Fluidity, and Friction, Trondheim, Norway, 2005. 25. Dahlsrud A. (2008). How Corporate Social Responsibility is Defined: An Analysis of 37 Definitions, Corporate Social Responsibility and Environmental Management, 15, 1–13. 26. Davis, K. and R. L. Blomstrom (1975). Business and Society: Environment and Responsibility. McGraw-Hill, New York. 27. DeFillipi, R. J. (1982). Conceptual Framework and Strategies for Corporate Social Involvement Research, in Research in Corporate Social Performance and Policy (JAI Press, Connecticut). 28. Diageo Official Website (2009). http://www.diageo.com/en-row/homepage.htm 29. Diageo Official Website (2009). Diageo Africa Corporate Brochure (2008). Retrieved 3 June, 2009, http://www.diageo.com/NR/rdonlyres/ABF90FAB-0AF2-4684-BABB-A14CEFE17DF8/58538/DiageoinAfricacorporatecitizenshipoverview2009.pdf 30. Drucker, P. F. (1984). The New Meaning of Corporate Social Responsibility. California Management Review, 26, 53-63. 31. Epstein, E. M. (1987). The Corporate Social Policy Process: Beyond Business Ethics, Corporate Social Responsibility, and Corporate Social Responsiveness. California Management Review, 29, 99-114. 32. Ethics in Action Awards (2003). What is Corporate Social Responsibility? Retrieved 22 May, 2009, http://www.ethicsinaction.com/whatiscsr/qanda.html 33. Frederick, W. C. (1983). Corporate Social Responsibility in the Reagan Era and Beyond. California Management Review, 25, 145-157. 34. Frederick, W. C. (1987). Theories of Corporate Social Performance. In S. P. Sethi and C. Falbe (eds.), Business and Society: Dimensions of Conflict and Co-operation, (pp. 142–161). New York: Lexington Books. 35. Freeman E. R. (1984). Strategic Management: A Stakeholder Approach. Boston: Pitman. 36. Friedman M. (1970, September 13). The Social Responsibility of Business Is to Increase Its Profits. The New York Times Magazine, 32–33, 122–126. 37. Gap Official Website (2009) http://www.gapinc.com/public/About/about.shtml 38. Gap Official Website (2009). Gap 2005-2006 CSR Report. Retrieved 10 June, 2009, http://www.gapinc.com/public/SocialResponsibility/socialres.shtml 39. Global Corporate Social Responsibility Policies Project (2003). A Role for the Government – Issues at Hand, Kenan-Flagler Business School of the University of North Carolina, Chapel Hill. Retrieved 20 May, 2009, http://www.csrpolicies.org/CSRRoleGov/CSR_Issue/csr_issue.html 40. Grameen Official Website (2009) http://www.grameen-info.org/ 41. Gueterbok, R. (2004). Greenpeace Campaign Case Study– StopEsso. Journal of Consumer Behaviour, 3(3), 265–271. 42. Hay, R. D., E. R. Gray and J. E. Gates (1976). Business and Society. Cincinnati, OH: South-Western Publishing. 43. Henderson, R. M., & Clark, K. B. (1990). Architectural Innovation: The Reconfiguration of Existing Product Technologies and the Failure of Established Firms. Administrative Science Quarterly, 35(1), 9-30. 44. Hopkins M. (2003). The Planetary Bargain – CSR Matters. Earthscan: London. 45. IBM Institute for Business Value (2007). The Enterprise of the Future. USA: Sandy Alexander, Inc. 46. IndianNGOs.com. (2003). Corporate Social Responsibility. Retrieved 23 May, 2009, http://www.indianngos.com/corporate/members/researcha.htm 47. International Business Leaders Forum (IBLF), (2003). IBLF Members. Retrieved 23 May, 2009, http://www.iblf.org/csr/csrwebassist.nsf/content/g1.html. 48. Jamali, Dima (2008). A Stakeholder Approach to Corporate Social Responsibility: A Fresh Perspective into Theory and Practice. Journal of Business Ethics, 82 (1), 213-231. 49. Jones, M. T. (1980). Corporate Social Responsibility Revisited, Redefined. California Management Review, 22(3), 59–67. 50. Jones, M. T. (2005). The Transnational Corporation, Corporate Social Responsibility and the “Outsourcing” Debate. Journal of American Academy of Business, 6(2), 91-97. 51. Kanter, R. M. (2008). Transforming Giants. Harvard Business Review, 86(1), 43-52 52. Knight, G., & Greenberg, J. (2002) Promotionalism and Subpolitics: Nike and Its Labor Critics. Management Communication Quarterly, 15 (4), p541-570. 53. Lieberman, M. B., & Montgomery, D. B. (1988). First-Mover Advantages. Strategic Management Journal, 9, 41-58. 54. MaGee, J. (1998). Commentary on “Corporate Strategies and Environmental Regulations: An Organizing Framework” by A. M. and A. Verbeke. Strategic Management Journal, 19, 377-387. 55. Manne, H. and H. C. Wallich (1972). The Modern Corporation and Social Responsibility. American Enterprise Institute for Public Policy Research, Washington, DC. 56. Marrewijk, M. V. (2003). Concepts and Definitions of CSR and Corporate Sustainability: Between Agency and Communion, Journal of Business Ethics, 44(2-3), 95-105. 57. Marsden C. (2001). The Role of Public Authorities in Corporate Social Responsibility. Retrieved 23 April, 2009, http://www.alter.be/socialresponsibility/people/marchri/en/displayPerson 58. Matten, D., & Crane, A. (2005). Corporate Citizenship: Toward an Extended Theoretical Conceptualization. Academy of Management Review, 30 (1), 166-179. 59. Maxfield, Slyvia (2008). Reconciling Corporate Citizenship and Competitive Strategy: Insights from Economic Theory. Journal of Business Ethics, 80, 367-377. 60. McGuire, J. W. (1963). Business and Society. New York: McGraw-Hill. 61. McWilliams A., & Siegel D. (2001). Corporate Social Responsibility: A Theory of the Firm Perspective. Academy of Management Review, 26(1), 117–127. 62. Nelson, Richard & Winter, Sidney (1982). An Evolutionary Theory of Economic Change. Cambridge, MA: Harvard University Press. 63. Nike Official Website (2009) http://www.nikebiz.com/responsibility/reporting.html 64. Nike Official Website (2009). Nike CR Report (2005-2006). Retrieved 10 June, 2009, http://www.nikebiz.com/responsibility/documents/3_Nike_CRR_Workers_C.pdf 65. Moon, J., Crane, A., & Matten, D. (2005). Can Corporations Be Citizens? Business Ethics Quarterly, 15 (3), 429-453. 66. Personal Interview with Jennifer Hooper, Rhonda Carlin and Colleen Brydon. Dupont Canada Inc. (2002). In the Interdepartmental Working Group on Corporate Social Responsibility (2003), CSR Case Study - DuPont Canada Realizing Sustainable Growth. Ottawa: FiveWinds International. 67. Pinney C. (2001). Imagine Speaks Out. How to Manage Corporate Social Responsibility and Reputation in a Global Marketplace: the Challenge for Canadian Business. Retrieved 19 April, 2009, http://www.imagine.ca/content/media/team_canada_china_paper.asp?section = media 68. Post, J. (1978). Corporate Behavior and Change. Virginia: Reston Publishing Company. 69. Porter, Michael E., Kramer, Mark R. (2006). Strategy & Society: The Link between Competitive Advantage and Corporate Social Responsibility. Harvard Business Review, 84(12), 78-92. 70. Preston, L., & J. Post (1975). Private Management and Public Policy. New Jersey: Prentice Hall. 71. Raynard, P., & Forstater, M. (2002) Corporate Social Responsibility- Implications for Small and Medium Enterprises in Developing Countries, United Nations Industrial Development Organization (UNIDO), Vienna. 72. Robertson, D. C., & Nicholson, N. (1996). Expressions of Corporate Social Responsibility in U.K. Firms. Journal of Business Ethics, 15(10), 1095–1106. 73. Rondinelli, D. A., & Vastag, G. (1996) International Environmental Standards and Corporate Policies—an Integrative Framework. California Management Review, 39(1), 115. 74. Safechem Official Website (2009). http://www.dow.com/safechem/index.htm 75. Safechem Official Website (2009). Royde & Tucker Case Study (2005). Retrieved 16 May, 2009, http://www.dow.com/PublishedLiterature/dh_0067/0901b80380067237.pdf?filepath=safechem/pdfs/noreg/773-00501.pdf&fromPage=GetDoc 76. Schwartz M. S., & Carroll, A. B. (2003). Corporate Social Responsibility: A Three-Domain Approach. Business Ethics Quarterly, 13 (4), 503-530. 77. Sirsly, Carol-Ann T., & Lamertz, K. (2008). When Does a Corporate Social Responsibility Initiative Provide a First-Mover Advantage? Business & Society, 47(3), 343-369. 78. Slater, J., & Angel, I. T. (2000) The Impact and Implications of Environmentally Linked Strategies on Competitive Advantage: A Study of Malaysian Companies. Journal of Business Research, 47, 75-89. 79. Smith, N. C. (2003). Corporate Social Responsibility: Whether or How? California Management Review, 45(4), 52–76. 80. Steger, U. (1993) The Greening of Board Room: How German Companies Are Dealing with Environmental Issues. In Fischer, K. and Schot J.(eds), Environmental Strategies for Industry. Washington, D.C.: Island Press. 81. Steiner, George A. (1975). Business and Society. (2nd ed. ). New York: Random House. 82. Stewart, T. A. (2006). Corporate Social Responsibility: Getting the Logic Right. Harvard Business Review, 84(12), 14–14. 83. Stone, Christopher D. (1975). Where the Law Ends. New York: Harper & Row. 84. The Body Shop Official Website (2009) http://www.thebodyshop-usa.com/bodyshop/beauty/against-animal-testing The Body Shop Value Report (2007). Retrieved 10 June, 2009, http://valuesreport.thebodyshop.net/index.asp?lvl1=4&lvl2=1&lvl3=0&lvl4=0 85. The Interdepartmental Working Group on Corporate Social Responsibility. (2003). CSR Case Study - DuPont Canada Realizing Sustainable Growth. Ottawa: FiveWinds International. 86. UK Government. (2001). UK Government Response to European Commission Green Paper on Corporate Social Responsibility. Retrieved 19 April, 2009, http://europa.eu.int/comm/employment_social/soc-dial/csr/pdf2/013-GOVNAT_United-Kingdom_UK_011221_en.pdf 87. US News and World Report. (2006). Meet with CEOs- Vice President and Chief Sustainability Officer, Linda J. Fisher. Retrieved 5 June, 2009, http://www.usnews.com/usnews/news/articles/061001/9qa.htm 88. Utterback, J. M., & Abernathy, W. J. (1975). A Dynamic Model of Process and Product Innovation. Omega Elsevier, 3(6), 639-656. 89. Vilanova, M., Lozano, J. M., & Arenas, D. (2009). Exploring the Nature of the Relationship Between CSR and Competitiveness. Journal of Business Ethics, 87, 57-69. 90. Votaw, D. (1973). Genius Becomes Rare. In D. Votaw and S. Sethi (eds.), The Corporate Dilemma: Traditional Values V.S. Contemporary Problems. New Jersey: Prentice Hall. 91. Walton, C. C. (1967). Corporate Social Responsibilities. Belmont, CA: Wadsworth. 92. Wartick, S. L., & Cochran, P. L. (1985). The Evolution of the Corporate Social Performance Model. Academy of Management Review, 10, 758-769. 93. Wilson, Ian (1975). What One Company Is Doing About Today’s Demands on Business. In George A. Steiner, ed., Changing Business-Society Interrelationships. Los Angeles: Graduate School of Management, UCLA. 94. Windsor, D. (2006). Corporate Social Responsibility: Three Key Approaches. Journal of Management Studies, 43 (1), 93-114. 95. Winsemius, P. and U. Guntram (1990) Responding to the Environmental Challenge. Business Horizons, 35(2), 17. 96. Wood, D. J. (1991). Corporate Social Performance Revisited. Academy of Management Review, 16, 691-718. 97. Woodward-Clyde (1999). Key Opportunities and Risks to New Zealand’s Export Trade from Green Market Signals, final paper, Sustainable Management Fund Project 6117. New Zealand Trade and Development Board: Auckland. 98. World Business Council for Sustainable Development. (1999). Corporate Social Responsibility: Meeting Changing Expectations. World Business Council for Sustainable Development: Geneva. 99. World Business Council for Sustainable Development. (2000). Corporate Social Responsibility: Making Good Business Sense. World Business Council for Sustainable Development: Geneva. 100. Zadek, S. (2004). The Path to Corporate Responsibility. Harvard Business Review, 82, 125-133. 101. Zenisek, J. (1979). Corporate Social Responsibility: A Conceptualization Based on Organizational Literature. Academy of Management Review, 4, 359–368. | |
dc.identifier.uri | http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/45207 | - |
dc.description.abstract | 近十年來,企業社會責任與企業倫理逐漸成為普世的價值觀,學術界與實務界都對此議題抱持高度關注。企業社會責任與公司獲利不再是零和遊戲;企業的社會責任行動也不僅是慈善捐款或公關口號。企業如何將社會責任視為公司成長契機,配合外在產業環境以及內在思維,從策略觀點思考將企業的社會責任作為轉化為企業永續經營的基石是現階段企業必頇關切的議題。 本研究從企業的策略角度出發,根據過往相關研究文獻,以「由外至內」以及「由內至外」兩個大方向發展出由「環境動能」與「行動層級」兩維度所建構的矩陣模型,將企業的社會責任作為模式分成(一)加值典範、(二)協進拓荒、(三)救火隊以及(四)樸鑽四種類型;再引用Wood (1991)的社會責任績效模型的三個組成要素-社會責任原則、社會回應過程以及社會行動效能發展出「組織思維」、「策略作為」與「行為結果」三大構面,接著針對各構面探討其變數,在第一個構面從「目標」、「態度」、「動機」三方面衡量企業對社會責任行動的看法,在第二個構面時結合Christensen (2007)與Burke & Logsdon (1996)的策略觀點,將企業的社會責任作為透過「目標客群」、「創新方式」和「策略屬性」進行分析;最後一個構面則探討企業作為替社會帶來的影響與企業當下與後續頇面臨的挑戰。本研究透過三大構面與八項變數發展出一個完整的企業社會責任「NAO策略架構」。 本研究透過實務個案的探討來驗證理論架構並歸納研究結果。研究結果顯示未來的企業不能只是為了回應外界壓力而消弭企業營運對社會帶來的負面損害,當外界壓力強大時,企業必頇超乎外界期待,透過加值型社會責任計畫為社會與自己取得培養競爭優勢的機會;當外界壓力尚未成形時,則頇趁早掌握機會透過帄衡性的社會作為致力降低營運負效應,或進一步利用加值性的社會責任作為發展其競爭能耐,如此企業才能在激烈競爭的市場中與社會達成雙贏。 | zh_TW |
dc.description.abstract | Over the past decade, the issue of business ethics and corporate citizenship has been highly specified with discussions of related topics more intensified in academic world and among practitioners. Nowadays, Corporate Social Responsibility (CSR) has become a concept of universal value and the perception that it entails a zero-sum tradeoff with corporate profitability no longer dominates. For most enterprises, the concept itself has gone beyond philanthropic maneuvers or marketing campaigns. Corporations should perceive social responsibility as an opportunity rather than a burden or threat. Under the circumstances, it is crucial for firms to know how to think from a strategic view point, take internal and external factors into account, and transform its CSR-related programs into the source of competitive capacity to maintain sustainability.
This research aims to take a strategic stand to approach the CSR issue. Based on past studies, two dimensions pertinent to ―outside-in‖ and ―inside-out‖ perspectives are developed, which are ―Environmental Momentum‖ and ―CSR Mode‖ respectively. The two dimensions are used to construct a two-by-two matrix leading to classifications of corporate social responsibility. According to the matrix, four types of CSR are depicted as (1) Value-Added Paragon, (2) Co-Working Trailblazer, (3) Firefighter and (4) Rough Diamond. With the matrix, this study develop three constructs including ―Notion of Corporate Social Responsibility‖, ―Action of Social Responsiveness‖, and ―Outcome of Corporate Social Behavior‖ according to three elements in Wood’s (1991) ―Corporate Social Performance‖ model, which are ―Principles of Corporate Social Responsibility‖, ―Processes of Corporate Social Responsiveness‖, and ―Outcomes of Corporate Behavior.‖ The corresponding criteria in each construct are amplified as well. In the first construct, ―objective‖, ―position‖, v and ―motivation‖ are used to evaluate corporate notions. In the second construct, references to studies of Christensen (2007) and Burke & Logsdon (1996) help develop three dimensions- ―target customer‖, ―innovation mode‖, and ―strategic attribute‖ to analyze actions of social responsiveness. The third construct contains the ―social impact‖ of corporate social behavior and pinpoints current or future ―strategic challenges‖ for firms. With three constructs and the involving eight criteria, this study establishes a comprehensive ―CSR Strategic NAO‖ framework. Through practical case study, this research validate theoretical framework and reach final conclusions. Results show that it no longer qualifies for future enterprises to eliminate negative impacts caused by business operations when firms are pressured. When external pressure is high (environmental momentum is strong), firms should do more than obeying the laws, executing social responsible programs which can add value to both firms and society, through which firms can access more opportunities to cultivate their competitive advantages. Should external pressures are low (environmental momentum is rather weak), firms would have to take early actions either through ―balanced‖ CSR programs to reduce negative effects from operations or via ―value-added‖ CSR programs to develop corporate capacity. With acute awareness to external conditions and appropriate policies applied, firms are able to maintain sustainability under keen competition and reach a win-win situation with society. | en |
dc.description.provenance | Made available in DSpace on 2021-06-15T04:08:52Z (GMT). No. of bitstreams: 1 ntu-98-R96741042-1.pdf: 665358 bytes, checksum: d7d93bc728dbdddc52dec83eda52ae7e (MD5) Previous issue date: 2009 | en |
dc.description.tableofcontents | 誌謝 i
中文摘要 ii 英文摘要 iii 目錄 v 表目錄 viii 圖目錄 ix 第一章、緒論 1 第1.1節 研究背景與動機 1 第1.2節 研究目的 5 第1.3節 研究流程 5 第二章、文獻探討 7 第2.1節 企業社會責任概念之定義 7 第2.2節 企業社會責任相關研究方向與觀點 15 第2.2.1節 企業社會責任「分類面」相關研究 15 第2.2.1.1節 企業社會責任定義範疇分類 16 第2.2.1.2節 企業回應之環保策略類型 25 第2.2.2節 企業社會責任「程序面」相關研究 28 第2.2.3節 企業社會責任「內容面」相關研究 37 第2.2.3.1節 企業社會責任與先進者優勢 37 第2.2.3.2節 企業社會責任與創新 41 第2.2.4節 總結「分類面」、「程序面」、「內容面」文獻脈絡 42 第三章、研究架構與方法 43 第3.1節 企業社會責任矩陣分類 43 第3.2節 研究構面與變數說明 47 第3.3節 資料收集與研究方法 59 第四章、個案研究 61 第4.1節 加值典範模式 61 第4.1.1節 實務個案一: 杜邦-從環境危害者到環保巨擎 61 第4.1.2節 實務個案二: Safechem化學公司-鉻溶劑危機 67 第4.1.3節 實務個案三: 酒商帝亞吉歐(Diageo)-開發肯亞新大陸 69 第4.1.4節 評論與小結 71 第4.2節 協進拓荒模式 73 第4.2.1節 實務個案一: 葛拉敏銀行(Grameen Bank)-鄉村銀行 73 第4.2.2節 實務個案二: 亞拉文眼科醫院(Aravind)-白內障專家 75 第4.2.3節 評論與小結 77 第4.3節 救火隊模式 79 第4.3.1節 實務個案一: Gap-銘記教訓,不斷進步 79 第4.3.2節 實務個案二: Nike-洗刷血汗工廠汙名 85 第4.3.3節 評論與小結 88 第4.4節 樸鑽模式 89 第4.4.1節 實務個案一: American Apparel-純正美國本土T恤 90 第4.4.2節 實務個案二: 美體小舖(The Body Shop)-反動物實驗 92 第4.4.3節 評論與小結 94 第4.5節 總結 95 第五章、結論與建議 97 第5.1節 研究結論 97 第5.2節 管理意涵 99 第5.3節 研究限制與未來研究方向 100 參考文獻 102 | |
dc.language.iso | zh-TW | |
dc.title | 企業社會責任之策略類型與分析 | zh_TW |
dc.title | Typology and Analysis of Corporate Social Responsibility | en |
dc.type | Thesis | |
dc.date.schoolyear | 98-1 | |
dc.description.degree | 碩士 | |
dc.contributor.advisor-orcid | ,陳忠仁(mcjchen@ntu.edu.tw) | |
dc.contributor.oralexamcommittee | 洪世章,林博文 | |
dc.subject.keyword | 企業社會責任,企業社會回應,企業公民,創新模式,先進者優勢, | zh_TW |
dc.subject.keyword | Corporate Social Responsibility,Business Ethics,Corporate Citizenship,Stakeholder theory,Innovation,First Mover Advantage,Strategic CSR, | en |
dc.relation.page | 113 | |
dc.rights.note | 有償授權 | |
dc.date.accepted | 2010-02-04 | |
dc.contributor.author-college | 管理學院 | zh_TW |
dc.contributor.author-dept | 商學研究所 | zh_TW |
顯示於系所單位: | 商學研究所 |
文件中的檔案:
檔案 | 大小 | 格式 | |
---|---|---|---|
ntu-98-1.pdf 目前未授權公開取用 | 649.76 kB | Adobe PDF |
系統中的文件,除了特別指名其著作權條款之外,均受到著作權保護,並且保留所有的權利。