3C 零售連鎖業ERP 選擇參考模型 -- 商業應用系統功能觀點 --

Abstract

本研究之目的在從應用系統功能觀點為3C零售連鎖業找出在選擇ERP時可用的參考模型。此模型可使其了解其競爭者所要之ERP 功能，以及主要零售業ERP中有何功能。此外，其將可快速淘汰不具其所需功\\\能的ERP。零售系統顧問可在接觸客戶前便了解重點為何，ERP廠商也可知道須增加那些功能。 本研究先定義其動機及目的,接著在研讀次級資料、訪談3C零售連鎖業者及零售業ERP顧問後，描述此行業的組織架構、企業功能、主要作業流程及零售業ERP功能清單，並推導出ERP選擇參考模型，最後再將之運用於SAP Retail，並提出結論與建議。 3C零售連鎖業者希望ERP能助其達到在操作效率、KPI資訊即時分析、快速回應客戶需求、低庫存、低費用、高業績、以及高淨利上的目標，這也是為何商品管理、庫存管理、供應鏈管理、客戶關係管理、門市系統空間管理及企業資料倉儲都列在模型中。

The purpose of this research is to find a reference model for 3C retail chain players to use when searching for a new EPR from the aspect of application functions. With this model, those retailers will know what other players are looking for in an ERP and what ERP functions the major retail EPR’s have. The retailers will be able to quickly eliminate ERP systems that do not have the required functionality. Besides, retail system consultants can know what functions they should focus on before approaching customers. And retail ERP system vendors can know what functions they need to add. In this research we first define its motive and purpose. Then after the secondary data study and the interview with 3C retail chain players, and ERP system vendors, we describe organization structure, business functions, major operation processes, Retail ERP function list, etc. and then derive a reference model. Finally we apply the model to SAP and present suggestions and conclusions. All 3C retail chain players expect ERP systems to help them achieve goals in operating efficiency, real-time KPI data analysis, quick response, low inventory, low expenses, high sales, and high net income. That’s why merchandise management, inventory management, supply chain management, customer relationship management, store systems, space management, and information warehouse are listed in the model.