Browsing by Author 陳亭穎
Showing results 1 to 1 of 1
| Publication Year | Title | Author(s) | Department |
|---|---|---|---|
| 2018 | YouTuber業配影片對消費者購買意圖之影響 Exploring the Influence of Sponsored YouTube Video on Consumer Purchase Intention | Ting-Ying Chen; 陳亭穎 | 國際企業學研究所 |