Browsing by Author 周善瑜(Shan-Yu Chou)
Showing results 1 to 5 of 5
Publication Year | Title | Author(s) | Department |
---|---|---|---|
2007 | 不完美競爭零售商之會員費及均衡價格探討:以倉儲量販俱樂部為例 Imperfectly Competitive Retailers, Membership Fee And Price Dealing | Chin-Ying Chiu; 邱錦瑩 | 商學研究所 |
2011 | 不對稱資訊下雙產品獨占廠商最適定價機制選擇:序列定價與組合定價 The Optimal Design of Transaction-Based Discriminatory Mechanism: Sequential Schemes versus Optimal Bundling | Hui-Ting Wu; 吳惠婷 | 商學研究所 |
2020 | 小品牌廣告訴求及產品整合度於病毒式影音廣告之機會探討:以分享驅動力為中介變項 A Study of Viral Video Opportunities for Small Brand Using Advertising Appeals and Product Integralness:Sharing Driver as a Mediator | Jing-Chi Lin; 林敬棋 | 商學研究所 |
2010 | 網際網路與消費者結構對廠商最適通路設計之影響 The Impacts of Internet and Customer Structure on the Optimal Channel Design of a Firm | I-Ju Chen; 陳怡如 | 商學研究所 |
2010 | 需求不確定下雙占廠商行為差別取價與動態訂價策略之均衡分析 Poaching and the Pricing Strategies in a Two-Period Bertrand-Competitive Duopoly under Demand Uncertainty | Mei-Ting Chiu; 邱美婷 | 商學研究所 |