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| DC 欄位 | 值 | 語言 |
|---|---|---|
| dc.contributor.advisor | 吳學良(Hsueh-Liang Wu) | |
| dc.contributor.author | Chien-Yu Liu | en |
| dc.contributor.author | 劉芊妤 | zh_TW |
| dc.date.accessioned | 2022-11-23T09:28:52Z | - |
| dc.date.available | 2021-07-09 | |
| dc.date.available | 2022-11-23T09:28:52Z | - |
| dc.date.copyright | 2021-07-09 | |
| dc.date.issued | 2021 | |
| dc.date.submitted | 2021-07-01 | |
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| dc.identifier.uri | http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/80151 | - |
| dc.description.abstract | 企業文化反映員工對企業內部共同價值以及約定成俗之規範認同程度，其型塑整體企業員工之行為表現，進而影響公司績效表現。本研究擬衡量員工對企業文化的認同度對企業價值之關係。並以GPTW機構評比資料呈現企業透過認證競賽效果，藉此取得正當性，並因符合社會期望而獲取額外資源，進一步產生更高之市場價值。本研究樣本以GPTW機構2020年百大最佳雇主名單作為企業文化認同度較佳之比較基準，衡量對企業價值–Tobin’s Q之影響效果，實證結果顯示員工對所屬企業文化認同度越高會提升公司價值，而參與GPTW機構評比並獲得認證，可為企業帶來正當性，讓企業文化對公司價值之提升更具效果。本研究亦發現當企業面臨內部外部認知衝突時，會導致企業文化對價值之提升效果減弱，故企業在追求內部員工認同時，需考量外部投資人之看法，兼顧內外部適配，才能有效反映至價值之上。此外，研究結果亦顯示實施企業文化，提升員工幸福度易受內部狀況(如：公司本身員工人數)及外部環境因素(如：市場安定程度)影響導致對價值反映程度不同，故提升員工對企業文化認同度往幸福企業邁進為一項企業需投注心力妥善維護的長期任務。 | zh_TW |
| dc.description.provenance | Made available in DSpace on 2022-11-23T09:28:52Z (GMT). No. of bitstreams: 1 U0001-2906202122320500.pdf: 1662162 bytes, checksum: 835b4d55f586a6c1b833e846d5d332af (MD5) Previous issue date: 2021 | en |
| dc.description.tableofcontents | 第一章、緒論 1 第一節、研究動機 1 第二節、研究目的 4 第二章、文獻回顧 5 第一節、制度理論 5 第二節、企業文化 7 第三節、假說推導 12 第三章、研究方法 13 第一節、樣本蒐集 13 第二節、變數衡量 22 第三節、變數分析 24 第四章、研究結果 26 第一節、敘述統計 26 第二節、迴歸分析結果 29 第五章、結論與建議 35 第一節、學術意涵 35 第二節、管理意涵 38 第三節、研究限制與建議 39 參考文獻 40 | |
| dc.language.iso | zh-TW | |
| dc.subject | 認證競賽 | zh_TW |
| dc.subject | 企業價值 | zh_TW |
| dc.subject | 企業文化認同度 | zh_TW |
| dc.subject | 正當性 | zh_TW |
| dc.subject | legitimacy | en |
| dc.subject | corporate culture | en |
| dc.subject | firm value | en |
| dc.subject | certification contest | en |
| dc.title | 員工對企業文化認同度對企業價值之影響：GPTW機構評比之實證 | zh_TW |
| dc.title | The impact of corporate culture on firm value: Empirical analysis on the certification of Great Place to Work Institute | en |
| dc.date.schoolyear | 109-2 | |
| dc.description.degree | 碩士 | |
| dc.contributor.oralexamcommittee | 葉峻賓(Hsin-Tsai Liu),蕭義棋(Chih-Yang Tseng),李振宇 | |
| dc.subject.keyword | 企業文化認同度,企業價值,正當性,認證競賽, | zh_TW |
| dc.subject.keyword | corporate culture,firm value,legitimacy,certification contest, | en |
| dc.relation.page | 45 | |
| dc.identifier.doi | 10.6342/NTU202101207 | |
| dc.rights.note | 同意授權(全球公開) | |
| dc.date.accepted | 2021-07-01 | |
| dc.contributor.author-college | 管理學院 | zh_TW |
| dc.contributor.author-dept | 國際企業學研究所 | zh_TW |
| 顯示於系所單位： | 國際企業學系 | |
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