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http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/77407完整後設資料紀錄
| DC 欄位 | 值 | 語言 |
|---|---|---|
| dc.contributor.advisor | 陳俊忠(Chun-Chung Chen) | |
| dc.contributor.author | Ying-Wei Lin | en |
| dc.contributor.author | 林英偉 | zh_TW |
| dc.date.accessioned | 2021-07-10T22:00:23Z | - |
| dc.date.available | 2021-07-10T22:00:23Z | - |
| dc.date.copyright | 2021-03-03 | |
| dc.date.issued | 2020 | |
| dc.date.submitted | 2021-01-13 | |
| dc.identifier.citation | 一、中文部分 1. 李吉仁（2019），「驅動轉型成為轉機」，《哈佛商業評論》全球繁體中文版，2019年4月號。 2. 林朝夫（2000），《縣市政府教育局組織文化與組織效能關係之研究》，國立臺灣師範大學教育研究所博士論文。 3. 施振榮（1996），《再造宏碁：開創、成長與挑戰》，台北：遠見天下文化。 4. 蔡進雄（2000），《國民中學校長轉型領導、互易領導、學校文化與學校效能關係之研究》，國立臺灣師範大學教育研究所博士論文。 5. 謝劍平（2013），《財務管理：新觀念與本土化》，台北：智勝。 二、英文部分 1. Allaire, Y. and Firsirotu, M. (1985), “How to Implement Radical Strategies in Large Organizations,” Sloan Management Review, 26(3), pp.19-34. 2. Basil, D. C. and Cook, C. W. (1974), The Management of Change, New York, NY: McGraw-Hill. 3. Brealey, R. A., Myers, S. C. and Allen, F. (2014), Principles of Corporate Finance, 11th ed., Irwin, NY: McGraw-Hill. 4. Cascio, W. F. (1993), “Downsizing: What Do We Know? What Have We Learned?” The Executive, 7(1), pp.95-104. 5. Donaldson, G. (1994), Corporate Restructuring: Managing the Change Process from Within, Harvard Business School Press. 6. Eisenhardt, K. M. (1989), “Building Theories from Case Study Research,” Academy of Management Review, Vol.14, pp.532-550. 7. Freeman, S. J. and Cameron, K. S. (1993), “Organizational Downsizing: A Convergence and Reorientation Framework,” Organization Science, 4(1), pp.10-29. 8. Kotter, J. P. (1996), Leading Change, Boston, MA: Harvard Business School Press. 9. Kreitner, R. and Kinicki, A. (1997), Organizational Behavior, Irwin Professional Publishing. 10. Lewellen, W. G. (1971), “A Pure Financial Rationale for the Conglomerate Merger,” The Journal of Finance, 26(2), pp.521-537. 11. Lewin, K. (1947), “Frontiers in Group Dynamics: Concept, Method and Reality in Social Science; Social Equilibria and Social Change,” Human Relations, Vol.1, pp.5-41. 12. Lippitt, R. and Lippitt, G. (1984), “Humane Downsizing: Organizational Renewal Versus Organizational Depression,” SAM Advanced Management Journal, 49(3), pp.15-21. 13. Lundberg, C. C. (1984), “Strategies for Organizational Transitioning,” in Kimberly, J. R. Quinn, R. E. (Eds.), Managing Organizational Transitions, Homewood, IL: Richard D. Irwin, Inc. 14. Osterwalder A. and Pigneur Y. (2010), Business Model Generation: a Handbook for Visionaries, Game Changers, and Challengers, New York: John Wiley Sons Inc. 15. Porter, M. E. (1980), Competitive Strategy: Techniques for Analyzing Industries and Competitor, NY: Free press. 16. Robbins, S. P. (1998), Organizational Behavior: Concepts, Controversies, Applications, London: Prentice-Hall International. 17. Rodrik D. (1999), The New Global Economy and Developing Countries: Making Openness Work, Washington: Johns Hopkins University Press. 18. Seth A. (1990), “Sources of Value Creation in Acquisitions: An Empirical Investigation,” Strategic Management Journal, 11(6), pp.431-446. 19. Singh. H. and Montgomery, C. A. (1987), “Corporate Acquisition Strategies and Economic Performance,” Strategic Management Journal, 8(4), pp.377-386. 20. Smircich, L. (1983), “Concepts of Culture and Organization Analysis,” Administrative Science Quarterly, 28(3), pp.339-358. 21. Szilagyi, A. D. and Wallace, M. J. (1981), Organizational Behavior and Performance, Scott Foresman Co. 22. Tichy, N. M. (1983), Managing Strategic Change: Technical, Political and Cultural Dynamics, New York, NY: John Wiley and Sons. 23. Yin, R. K. (1994), Case Study Research Design and Methods: Applied Social Research and Methods Series, 2nd ed., Thousand Oaks, CA: Sage Publications Inc. | |
| dc.identifier.uri | http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/77407 | - |
| dc.description.abstract | 個案公司原為柯達在大中華市場的最大代理商，但隨著數位影像技術的發展與智慧型手機的日益普及，傳統影像產業的市值逐年萎縮，使得個案公司面臨發展困境。 除了對影像產業的分析之外，本研究以五力分析、微笑曲線、轉型成長C-SOP等理論與觀點，探討個案公司如何藉由對柯達的併購案來進行轉型。一方面由以往的代理商變為品牌擁有者，另一方面也取得相關的專利技術，將公司由微笑曲線的底部向左右兩端發展，提升企業的附加價值。 在歸納研究發現後，最後則提出研究結論、管理意涵及未來研究方向的建議。 | zh_TW |
| dc.description.abstract | The case company was Kodak’s largest agent in the Greater China market. However, with the development of digital imaging technology and the increasing popularity of smartphones, the market value of the traditional imaging industry has shrunk year by year, making the case company face development difficulties. In addition to the analysis of the imaging industry, this research uses five forces analysis, smile curve , C-SOP and other theories to explore how case company can transform through the Kodak merger. On the one hand, it has changed from an agent in the past to a brand owner, on the other hand, it has also obtained related patented technology, which will develop the company from the bottom of the smile curve to the left and right ends, and enhance the added value of the company. After summarizing the research findings, this study puts forward the research conclusions, management implications and suggestions for future research directions. | en |
| dc.description.provenance | Made available in DSpace on 2021-07-10T22:00:23Z (GMT). No. of bitstreams: 1 U0001-1301202109373400.pdf: 2603288 bytes, checksum: 876df31f934644a0b1c81e48f2d0053e (MD5) Previous issue date: 2020 | en |
| dc.description.tableofcontents | 誌謝 i 中文摘要 ii 英文摘要 iii 目錄 iv 圖目錄 vi 表目錄 vii 第一章 緒論 1 第一節、研究背景與動機 1 第二節、研究問題 2 第三節、研究流程與架構 3 第四節、研究方法 4 第二章 文獻探討 6 第一節、產業五力分析 6 第二節、微笑曲線 8 第三節、併購 9 第四節、企業文化與組織變革 14 第五節、轉型成長C-SOP 22 第三章 影像產業分析 24 第一節、影像產業概況 24 第二節、產業技術與市場趨勢 26 第三節、產業五力分析 28 第四節、產業主要競爭者分析 30 第五節、三大廠商在大中華市場的發展現況 38 第四章 個案分析 42 第一節、個案公司簡介 42 第二節、柯達發展現況 45 第三節、併購動機 47 第四節、併購過程 51 第五節、中諾併購柯達後轉型成長C-SOP 55 第五章 結論與建議 62 第一節、研究發現 62 第二節、管理意涵 65 第二節、未來研究方向 67 參考文獻 68 | |
| dc.language.iso | zh-TW | |
| dc.subject | 產業五力分析 | zh_TW |
| dc.subject | 轉型成長C-SOP | zh_TW |
| dc.subject | 併購 | zh_TW |
| dc.subject | 微笑曲線 | zh_TW |
| dc.subject | 影像產業 | zh_TW |
| dc.subject | Five forces analysis | en |
| dc.subject | Image industry | en |
| dc.subject | C-SOP | en |
| dc.subject | M A | en |
| dc.subject | Smile curve | en |
| dc.title | 實體通路商併購Kodak影像部門之轉型成長研究 | zh_TW |
| dc.title | Transformation of Great China Distributor through Kodak PPDS Brand Acquisitions | en |
| dc.type | Thesis | |
| dc.date.schoolyear | 109-1 | |
| dc.description.degree | 碩士 | |
| dc.contributor.oralexamcommittee | 謝明慧(Ming-Huei Hsieh),郭佳瑋(Chia-Wei Kuo) | |
| dc.subject.keyword | 影像產業,產業五力分析,微笑曲線,併購,轉型成長C-SOP, | zh_TW |
| dc.subject.keyword | Image industry,Five forces analysis,Smile curve,M A,C-SOP, | en |
| dc.relation.page | 69 | |
| dc.identifier.doi | 10.6342/NTU202100050 | |
| dc.rights.note | 未授權 | |
| dc.date.accepted | 2021-01-14 | |
| dc.contributor.author-college | 管理學院 | zh_TW |
| dc.contributor.author-dept | 國際企業管理組 | zh_TW |
| 顯示於系所單位： | 國際企業管理組 | |
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