台灣紡織業之發展歷程與經營模式:佳和實業個案研究

Abstract

國家的產業發展與其歷史沿革、政治、社會、經濟、工業技術等，有密切之關係。綜觀台灣產業整體發展，其中紡織產業扮演長期性的中要性角色。 但隨著全球政治與經濟環境變遷，加上中國崛起，台灣紡織產業自1980年代起，開始朝向外移發展。 面對上述原因台灣紡織產業若要永續經營，勢必面對全球環境變化，進行組織改造與營運方式調整，並且期評估長期環境可能性發展與變化，進行佈局與提出長期經營策略。 為了長期生存與永續發展，台灣紡織產業開始投入創新、研發，並與全球主要客戶緊密合作，從前端的開發與最終的生產，滿足顧客需求極大化。 本研究主要是分析台灣紡織產業的發展經營歷程，並以佳和實業進行實際個案分析，提出台灣紡織一貫廠，如何在全球競爭壓力下，建構永續發展之經營模式。

Department of Finance College of Management National Taiwan University NAME：Wong, Chase Wei-Hsing MONTH/YEAR：JUNE，2018 ADVISER：Ho Min Chen, Pai Ta Shih TITLE：The trajectory of Taiwan textile industry business model: A case study of Chia Her Industrial Co., Ltd The country's industrial development has a close relationship with its historical evolution, politics, society, economy, and industrial technology. Looking at the overall development of Taiwan's industry, the textile industry plays a long-term and important role. However, with the changes in the global political and economic environment and the rise of China, the Taiwan textile industry has been moving outward since the 1980s. In the face of the above reasons, if the Taiwan textile industry is to continue to operate, it will face changes in the global environment, carry out organizational transformation and adjustment of operational methods, and assess the development and changes of long-term environmental possibilities, and lay out and propose long-term business strategies. For long-term survival and sustainable development, Taiwan's textile industry has begun to invest in innovation, research and development, and work closely with major global customers to maximize customer demand from front-end development and final production. This research is mainly to analyze the development and management process of Taiwan's textile industry, and to conduct a practical case analysis with Jiahe Industrial, and propose a Taiwan textile factory, how to construct a sustainable development business model under the pressure of global competition.