Please use this identifier to cite or link to this item:
http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/71488Full metadata record
| ???org.dspace.app.webui.jsptag.ItemTag.dcfield??? | Value | Language |
|---|---|---|
| dc.contributor.advisor | 黃俊堯 | |
| dc.contributor.author | Li-Ju Huang | en |
| dc.contributor.author | 黃莉茹 | zh_TW |
| dc.date.accessioned | 2021-06-17T06:01:40Z | - |
| dc.date.available | 2029-12-31 | |
| dc.date.copyright | 2019-02-12 | |
| dc.date.issued | 2019 | |
| dc.date.submitted | 2019-02-01 | |
| dc.identifier.citation | 無 | |
| dc.identifier.uri | http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/71488 | - |
| dc.description.abstract | 本商業企劃書旨在說明專為中高齡女性量身定做的服飾品牌網站的創業計畫書。本文先從時空背景以及商業動機說明想創業的理由，接著透過目前市場的競爭分析驗證此計畫的可行性。最後，針對此創業計畫如何執行的營運面進行實際面的操作說明。 | zh_TW |
| dc.description.abstract | This business plan aim to explain how to launch a on-line store which focus on age 45 to 65 women. At first , express the reasons and the motivations to start up this plan. Secondly, analysis the market competitive. Last but not the least, express the ways how to launch this business plan. | en |
| dc.description.provenance | Made available in DSpace on 2021-06-17T06:01:40Z (GMT). No. of bitstreams: 1 ntu-108-P05751006-1.pdf: 3015896 bytes, checksum: 9ea91ace38b73ad8dcf8e7f9ae09cc5e (MD5) Previous issue date: 2019 | en |
| dc.description.tableofcontents | 一，引言 1
1-1背景 1 1-2動機 2 二，市場分析 3 2-1目標族群以及規模 3 2-2競爭環境 6 三，商業計劃 15 3-1品牌策略： 15 3-2行銷組合規劃： 16 3-3營運計劃 23 3-4商業模式圖 26 四，財務預測 27 4-1創業成本 27 4-2財務狀況預測(5年) 27 五，總結 30 | |
| dc.language.iso | zh-TW | |
| dc.title | O’Lady 網路女裝品牌商業計劃 | zh_TW |
| dc.title | O’Lady Woman Fashion Brand Business Plan | en |
| dc.type | Thesis | |
| dc.date.schoolyear | 107-1 | |
| dc.description.degree | 碩士 | |
| dc.contributor.oralexamcommittee | 陳家麟,陳炳宇 | |
| dc.subject.keyword | 商業計畫書,電子商務,網路女裝, | zh_TW |
| dc.subject.keyword | Business Plan,E-Commerce, | en |
| dc.relation.page | 30 | |
| dc.identifier.doi | 10.6342/NTU201900372 | |
| dc.rights.note | 有償授權 | |
| dc.date.accepted | 2019-02-01 | |
| dc.contributor.author-college | 管理學院 | zh_TW |
| dc.contributor.author-dept | 創業創新管理碩士在職專班 | zh_TW |
| Appears in Collections: | 創業創新管理碩士在職專班(EiMBA) | |
Files in This Item:
| File | Size | Format | |
|---|---|---|---|
| ntu-108-1.pdf Restricted Access | 2.95 MB | Adobe PDF |
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