請用此 Handle URI 來引用此文件:
http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/60118
完整後設資料紀錄
DC 欄位 | 值 | 語言 |
---|---|---|
dc.contributor.advisor | 黃麗君(Li-Chun Huang) | |
dc.contributor.author | Li-Chun Chen | en |
dc.contributor.author | 陳俐君 | zh_TW |
dc.date.accessioned | 2021-06-16T09:57:15Z | - |
dc.date.available | 2022-02-08 | |
dc.date.copyright | 2017-02-08 | |
dc.date.issued | 2016 | |
dc.date.submitted | 2016-12-19 | |
dc.identifier.citation | 1. 行政院農業委員會(2014)。農業統計年報(103年)。http://agrstat.coa.gov.tw/sdweb/public/book/Book.aspx。2016/06/015搜尋。
2. 行政院主計處(2016)。人口靜態統計:戶籍登記現住人口按年齡分。http://www.stat.gov.tw/ct.asp?xItem=15408&CtNode=3623&mp=4。2016/09/14搜尋。 3. 白榮吉、蕭穎謙、陳楠熹、陳意婷、劉忠輔、黃宛婷及杜育帆(2013)。線上購物網站網路社群經營關鍵成功因素之多重個案研究-以Facebook粉絲頁為例。創新研發學刊,9,1,19-37。 4. 尼爾森市場調查公司(2014)。2014 年尼爾森媒體使用行為研究報告。http://www.nielsen.com/content/dam/nielsenglobal/tw/docs/Taiwan-Media-Behavior-Report-2015ch.pdf 。2016/05/01搜尋。 5. 科技部傳播調查資料庫(2014)。科技部傳播調查資料庫 第一期第三次(2014):媒體的娛樂與社交功能。http://www.crctaiwan.nctu.edu.tw/ResultsShow_detail.asp?RS_ID=31,。2016/09/14搜尋。 6. 吳姮憓、羅偉峰。(2014)。按讚,留言或分享-探究影響臉書訊息反應行為意圖之前置因素。行銷評論, 11,2,107-131。 7. 吳明隆。(2007)。SPSS操作與應用 : 變異數分析實務。台北:五南。 8. 張芬芬. (2010)。質性資料分析的五步驟: 在抽象階梯上爬升。初等教育學刊, 35,87-120。 9. 劉士豪(2011)。網路社群經營實務。研考雙月刊,284,36-44。 10. 財團法人台灣網路資訊中心(2015)。2015年台灣寬頻網路使用調查。http://www.twnic.net.tw/download/200307/20160108e.pdf 。2016/05/01搜尋。 11. 財團法人資訊工業策進會資訊產業情報研究所(2014)。2014年3月底止台灣上網人口。http://www.find.org.tw/market_info.aspx?n_ID=8510。2016/05/01搜尋。 12. 財團法人資訊工業策進會資訊產業情報研究所(2014)。網路社群口碑需求調查。https://mic.iii.org.tw/micnew/IndustryObservations_PressRelease02.aspx?sqno=366。2016/05/01搜尋。 13. 微軟。Microsoft Power Query for Excel。https://www.microsoft.com/zh-TW/download/details.aspx?id=39379。2016/10/01搜尋。 14. 臉書(2016a)。使用說明—如何變更感情狀況? https://www.facebook.com/help/251060974929772。2016/09/14搜尋。 15. 臉書(2016b)。使用說明—編輯個人資料。https://www.facebook.com/help/334656726616576/?helpref=hc_fnav 。2016/09/14搜尋。 16. 臉書(2016c)。Graph API。https://developers.facebook.com/docs/graph-api?locale=zh_TW。2016/09/14搜尋。 17. 臉書(2016d)。臉書粉絲專頁。https://www.facebook.com/business/products/pages/。2016/10/01搜尋。 18. 財團法人資訊工業策進會創新應用服務研究所(2015)。2015聖誕送禮大調查。http://www.find.org.tw/market_info.aspx?n_ID=8680。2016/05/01搜尋。 19. 創市際顧問公司,創市際月刊報告書——情人節篇,http://www.ixresearch.com/specialtopic/2009_2_valentines/。2016/05/01搜尋。 20. 台北花卉公司、台中花市、彰化花市、台南花市、高雄花市,2015年2月台灣切花商情報導,2015,台灣花卉園藝,231期。 21. 經濟部商業司全國商工行政服務入口網:商業登記查詢服務 https://gcis.nat.gov.tw/mainNew/subclassNAction.do?method=getFile&pk=475。 2016/05/01搜尋。 22. Algesheimer, R., Dholakia, U. M., & Herrmann, A. (2005). The social influence of brand community: Evidence from European car clubs. Journal of marketing, 69(3), 19-34. 23. Alhabash, S., McAlister, A. R., Hagerstrom, A., Quilliam, E. T., Rifon, N. J., & Richards, J. I. (2013). Between likes and shares: Effects of emotional appeal and virality on the persuasiveness of anticyberbullying messages on Facebook. Cyberpsychology, Behavior, and Social Networking, 16(3), 175-182. 24. Brodie, R. J., Ilic, A., Juric, B., & Hollebeek, L. (2013). Consumer engagement in a virtual brand community: An exploratory analysis. Journal of Business Research, 66(1), 105-114. 25. Behe, B. K., Prince, T. A., & Tayama, H. K. (1992). Analysis of consumer purchases of floral products in supermarkets. HortScience, 27(5), 455-459. 26. Brown, M., & Forsythe, A. (1974). Robust Tests for the Equality of Variances. Journal of the American Statistical Association, 69(346), 364-367. 27. Beatty, S. E., & Smith, S. M. (1987). External search effort: An investigation across several product categories. Journal of consumer research, 14(1), 83-95. 28. Beverland, M., Dobele, A., & Farrelly, F. (2015). The viral marketing metaphor explored through Vegemite. Marketing Intelligence & Planning, 33(5), 656-674. 29. Box, G. E. (1954). Some theorems on quadratic forms applied in the study of analysis of variance problems, I. Effect of inequality of variance in the one-way classification. The annals of mathematical statistics, 25(2), 290-302. 30. Burgess, S., Sellitto, C., Cox, C., & Buultjens, J. (2015). Strategies for Adopting Consumer‐generated Media in Small‐sized to Medium‐sized Tourism Enterprises. International Journal of Tourism Research, 17(5), 432-441. 31. Brush, C. G., Edelman, L. F., & Manolova, T. (2015). The impact of resources on small firm internationalization. Journal of Small Business Strategy, 13(1), 1-17. 32. Coursaris, C. K., Van Osch, W., & Balogh, B. A. (2013, June). A Social Media Marketing Typology: Classifying Brand Facebook Page Messages For Strategic Consumer Engagement. In ECIS (p. 46). Retrieved from http://aisel.aisnet.org/cgi/viewcontent.cgi?article=1269&context=ecis2013_cr ( accessed 03 June 2016). 33. Constantinides, E., Romero, C. L., & Boria, M. A. G. (2008). Social media: a new frontier for retailers?. In European Retail Research (pp. 1-28). Gabler Verlag. 34. Corbin, J. M., & Strauss, A. (1990). Grounded theory research: Procedures, canons, and evaluative criteria. Qualitative sociology, 13(1), 3-21. 35. CMO Survey (2016). “Highlights and insights’’, retrieved from https://cmosurvey.org/wp-content/uploads/sites/11/2016/02/The_CMO_Survey-Highlights_and_Insights-Feb-2016.pdf ( accessed 03 June 2016). 36. Cvijikj, I. P., & Michahelles, F. (2013). Online engagement factors on Facebook brand pages.Social Network Analysis and Mining, 3(4), 843-861. 37. Campbell, C., Ferraro, C., & Sands, S. (2014). Segmenting consumer reactions to social network marketing. European Journal of Marketing, 48(3/4), 432-452. 38. Dekay, S. H. (2012). How large companies react to negative Facebook comments. Corporate Communications: An International Journal, 17(3), 289-299. 39. Daft, R. L., & Lengel, R. H. (1986). Organizational information requirements, media richness and structural design. Management science, 32(5), 554-571. 40. De Vries, L., Gensler, S., & Leeflang, P. S. (2012). Popularity of brand posts on brand fan pages: An investigation of the effects of social media marketing.Journal of Interactive Marketing, 26(2), 83-91. 41. Gerlitz, C., & Helmond, A. (2013). The like economy: Social buttons and the data-intensive web. New Media & Society, 1461444812472322. (accessed 15 June 2016) 42. Games, P. A., & Howell, J. F. (1976). Pairwise multiple comparison procedures with unequal n’s and/or variances: a Monte Carlo study. Journal of Educational and Behavioral Statistics, 1(2), 113-125. 43. Hanna, R., Rohm, A., & Crittenden, V. L. (2011). We’re all connected: The power of the social media ecosystem. Business horizons, 54(3), 265-273. 44. Hannah, M. A., & Lam, C. (2015). Drawing From Available Means Assessing the Rhetorical Dimensions of Facebook Practice. International Journal of Business Communication, 2329488415572788. 45. He, W., Zha, S., & Li, L. (2013). Social media competitive analysis and text mining: A case study in the pizza industry. International Journal of Information Management, 33(3), 464-472. 46. Hoffman, D. L., & Fodor, M. (2010). Can you measure the ROI of your social media marketing? MIT Sloan Management Review, 52(1), 41-49. 47. Hsu, Y. L. (2012). Facebook as international eMarketing strategy of Taiwan hotels. International Journal of Hospitality Management,31(3), 972-980. 48. Huang, L. C. (2005). Floral product behaviors and their influence on consumer floral purchase frequency. HortTechnology, 15(4), 766-771. 49. Huang, L. C. (2007). Behavioral differences in prepurchase processes between purchasers of flowers for self use and for gift use. HortTechnology, 17(2), 183-190. 50. Huang, L. C., & Yeh, T. F. (2009). Floral consumption values for consumer groups with different purchase choices for flowers. HortTechnology, 19(3), 563-571. 51. Huang, Z., & Benyoucef, M. (2013). From e-commerce to social commerce: A close look at design features. Electronic Commerce Research and Applications, 12(4), 246-259. 52. Huang, L. C., & Lin, Y. C. (2015). Who Decides to Give a Gift of Fresh Flowers? The Effects of Givers and Receivers on the Likelihood of Buying Fresh Flowers for Gifts. HortScience, 50(7), 1028-1034. 53. Hansson, L., Wrangmo, A., & Solberg S?ilen, K. (2013). Optimal ways for companies to use Facebook as a marketing channel. Journal of Information, Communication and Ethics in Society, 11(2), 112-126. 54. Ibrahim, A. B. (2015). Strategy Types and Small Firms' Performance An Empirical Investigation. Journal of Small Business Strategy, 4(1), 13-22. 55. Jacobsen, J. K. S., & Munar, A. M. (2012). Tourist information search and destination choice in a digital age. Tourism Management Perspectives, 1, 39-47. 56. Kassarjian, H. H. (1977). Content analysis in consumer research. Journal of consumer research, 4(1), 8-18. 57. Kaplan, A. M., & Haenlein, M. (2010). Users of the world, unite! The challenges and opportunities of Social Media. Business horizons, 53(1), 59-68. 58. Kim, S., & Park, H. (2013). Effects of various characteristics of social commerce (s-commerce) on consumers’ trust and trust performance.International Journal of Information Management, 33(2), 318-332. 59. Kirk RE. 1995. Experimental design. Pacific Grove (CA): Brooks/Cole 60. Kim, D. H., Spiller, L., & Hettche, M. (2015). Analyzing media types and content orientations in Facebook for global brands. Journal of Research in Interactive Marketing, 9(1), 4-30. 61. Kietzmann, J. H., Hermkens, K., McCarthy, I. P., & Silvestre, B. S. (2011). Social media? Get serious! Understanding the functional building blocks of social media. Business horizons, 54(3), 241-251. 62. Kwok, L., & Yu, B. (2013). Spreading social media messages on facebook an analysis of restaurant business-to-consumer communications. Cornell Hospitality Quarterly, 54(1), 84-94. 63. Kwok, L., & Yu, B. (2015). Taxonomy of Facebook messages in business-to-consumer communications: What really works?. Tourism and Hospitality Research, 1467358415600214. 64. Lillqvist, E., & Louhiala-Salminen, L. (2014). Facing Facebook Impression Management Strategies in Company–Consumer Interactions. Journal of Business and Technical Communication, 28(1), 3-30. 65. Lengel, R. H., & Daft, R. L. (1989). The selection of communication media as an executive skill. The Academy of Management Executive (1987-1989), 2(3), 225-232. 66. Luarn, P., Lin, Y. F., & Chiu, Y. P. (2015). Influence of Facebook brand-page posts on online engagement. Online Information Review, 39(4), 505-519. 67. Lin, K. Y., & Lu, H. P. (2011). Intention to continue using Facebook fan pages from the perspective of social capital theory. Cyberpsychology, Behavior, and Social Networking, 14(10), 565-570. 68. Lee, W., Xiong, L., & Hu, C. (2012). The effect of Facebook users’ arousal and valence on intention to go to the festival: Applying an extension of the technology acceptance model. International Journal of Hospitality Management, 31(3), 819-827. 69. Michaelidou, N., Siamagka, N. T., & Christodoulides, G. (2011). Usage, barriers and measurement of social media marketing: An exploratory investigation of small and medium B2B brands. Industrial Marketing Management, 40(7), 1153-1159. 70. Mangold, W. G., & Faulds, D. J. (2009). Social media: The new hybrid element of the promotion mix. Business horizons, 52(4), 357-365. 71. Miller, W. L. & Crabtree, B. F. (1999). Doing qualitative research. (2nd ed.) London:Sage. 72. Nakara, W. A., Benmoussa, F. Z., & Jaouen, A. (2012). Entrepreneurship and social media marketing: Evidence from French small business. International Journal of Entrepreneurship and Small Business, 16(4), 386-405. 73. Park, N., Kee, K. F., & Valenzuela, S. (2009). Being immersed in social networking environment: Facebook groups, uses and gratifications, and social outcomes. CyberPsychology & Behavior, 12(6), 729-733. 74. Parra-López, E., Bulchand-Gidumal, J., Gutiérrez-Taño, D., & Díaz-Armas, R. (2011). Intentions to use social media in organizing and taking vacation trips. Computers in Human Behavior, 27(2), 640-654. 75. Peeroo, S., Samy, M., & Jones, B. (2015). Customer engagement manifestations on Facebook pages of Tesco and Walmart. In Computing, Communication and Security (ICCCS), 2015 International Conference on (pp. 1-8). IEEE. 76. Prince, T. L., & Prince, T. A. (2014). Florists Broadly Adopt Social Media... Payoff Somewhat Nil... Now What?. retrieved April 22, 2016, from http://flowersandcents.com/wp-content/uploads/2014/03/Florists-SocialMedia-2.pdf 77. Rihn, A. L., Yue, C., Behe, B., & Hall, C. (2011). Generations X and Y attitudes toward fresh flowers as gifts: Implications for the floral industry. HortScience, 46(5), 736-743. 78. Rayport, J. (1996). The virus of marketing. Fast company, 6(1996), 68. retrieved in 2016/05/21. http://frederikhermann.com/uploads/rayport_the_virus_of_marketing.pdf 79. Reuben, R. (2008). The use of social media in higher education for marketing and communications: A guide for professionals in higher education. Accessed April. retrieved from http://www.fullerton.edu/technologyservices/_resources/pdfs/social-media-in-higher-education.pdf 80. Roth, A. J. (1983). Robust trend tests derived and simulated: Analogs of the Welch and Brown-Forsythe tests. Journal of the American Statistical Association, 78(384), 972-980. 81. Strauss, A. & Corbin, J. (1998). Basics of qualitative research: Grounded theory procedures and techniques. (2nd ed.). London: Sage. 82. Shao, W., Ross, M., & Grace, D. (2015). Developing a motivation-based segmentation typology of Facebook users. Marketing Intelligence & Planning,33(7), 1071-1086. 83. Sabate, F., Berbegal-Mirabent, J., Cañabate, A., & Lebherz, P. R. (2014). Factors influencing popularity of branded content in Facebook fan pages.European Management Journal, 32(6), 1001-1011. 84. Su, N., Reynolds, D., & Sun, B. (2015). How to make your Facebook posts attractive: A case study of a leading budget hotel brand fan page. International Journal of Contemporary Hospitality Management, 27(8), 1772-1790. 85. Tsai, W. H. S., & Men, L. R. (2013). Motivations and antecedents of consumer engagement with brand pages on social networking sites. Journal of Interactive Advertising, 13(2), 76-87. 86. Tafesse, W. (2015). Content strategies and audience response on Facebook brand pages. Marketing Intelligence & Planning, 33(6), 927-943. 87. Taipei Times (2014). Taiwan likes Facebook, has highest penetration. (Accessed 25 June, 2016) 88. Thompson, S. H., & Lougheed, E. (2012). Frazzled by Facebook? An exploratory study of gender differences in social network communication among undergraduate men and women. College Student Journal, 46(1), 88. 89. Vilnai-Yavetz, I., & Tifferet, S. (2013). Promoting service brands via the Internet. The Service Industries Journal, 33(15-16), 1544-1563. 90. Wang, Y., & Fesenmaier, D. R. (2003). Assessing motivation of contribution in online communities: An empirical investigation of an online travel community. Electronic markets, 13(1), 33-45. 91. Williams, J., & Chinn, S. J. (2010). Meeting relationship-marketing goals through social media: A conceptual model for sport marketers. International Journal of Sport Communication, 3(4), 422-437. 92. Weinberg, B. D., & Pehlivan, E. (2011). Social spending: Managing the social media mix. Business Horizons, 54(3), 275-282. 93. Welch, B. (1951). On the Comparison of Several Mean Values: An Alternative Approach. Biometrika,38(3/4), 330-336. 94. Varini, K., & Sirsi, P. (2012). Social media and revenue management; where should the two meet. Journal of Technology Management for Growing Economies, 3(1), 33-46. 95. Xiang, Z., & Gretzel, U. (2010). Role of social media in online travel information search. Tourism management,31(2), 179-188. 96. Yue, C., & Hall, C. (2010). Traditional or specialty cut flowers? Estimating US consumers' choice of cut flowers at noncalendar occasions. HortScience,45(3), 382-386. 97. Yue, C., & Behe, B. K. (2010). Consumer color preferences for single-stem cut flowers on calendar holidays and noncalendar occasions. HortScience, 45(1), 78-82. 98. Yeh, T. F., & Huang, L. C. (2009). An analysis of floral consumption values and their difference for genders and geographic regions. HortTechnology, 19(1), 101-107. 99. Ziegler, C. (2007). Favored flowers: Culture and economy in a global system. Duke University Press. | |
dc.identifier.uri | http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/60118 | - |
dc.description.abstract | 社群媒體已成為花店業者經營顧客關係的新趨勢,但花卉業者應用社群媒體行銷的成效不一,業者對社群媒體的效益亦存疑,為使花店業者能更加有策略地運用社群媒體以達成行銷成效,故本研究目的為:1.探討業者經營花店臉書專頁現況及看法;2.現今花店臉書貼文內容及媒體格式引起粉絲回應的優劣;3. 分析花店臉書專頁粉絲的人口特性,以增進目標族群運用,本研究透過對13家花店臉書經營者的訪談了解花店業者經營臉書專頁的看法及現況,使用Graph API語言獲取24家包裝花店一年內的貼文內容及其14,167名花店社群按讚、留言及分享粉絲之人口特徵(性別、年齡、愛情關係、居住地及好友數),並使用質性內容分析、Welch’s單因子變異數分析及Games-Howell事後比較方法及描述性統計進行結果分析。研究結果發現,業者多數無法投入資源於經營粉絲團的內容行銷,且多半將臉書視為一種廣告工具,在內容面的回應數差異分析中,普遍來說,產品介紹、節日關懷及顧客感謝類的貼文其消費者回應數明顯地高於消費者教育、娛樂性訊息及作品分享等內容的貼文;媒體格式以照片及影片的回應數最高,顯現出花店依賴多媒體的產業特性,研究給予業者多元思考空間,從經營者面及消費者喜愛的內容發現業者除了檢視自身經營臉書的心態並精進與顧客之間的互動之外,更可以針對內容經營及消費者族群做更精細的行銷,此外,透過粉絲好友數研究而出的回應行為病毒行銷效果亦讓現有的社群行銷策略更加完善,期望能夠使花卉產業的社群行銷更加成功。 | zh_TW |
dc.description.abstract | In latest years, floral retailers’ involvement on social media play a dominant role in customer base management. Yet the best solutions for social marketing are still unknown, limiting to the realm of practical practices for retailer’s social media strategy. This study focus on social media managers’ view, Facebook posts contents and fans landscape to give a whole and more precise social media strategy application. Through deep interviews and Graph API language. This study interviewed 13 floral retailers about their view to social media management, analyzed consumer engagement from 1,629 post contents from 24 florists Facebook fan pages by their content type and media type and studied 14,167 fans who liked, commented and shared from Facebook fan pages by means of Content analysis, Welch’s ANOVA, Games-Howell post hoc comparison and basic descriptive statistics.
Results showed that floral retailers should put more efforts on customer care, not only just for advertisements on Facebook. From the content view, product information, holiday care and customers gratitude were more engaging consumers than entertainment, consumer education and works sharing. The research proved different fans response characteristics by their gender, age, relationships, location and number of friends. What’s more, the evidence also showed that the fan who liked posts may hold most virus marketing power according to their friends numbers. The study provides insights for floral retailers Facebook practices, what is to promote more consumer care and entertainment to grab more consumers on Facebook with more applicable form and content. Also, helped florists tailoring more precise strategies for target audience. The results may challenge the facts that are currently operated on Facebook strategies such as promoting campaigns, targeting customers, managing contents and new way of solution for floral retailer social media management by a scientific data description. | en |
dc.description.provenance | Made available in DSpace on 2021-06-16T09:57:15Z (GMT). No. of bitstreams: 1 ntu-105-R03630012-1.pdf: 1278312 bytes, checksum: d39bdf1a9bf410c486a5e7013d846f05 (MD5) Previous issue date: 2016 | en |
dc.description.tableofcontents | 誌謝 i
摘要 ii Abstract iii 圖目錄 v 表目錄 vi 第一章、 緒論 1 第二章、 文獻回顧 6 第一節、 台灣花卉產業背景介紹 6 第二節、 社群媒體的行銷 9 一、 社群媒體 9 二、 企業於社群媒體的管理效益及策略 10 三、 社群媒體對消費者的意義 17 四、 社群媒體行銷的成效 21 第三章、 研究方法 34 第一節、 研究變項操作型定義與衡量 34 一、 臉書貼文內容類型 34 二、 臉書貼文媒體格式 35 三、 按讚數(likes) 35 四、 評論數(comments) 35 五、 分享數(share) 36 第二節、 資料蒐集 36 第三節、 資料分析方法 39 一、 貼文內容分析 39 第四章、 資料分析與結果 47 第一節、 花店業者營運臉書實況 47 一、 受訪者介紹 48 二、 經營臉書專頁帶給花店的益處 49 三、 業者實際經營臉書情形 52 第二節、 貼文內容分析結果 58 第三節、 資料敘述統計 65 一、 消費者資料 65 二、 內容類型與媒體格式 75 第四節、 變異數分析 78 一、 內容類型 79 二、 媒體格式 82 第五章、 結論與建議 84 第一節、 研究結果與討論 84 一、 粉絲族群研究 84 二、 內容類型及媒體格式 88 第二節、 管理意涵 93 第三節、 研究限制與建議 97 一、 抽樣樣本問題 97 二、 其他可能影響變項 98 參考文獻 100 | |
dc.language.iso | zh-TW | |
dc.title | 臉書內容行銷策略分析:以花卉零售業產業為例 | zh_TW |
dc.title | Analysis to Content Marketing Strategy: In the Case of Floral Retailing Industry | en |
dc.type | Thesis | |
dc.date.schoolyear | 105-1 | |
dc.description.degree | 碩士 | |
dc.contributor.oralexamcommittee | 溫在弘(Wen-Tzai Hung),陳惠美(Hui-Mei Chen) | |
dc.subject.keyword | 社群媒體,社群經營,內容行銷,消費者融入,花卉行銷, | zh_TW |
dc.subject.keyword | Social Media,community management,Content marketing,consumer engagement,floral marketing, | en |
dc.relation.page | 106 | |
dc.identifier.doi | 10.6342/NTU201603824 | |
dc.rights.note | 有償授權 | |
dc.date.accepted | 2016-12-19 | |
dc.contributor.author-college | 生物資源暨農學院 | zh_TW |
dc.contributor.author-dept | 生物產業傳播暨發展學研究所 | zh_TW |
顯示於系所單位: | 生物產業傳播暨發展學系 |
文件中的檔案:
檔案 | 大小 | 格式 | |
---|---|---|---|
ntu-105-1.pdf 目前未授權公開取用 | 1.25 MB | Adobe PDF |
系統中的文件,除了特別指名其著作權條款之外,均受到著作權保護,並且保留所有的權利。