請用此 Handle URI 來引用此文件：
http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/57645完整後設資料紀錄
| DC 欄位 | 值 | 語言 |
|---|---|---|
| dc.contributor.advisor | 黃俊堯(Chun-Yao Huang) | |
| dc.contributor.author | Jerome Chia Siong Png | en |
| dc.contributor.author | 方家雄 | zh_TW |
| dc.date.accessioned | 2021-06-16T06:55:46Z | - |
| dc.date.available | 2014-07-31 | |
| dc.date.copyright | 2014-07-31 | |
| dc.date.issued | 2014 | |
| dc.date.submitted | 2014-07-21 | |
| dc.identifier.citation | 1. dartbase.com - The Dart Thrower – http://www.dartbase.com
2. Darts501.com – Soft Tip Darts – http://darts501.com/softtip.htm 3. Harrows Darts – http://www.harrows-darts.com/ 4. National Dart Association – History - http://www.ndadarts.com/history 5. About.com – Soft Tip Darts - http://darts.about.com/od/InnovativeDartsGames/a/Soft-tip-Darts-The-Gear.htm 6. Diddle For The Middle - http://www.diddleforthemiddle.com/ 7. Dartslive - http://www.dartslive.com/ 8. Maxim Darts Shop Taiwan – Dartslive - http://www.darts.com.tw/dartslive/ 9. Dartslive Search – Malaysia Darts Bar Search Engine - http://search.dartslive.my/ 10. Department Of Islamic Development – About JAKIM - http://www.islam.gov.my/en/about-jakim 11. Department Of Statistics Malaysia – Official Portal - http://www.statistics.gov.my/portal/index.php?lang=en 12. International Monetary Fund – Malaysia - http://www.imf.org/external/country/MYS/index.htm 13. Google Map - https://www.google.com/maps/preview 14. Google Images - https://www.google.com.tw/imghp?hl=en 15. Facebook.com – Plus Darts - https://www.facebook.com/pages/Plus-Darts/305495336237687 16. Facebook.com - Asia International Darts Tournament Taiwan - https://www.facebook.com/2013AITW 17. Facebook.com – Dartslive Asia - https://www.facebook.com/DARTSLIVE.A 18. The Pool and Spa Warehouse - http://www.5135540000.com/pool-and-spa-warehouse-darts-s/71.htm 19. UWants Forum Hong Kong – Darts Section - http://www.uwants.com/viewthread.php?tid=12392974 20. iDarts Thailand Official Facebook Fan Page - https://www.facebook.com/iDartsThailand 21. VegaDarts - http://vegadarts.blogspot.tw/2011/01/darts-in-japan.html 22. My Malaysia Books – My Malaysia States - http://www.mymalaysiabooks.com/malaysia/Malaysia_states.htm 23. iDarts Singapore - http://www.idarts.com.sg/ | |
| dc.identifier.uri | http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/57645 | - |
| dc.description.abstract | Business Plan about starting up a Darts-theme cafe and restaurant with the objective of promote and raise awareness of darts sports in Malaysia
Electronic darts machine had become a new trend in the world where received a very good response. However, similar to the olden days of snooker, its image is always associated with alcohol, smokings and night life which it always remain as a bar game. The author had carefully research about the industry and the consumer demand and hopefully this could promote the sports, improve the overall image of darts and create a vanue that everyone could enjoy the sports regardless of age and gender. | en |
| dc.description.provenance | Made available in DSpace on 2021-06-16T06:55:46Z (GMT). No. of bitstreams: 1 ntu-103-R01749033-1.pdf: 7471897 bytes, checksum: be28eceb327b30aed9cebf5fa81012f1 (MD5) Previous issue date: 2014 | en |
| dc.description.tableofcontents | 1. Executive Summary 1
2. Introduction and Background of the Entity 2 2.1 Introduction and Background of the Soft Tip Darts 4 2.2 How is the electronic dart machines works? 7 2.3 Core Founder’s Background, Motives & Business Philosophy 11 2.4 Naming and logo 13 2.5 Location 15 2.6 Mission & Vision 15 3. Products & Services 17 4. Market Analysis 21 4.1 Demographic, Economics & Geographic 21 4.1.1 Oasis Square – Ara Damansara 25 4.2 SWOT Analysis 26 4.3 Porter 5 Forces Analysis 27 5. Market Research 31 5.1 Interview 31 5.2 Store visits 32 6. Marketing Plan & Implementation 38 6.1 Target Market 38 6.2 Marketing Strategy 40 6.3 Marketing mix – 4P 41 7. Operation Management 47 7.1 Operating Hours 47 7.2 Layout 48 7.3 Management Team 51 7.4 Staff 52 7.5 Suppliers and Inventory Management 53 7.6 Information and Technology Management 54 7.7 Payment method & Credit Policy 55 7.8 Memberships 56 7.9 Food Concern 57 8. Financial 59 8.1 Source of Capital 59 8.2 Start-up Summary 59 8.3 Assumption & Revenue Projection 60 8.4 Projected Income Statement 63 8.3 Projected Balance Sheet 64 8.4 Projected Cash Flow Statement 65 8.5 Breakeven Analysis 65 9. Risk Analysis 66 9.1 Cash Reserve 66 9.2 Asset ownership 66 9.3 Workplace Hazard & Food Quality 67 9.4 Darts Machine Demand, Usage & Solution 67 10. References 70 | |
| dc.language.iso | en | |
| dc.subject | 飛鏢 | zh_TW |
| dc.subject | 聯賽 | zh_TW |
| dc.subject | 餐廳 | zh_TW |
| dc.subject | dartslive | en |
| dc.subject | darts | en |
| dc.subject | competition | en |
| dc.subject | league | en |
| dc.subject | restaurant | en |
| dc.subject | cafe | en |
| dc.title | 希利昂複合式飛鏢餐廳 | zh_TW |
| dc.title | Xyleon Darts Cafe & Restaurant | en |
| dc.type | Thesis | |
| dc.date.schoolyear | 102-2 | |
| dc.description.degree | 碩士 | |
| dc.contributor.oralexamcommittee | 張重昭(Chung-Chou Chang),張心馨(Shin-Shin Chang) | |
| dc.subject.keyword | 飛鏢,餐廳,聯賽, | zh_TW |
| dc.subject.keyword | dartslive,darts,competition,league,restaurant,cafe, | en |
| dc.relation.page | 71 | |
| dc.rights.note | 有償授權 | |
| dc.date.accepted | 2014-07-21 | |
| dc.contributor.author-college | 管理學院 | zh_TW |
| dc.contributor.author-dept | 企業管理碩士專班 | zh_TW |
| 顯示於系所單位： | 管理學院企業管理專班(Global MBA) | |
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| 檔案 | 大小 | 格式 | |
|---|---|---|---|
| ntu-103-1.pdf 未授權公開取用 | 7.3 MB | Adobe PDF |
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