網絡媒體與社區網路連結應用

Abstract

The purpose of this thesis, presented in the form of a business plan, will aim to establish the blueprint of a proposed business and justify its formation. Simultaneously it will help refine the business model, identify strengths and weaknesses, and evaluate potential risks. The business, entitled Hyphen Live, provides solutions for companies trying to engage influential internet users on the web and focuses solely on the China Market. This document outlines the major selling points of Hyphen Live’s ideas, strategy and team – all of which are vital components in the execution and funding of a startup business.