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| DC 欄位 | 值 | 語言 |
|---|---|---|
| dc.contributor.advisor | 曹承礎(Seng-Cho Chou) | |
| dc.contributor.author | Chin-Wei Sun | en |
| dc.contributor.author | 孫欽蔚 | zh_TW |
| dc.date.accessioned | 2021-06-08T03:40:05Z | - |
| dc.date.copyright | 2021-01-22 | |
| dc.date.issued | 2021 | |
| dc.date.submitted | 2021-01-19 | |
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| dc.identifier.uri | http://tdr.lib.ntu.edu.tw/jspui/handle/123456789/21621 | - |
| dc.description.abstract | Under the digital blooming era, technology advancement become the first priority when people thinking of transformation, change or innovation. However, perhaps technology is the only subject in the mindset, by acquire newer 5G, App, or IoT could potentially reach the future goals. Company under the digital age seems to force to use App in order to keep the daily business, but the App may not be aligning with their business unit or model. This would not only put business to descending trend, but also will need to increase maintaining costs. For a company who desperately need to transform would just lose hope. Strategy and a guideline was needed when digital transformation is about to happen in the company, and assessment was also necessary before any transformation action was taken. This research would have brief understand on the applicability of Digital Maturity Model Assessment for SMEs in Taiwan. The understanding would provide more insight on what could be adjust for SMEs in Taiwan to embrace the Digital transformation Strategy; in addition, understanding that could build a road-map for SMEs company to find gap and goal and digital matter to consider before implementation. | en |
| dc.description.provenance | Made available in DSpace on 2021-06-08T03:40:05Z (GMT). No. of bitstreams: 1 U0001-1601202122503100.pdf: 4317684 bytes, checksum: 45405dae089aa756ec3236d189280770 (MD5) Previous issue date: 2021 | en |
| dc.description.tableofcontents | Master Thesis Certification by Oral Defense Committee i Acknowledgement ii Table of Contents iii Table of Figures vi Table of Tables viii Abstract iX Chaper1: Introduction 1 Growing Trend 1 Digital transformation in business world 2 Why 2 What 3 When 5 Where 6 Who 7 How 8 Applicability of Digital Maturity Model in selective SMEs for transformation 10 Chapter 2: Literature Review 12 The Cascade 12 The Strategy Choice Cascade 12 The Cascade Model 14 Digital Maturity Model 18 TMforum 18 Deloitte 20 Digital Transformation Strategy 23 Vision 25 Value 26 Customer 26 Strategy 28 Technology 30 Operation 39 Culture 40 Compliance 41 Chapter 3: Research Methodology 42 Research Methodology 42 TMforum Digital Maturity model and Deloitte Maturity Model 42 Quantitative Research Methodology 44 SMEs, Small and Medium Enterprises 45 The Gartner Hype Cycle 47 Chapter 4: Finding and Analysis 49 Applicability of Digital Maturity Model Assessment 49 Current Status 52 Future Goal 54 Gap 55 Enthusiastic vs Minimalism 56 Recommendation 58 Limitation 59 Chapter 5: Conclusion 60 Reference 61 Appendix A 68 | |
| dc.language.iso | en | |
| dc.title | 數位轉型成熟度模型評鑑之適用性於台灣中小型企業 | zh_TW |
| dc.title | Applicability of Digital Maturity Model Assessment for SMEs in Taiwan | en |
| dc.type | Thesis | |
| dc.date.schoolyear | 109-1 | |
| dc.description.degree | 碩士 | |
| dc.contributor.oralexamcommittee | 謝冠雄(Ed Hsieh),盧信銘(Hsin-Min Lu) | |
| dc.subject.keyword | 數位轉型成熟度, | zh_TW |
| dc.subject.keyword | Digital Transformation Matuirty, | en |
| dc.relation.page | 91 | |
| dc.identifier.doi | 10.6342/NTU202100073 | |
| dc.rights.note | 未授權 | |
| dc.date.accepted | 2021-01-20 | |
| dc.contributor.author-college | 管理學院 | zh_TW |
| dc.contributor.author-dept | 企業管理碩士專班 | zh_TW |
| 顯示於系所單位： | 管理學院企業管理專班(Global MBA) | |
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