多螢行動電視直播服務平台營運計劃書

Abstract

The growing amount of media on the Internet is making media production a fast growing business. Over the last few years, online video services have rocked the traditional model of television. As content delivery moves to an all-IP platform, connecting old and new providers to a growing array of increasingly personal and multi-purpose devices over fixed and mobile networks, the TV experience has become extremely versatile. Mobile TV will soon be an integral part of an increasingly rich TV experience. Mobile TV market is not explored yet in Taiwan. Since I have 10 years of working experiences and a great passion for media production, I would like to consider starting a media production company which not only produce TV programs but also provides a platform for all the other TV channels. To setup a mobile TV platform will be my main focus. Bill Gates popularized the phrase “content is king” during a speech in 1996. I would say content needs to be well distributed. The evolution from a broadcast-based model to the social-based model of distribution means that anyone with Facebook or Twitter account can have as big an impact on a piece of content as the evening news once had. The function of this platform will be both content provider and distributor.