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Publication Year	Title	Author(s)	Department
2010	產品認證標示訊息對消費者態度、利益知覺、風險知覺、產品信任與購買意願之影響-以基改稻米為例 The Effect of Certification Label on Consumer Attitude、Benefit Perception、Risk Perception、Product Trust and Purchase Intention-In the Case of Genetically Modified Rice	*Yu-Syuan Chang; 張郁瑄*	生物產業傳播暨發展學研究所
2026	虛擬與真實代言人對產品判斷的效果：專業連結與產品類別的干擾效果 The Effects of Virtual and Real-Life Endorsers on Product Evaluation: The Moderators of Professional Association and Product Category	*張育瑄; Yu-Syuan Chang*	商學研究所

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