Browsing by Author Pei-Yuan Lin
Showing results 1 to 1 of 1
| Publication Year | Title | Author(s) | Department |
|---|---|---|---|
| 2011 | 正面情緒與產品態度修正量：
享樂型與效用型導向的產品判斷對正面情緒修正量之不同影響 Correction for Positive Mood Bias in Product Judgment: Hedonic vs. Utilitarian based Product Attitude | Pei-Yuan Lin; 林佩圓 | 企業管理碩士專班 |