Browsing by Author Kai-Ting Chan
Showing results 1 to 1 of 1
| Publication Year | Title | Author(s) | Department |
|---|---|---|---|
| 2024 | 歡迎大人:探討樂高廣告的故事性成效 Adults Welcome: Exploring Storytelling Effectiveness in Lego Ads | 湛凱婷; Kai-Ting Chan | 企業管理碩士專班 |
| Publication Year | Title | Author(s) | Department |
|---|---|---|---|
| 2024 | 歡迎大人:探討樂高廣告的故事性成效 Adults Welcome: Exploring Storytelling Effectiveness in Lego Ads | 湛凱婷; Kai-Ting Chan | 企業管理碩士專班 |