Browsing by Author Hsuan-Yi Chou
Showing results 1 to 1 of 1
Publication Year | Title | Author(s) | Department |
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2010 | 口袋中的最佳銷售員:簡訊前導廣告之效果 The Best Seller in Your Pocket: The Effects of Mobile Teaser Advertising | Hsuan-Yi Chou; 周軒逸 | 商學研究所 |