Browsing by Author Chih-Yu Chai
Showing results 1 to 1 of 1
| Publication Year | Title | Author(s) | Department |
|---|---|---|---|
| 2023 | 體育行銷於商業策略之價值創新: 以紅牛為例 The role of Sports Marketing in Business Innovation Strategies: A case study of Red Bull | 翟智語; Chih-Yu Chai | 企業管理碩士專班 |