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NTU Theses and Dissertations Repository
Browsing by Author Yu-ping Chen
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Showing results 1 to 10 of 10
Publication Year
Title
Author(s)
Department
2024
不同國家對企業社會責任的消費者感知度調查 ─ 以台灣、馬來西亞、美國、阿根廷為例
Consumer Perception of Corporate Social Responsibility (CSR) in Different Countries – Take Taiwan, Malaysia, the United States, and Argentina for example
李哲柔; Che-Jou Lee
國際企業學系
2009
中國古典中短篇小說中的詩文關係與抒情性──以愛情為主題的討論
Poetry-Prose Relation and Lyricism in Short and Medium-Length Chinese Classical Novels — A Discussion of Love
Yu-ping Chen; 陳玉萍
中國文學研究所
2009
功能性磁振造影在賽局及偏好理論的應用
Using fMRI in Game and Preference Theory
Yu-Ping Chen; 陳瑀屏
經濟學研究所
2006
台灣西南部地區長期飲用含砷井水居民其砷代謝相關基因多形性與皮膚癌之相關性研究
Genetic polymorphisms associated with arsenic methylation and skin cancer risk in southwestern Taiwan
Yu-Ping Chen; 陳郁屏
環境衛生研究所
2023
品牌權益對產品外觀設計策略之影響 — 以智慧型手機為例
Analysis of the Influence of Brand Equity on Product Aesthetic Design Strategy: Case Study of Smartphones
林潔玟; Chieh-Wen Lin
國際企業學系
2023
基於購物旅程目的的機器學習消費者分群 -- 以R公司為例
Machine Learning Customer Segmentation from Shopping Trip Mission -An Example of R-Company
戴士翔; Shih-Hsiang Dai
國際企業學系
2024
廣告對 iPhone 品牌形象之影響: 探索創新、功能、信賴與永續維度
The Influence of Advertising on the Brand Image of iPhones: Exploring Dimensions of Innovation, Functionality, Trust, and Sustainability
張書瑀; Shu-Yu Chang
國際企業學系
2024
探討影響綠色保養品購買意願與購買行動之因素
Factors Influencing Purchase Intention and Behavior towards Green Skincare Products
沈奕萱; Yi-Hsuan Shen
國際企業學系
2023
線上影視串流平台如何利用誘餌效應改變使用者的方案選擇
Leveraging the Decoy Effect to Influence User’s Plan Selection on Video Streaming Services
楊宗翰; Zong-Han Yang
國際企業學系
2024
閱讀線上電影評論時資訊使用者資訊過載現象之探討
A Study on Information Overload when Reading Online Movie Reviews
陳鴻文; Hung-Wen Chen
國際企業學系