NTU Theses and Dissertations Repository: Browsing DSpace

Browsing by Advisor 王淑美(Shu-Mei Wang)

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Showing results 1 to 9 of 9

Publication Year	Title	Author(s)	Department
2022	三光米的IPM栽種管理策略 The Strategy of IPM-based Farming Management of Shiny Glory Rice	Guan-Yi Peng; 彭觀儀	生物產業傳播暨發展學研究所
2020	以SOR理論探討線上美妝品報導式廣告訴求對消費者購買意圖之影響 The Influence of Online Cosmetic Advertorials on Purchase Intention Based on SOR Model	Yu-Cing Chang; 張瑀晴	生物產業傳播暨發展學研究所
2021	休閒農場遊客生活型態、體驗動機與體驗價值及願付價格之研究 "The relationship of leisure farm tourists' experience motivation, experiential values, life styles and willingness to pay"	Yung-Sheng Li; 李永盛	生物產業傳播暨發展學研究所
2021	品牌延伸顧客之購買意願研究-以麻豆文旦為例 A Research on Customer's Purchase Intention of Brand Extenndtake Madou Pomelo as an Example	Tzu-Min Sun; 孫慈敏	生物產業傳播暨發展學研究所
2020	廣告訴求對消費者包裝米購買意願分析 The Influence of Advertising Appeals on Consumers' Purchase Intention for Packaged Rice	Chao-Jung Lin; 林肇榮	生物產業傳播暨發展學研究所
2020	影響臺灣消費者對蜂蜜購買意願因素之研究 An Empirical Study of the Factors Influencing Consumer Purchase Intention of Honey in Taiwan.	Shu-Ting Cheng; 程淑婷	生物產業傳播暨發展學研究所
2018	探討高齡者新科技購物意圖的影響因素-以無人商店為例 Exploring the Influencing Factors of Elders’ Consuming Intention in the New Technological Era: Taking the Self-Service Store as an Example.	Wei-Chun Hung; 洪維君	生物產業傳播暨發展學研究所
2021	消費者、批發商與生產者對高麗菜品質之五感認知研究 A Study on the Five-Perception of Cabbage Quality in Consumers,Wholesalers, and Farmers	Yi-Hsiu Tsai; 蔡宜修	生物產業傳播暨發展學研究所
2021	綠香蕉加工對香蕉產業影響的研究 The Study of the Influence of Processed Green Banana on Banana Industry	Chi-Sheng Chen; 陳麒升	生物產業傳播暨發展學研究所

Showing results 1 to 9 of 9